Effects slideshow presentation videoJobs

I'm in need of a professional who can integrate a custom video player on my PHP website. The current player does not support casting to TV. Here are the specifics: - The current default player on my site needs to be replaced. - The new video player must have a 'cast to TV' functionality. - You're free to choose the video player as long as it supports casting. Ideal Skills & Experience: - Proficient in PHP, as the website is built on this platform. - Previous experience integrating custom video players into websites. - Understanding of video streaming technologies. - Knowledge of casting technologies is a plus.

I'm in need of an experienced web developer to enhance my current website with a focus on logo, menu, slideshow and search box. The goal is to make these features visually appealing and fully functional on both desktop and mobile. Tasks: - Implement a new logo and menu design that is clear, modern, and easy to navigate. Ensure that both elements are responsive and user-friendly across different devices. - Enhance the existing slideshow and search box, maintaining their current API. The emphasis should be on improving their visual appeal and ensuring they work seamlessly on desktop and mobile. Ideal Skills: - Proficiency in web development languages such as HTML, CSS, and JavaScript. - Experience in designing and implementing responsive websites. - Strong understanding ...

I'm in search of a skilled...aesthetic to attract attention and convey desired messages effectively. - I have a rough idea for the dimensions of the stand but would appreciate your expert input and advice in finalizing these details. - The level of detail I am seeking for the 3D renderings is basic shapes and layout. Thus, while I expect a visually appealing design, high-detail aspects like lighting, textures, and environmental effects are not necessary. Ideal Skills and Experience: - Proficiency in 3D modeling and rendering software. - Previous experience in creating advertising displays would be advantageous. - Strong understanding of technical schematics and design principles. - Ability to work collaboratively and take client feedback into consideration for multiple iterati...

Have a logo in mind for a vehicle Safari and adventure company in Saudi Arabia Similar to what is in the presentation attached, but would like it a bit more detailed and more customized. Tried to get the theme of something that is carved into a rock, like a relic. I am also open to options where it looks like its painted on (with paintbrush) Should work with back and white back grounds, Need formats that are suitable for online, and printing (vehicle branding)

Send me samples of your best Interactive Customizable VR Backgrounds work. I'm seeking an experienced Unreal Engine developer to create custom virtual reality backgrounds for interactive installations. Key Requirements: - Customizable VR Backgrounds: The backgrounds must be fully customizable to fit various interactive scenarios. The ability to tweak elements like colors, textures, lighting, and spatial layout is critical to achieving the desired immersive effect. Ideal Candidate: - Proficiency in Unreal Engine: A solid grasp of Unreal Engine is non-negotiable for this project. You should be able to design and implement complex, interactive VR environments within this software. - UI/UX Skills: While not mandatory, additional skills in user interface and experience design will be...

The developer must be able to create an app that can ... 1. open a video of a wrestling match. 2. app will be able to "mark" various spots within the wrestling match that will interest an evaluator. 3. the marks are created by clicking on a button where the evaluator must go to review. 4. The app will create a score using Google Sheets. We are seeking a skilled video editor to mark several training videos using a custom screen. The marked areas will not only serve copyright protection interests but also provide necessary instructions to aid in understanding video content. Key tasks include: An ideal candidate would have noteworthy experience editing training videos and a solid understanding of copyright protection. A flair for seamlessly conveying instr...

I'm looking for a skilled 3D animator who can bring to life a 3-5 minute music video in a realistic style. Key Requirements: - 3D Animation: We want the characters and environment to be brought to life in stunning, believable detail. - Music Video Experience: Previous experience in creating music videos is highly preferred. - Realistic Style: The animation should be in a realistic style, with smooth movements and attention to detail. Ideal Skills and Experience: - Proficient in 3D animation software like Blender, Maya, or Cinema 4D. - Previous experience in creating music videos, particularly in a realistic style. - An eye for detail and ability to bring characters to life in a realistic manner.

I'm on the hunt for a skilled video creator to help us produce a video that will introduce our company to potential clients and showcase our unique selling points and benefits. The end product needs to be professionally polished and fit for distribution across various digital platforms. Key Responsibilities: - Get familiar with our company's unique selling points and benefits - Translate these features into a compelling visual narrative - Design, edit and produce a professionally polished video Ideal Skills and Experience: - Video production and editing - Experience in delivering client-centric messages - Understanding and demonstrating product/service benefits through visual storytelling - Knowledge of digital marketing channels for video dis...

I'm looking for an expert to conduct a thorough evaluation of a specific robotic senso...your findings. I expect the evaluation to be presented in a clear and concise PowerPoint presentation. The presentation should effectively communicate the sensor's strengths, limitations, and proposed improvements, both visually and through supporting notes. Ideal skills for this project include: - Strong research and analytical abilities. - Proficiency in evaluating technical specifications and data. - Experience in preparing engaging and informative PowerPoint presentations. - A background in robotics and sensor technology would be a plus. Please provide samples of similar work you've done in the past. Looking for a freelancer who can deliver a high-quality, professio...

I am in need of a professional auditor who specializes in evaluating performance metrics specifically in the field of customer satisfaction. Your main task will be to identify...review and evaluation of our existing customer satisfaction assessments - Identifying strengths and weaknesses in our current methods - Proposing improvements to enhance our customer satisfaction At the conclusion of the audit, I would like the results to be presented in the form of presentation slides. The presentation should be detailed, clear, and easy to understand. Ideal Skills and Experience: - Proven experience in auditing, preferably with a focus on customer satisfaction - Strong presentation skills - Exceptional attention to detail Help us understand our customers better. I lo...

