Web Design for Thai Spa

I currently have a web project for a thai spa. Ideally, I would like to bring on a designer/developer who can lead the new look for the site, new logo, develop a virtual tour application. Additionally, we would like to have a eShop functionality and the ability to have reservations made in real time with our in-house system. ## Deliverables 4. PURPOSE, DESCRIPTION AND OBJECTIVES Purpose Pho Siam currently has a web presence that is somewhat outdated in appearance, structure and in the presentation of content. An opportunity exists to re-engineer the site to better reflect the mission of the Pho Siam and incorporate the latest web technology. Upon completion of the development of the site, Pho Siam will assume full responsibility for web site content maintenance and administration. All content, coding and graphics will become the sole property of Pho Siam. Description Create a flexible, informative web site that is easy to maintain. We must develop a friendly site that can deliver large amounts of constantly changing information to our key audiences. In addition to designing a user-friendly site with an intuitive interface, we must also develop a web-based, database-driven administration tool that allows key management personnel to easily update content without directly accessing source code. Pho Siam will maintain ultimate editorial control of content, without need for update from our contractor. We will efficiently manage web publishing processes, preferably by using a system with a browser-based user interface. Administration of web content will be based on roles to control access and work flow (e.g. author, reviewer/editor, and publisher). To be effective, our web site must be: ?? Easy and intuitive ?? Visually pleasing ?? Informative ?? Safe and secure ?? Quick to load and operate Objective Our primary Internet objective is to continue to build brand identity, awareness, and interest in the Spa and the services it provides. Our Vision ?? Maximize web-based technologies ?? Develop the ability to execute real time reservations ??Build member loyalty and enhance customer relationships ?? Improve program delivery and service ?? Provide focused web-based solutions for Thai massage-- ?? Leverage Thai Historical heritage ?? Increase market share Specific Strategies ?? Increase awareness of Pho Siam mission and promote Thai Therapy ?? Retain current members and program participants and gain new ones ?? Strengthen relationships with members, program participants and staff ?? Attract qualified and diverse staff ?? Improve business efficiencies through new reservation process Web Development Request for Proposal 3 ?? Present comprehensive information and resources in an easy to use format ?? Increase site promotion activities ?? Integrate brand messaging ?? Deliver a consistent image ?? Deliver a scalable, maintainable foundation In short we must tell our story through the use of compelling visuals, intuitive navigation, and concise messaging. Make it easy.--- Redesign the site to deliver intuitive navigation, an improved graphical user interface, and easy-to-find content organization. Make it compelling--Develop tools to deliver timely, relevant answers to the breadth and depth of member questions. Make it happen--Reinforce the Pho Siam’s brand and market leadership and give the member incentive to take action. 5. TIMELINE ?? This RFP is dated June 29, 2010. Proposers may also request a copy be sent via email by contacting Marcus Higgins at marcushiggins1@aol.com. ?? Proposals are due no later than 12:00pm/noon PST, Friday , July 2, 2010. ?? Proposals will be evaluated immediately thereafter. During this time we may require phone interviews at our discretion. You will be notified if this is requested. ?? The name of the candidate firm who has been selected will be decided on or about July 4, 2010. ?? Negotiations will begin immediately with the successful candidate and should conclude no later than July 6, 2010. ?? Phase I of the project must be completed and delivered by July 30, 2010. ?? Engagement work complete and web site live ??" deliverable date to be determined during Phase I. 6. BUDGET Please provide several cost proposals to accomplish the scope outlined below. The budget must encompass all design, production, and software acquisitions necessary for development and maintenance of the web site. Hosting will be addressed separately and costs for hosting are not included in the budget for this project. List pricing for: ?? Phase I: Discovery, Requirements Planning & Site Definition ?? Phase II: Site Development, Testing and Deployment ?? Hosting: We have not yet made a decision to host on or off-site. Discussions during the discovery phase and your input and advice will help us make a decision in this regard. 7. BACKGROUND OF ORGANIZATION Our Mission Pho Siam is the only LA based spa that provides you with a complete mind, body and spirit experience through the healing arts of Thai massage 7a. Brand Overview Brand Essence ---Empowering----Limitless potential----Therapeutic/Truthful---Strong Value Proposition ---Attainable---Approachable---Ancient traditions Central Idea we want to Communicate: The Pho Siam website should encourage the consumer to purchase services or products??"as we are the true experts in Thai healing What Rocks about this program 1) Access to Ancient Thai healing??"regardless of location • Handled by experts??"foremost trained from Thailand and of historic lineage • You choose how your level of intensity 2) Massage that heals and transforms your life • Simple 60 minute process that shows you immediate results • Practical advice that can drive your development at home 3) Full System to learn and begin your journey with Thai Massage • 4 separate sections/segments depending on your development 4) Online community of enthusiasts like yourself • With community continuing to be such an important part of the spa??"www.phosiam. com provides an online village for you to share your new transformation Brand Reason To Believe in Central Idea/Promise Ancient healing over 2,000 years old and givers are trained in historic lineage Brings Thai ancient healing to the masses Over 60 products/services to extend the spa experience Website ([login to view URL]) to support and provide community elements Products and Services Ancient healing over 2,000 years old and givers are trained in historic lineage??"we provided the following: • Thai Massage at varying intervals • Foot Massage and Reflexology treatment • Full Skin Care??"including a multitude of facials • Comprehensive Waxing??" o Eyebrow waxing, o Arm/underarm waxing o Back waxing o Foot waxing o Chest waxing o Bikini Wax o Entire body wax o Upper Lip o Brow Waxing • Full Line of Skin Care product • Giftable Massage Appointments • Annual Memberships * * *This broadcast message was sent to all bidders on Thursday Jul 1, 2010 10:30:54 PM: Hi All---Can you please confirm that you can build this with a .NET platform developed in DotNetNuke? That is a critical requirement. thanks--Marcus