I'm seeking a proficient freelancer with a blend of editing expertise and visual design skills to enhance our company's presentation materials, specifically a company overview/executive summary and a PowerPoint presentation. The primary goal is to make these materials compelling to potential investors. Key Responsibilities: - Conduct comprehensive editing, including substantial rewriting of sections in both the company overview/executive summary and the PowerPoint presentation. The editing should enhance clarity, flow, and overall persuasiveness. - Incorporate graphic elements and charts into the materials. While the visuals need to be moderately technical, they should primarily focus on conveying complex information in an understandable manner. The ideal ...

As a content creator aiming to enhance the visibility of my YouTube videos, I'...Requirements: - Goal: The primary objective is to boost the total view count of the videos. - Target Audience: The content caters specifically to professionals and entrepreneurs. Therefore, the promotion approach should be tailored to this demographic. - Video Duration: The average length of the videos falls between 10-20 minutes. It's crucial that the promotion strategy aligns with this duration. Ideally, you should have experience in: - YouTube promotion and marketing - Engaging professional audiences - Crafting strategies for video content of varying lengths Your proposal should outline a clear plan on how you will increase the views of these videos and your methodology in engagi...

I'm seeking a proficient video editor to put an interesting spin on my work. You will be required to deliver high-quality advanced editing with a particular focus on visually stimulating transitions. Key Requirements: - Expertise in advanced video editing techniques - Proven experience with creating impressive visual transitions - Ability to bring a creative approach to video editing. Your job here will not just be about making cuts and edits. It's about elevating the material to its highest potential. A keen eye for detail is essential. The success of this project relies heavily on your ability to bring these visual transitions to life. I'm looking forward to your bids.

I'm in need of a PowerPoint presentation that I will use for a 10-minute lecture about Vitamin B in developed countries. The target audience for this lecture will be students, so the content should be engaging and informative but at a general level. Key Points: - The PowerPoint should be a high-level overview, explaining the importance of Vitamin B in the context of developed countries. - The content should not be too detailed - the focus should be on providing a clear and concise understanding of Vitamin B. - The presentation should be structured in such a way that allows for a smooth and engaging delivery within a 10-minute timeframe. The ideal freelancer for this project should have: - Experience in creating educational content, particularly for students. - A good...

I'm seeking a skilled animator with voice-over capabilities to help me produce engaging, long-form educational explainer videos. Key Details: - Video Length: The typical video length I require is more than 3 minutes. - Goal: The primary aim of these videos is to teach courses/books. - Animation Style: I'm open to various styles but would appreciate your input and expertise on the best approach for educational content. Ideal Skills: - Proficiency in 2D animation - Experience creating educational content - Voice-over capabilities - Understanding of effective educational video design - someone who understands basic islamic concepts and terminology. - create unique muslim characters. Your role in this project will be to bring my teaching materials to life...

I'm in need of a high-energy, 60-second video to promote an upcoming golf tournament. Key Points: - Incorporate the logos, wordmarks, player names, and key stats of 11 teams and 44 players. - Utilize a mix of motion graphics, 3D animations, and text animations to make the video visually engaging. - Use dramatic music to enhance the overall excitement. - Player information should be displayed via overlay text on the video, rather than through dedicated slides or narration. Ideal Skills: - Proficiency in motion graphics, 3D animations, and text animations. - Experience in creating engaging, fast-paced promotional videos. - Ability to work with dramatic music to enhance the video's impact. - Good eye for aesthetically pleasing graphics and layout. - Understan...

I'm in need of a talented video editor who can manage various aspects of my YouTube channel, specifically in the gaming niche. The ideal candidate should have experience in Adobe Premiere Pro and have a good understanding of how to create engaging, funny gaming content. Key Responsibilities: - Video Editing: You will be responsible for editing my gaming videos. This includes cutting, adding transitions, effects, etc. - Thumbnail Editing: You'll also be tasked with creating catchy, click-worthy thumbnails. This is crucial for attracting viewers. - Channel Editing: Aspects such as end screens, info cards, and overall channel layout will be under your jurisdiction. I'm aiming to create content that's funny and engaging, so your sense of humor and cr...

...looking for a freelancer to support my online marketing efforts by creating a live-action video for my website. Key Project Details: - The video will serve as an introduction to my website, aiming to engage and inform potential users about the platform and its benefits. - The style of video I'm looking for is live-action, as I believe this approach will best resonate with my target audience. Ideal Freelancer: - Experience in creating engaging, high-quality live-action promotional videos. - Proficiency in video editing and post-production. - Familiarity with social media platforms such as Instagram, as the video will also be used for marketing purposes. -my budget is about $50 If you're a creative video producer with a knack for stor...

...for multiple projects for my agency. • I run a short-form agency that cuts videos for various trainers, companies, and podcasts. • The videos are up to 60 seconds long and I expect you to edit subtitles, B-roll, stock footage, dynamic movements/graphics and generally make the video entertaining and very engaging. • I am looking for someone who can work as a full-time editor for the next 6-12 months, with the possibility of a constant salary increase as the agency grows. • You will get 10 USD for each edited video Editors with experience in the German market who have previously edited videos in German are a significant bonus. • The process is very simple. • All videos are exclusively in German. I provide a word-by-word transcription f...

I need a skilled freelancer to design a PowerPoint presentation, to be used as a sales pitch for a new chapter. The main focus of the content will be on chapter creation, purpose, strategy, and timeline Key Requirements: - Prior experience in designing presentations - Strong understanding of how to visualize and present data - Ability to influence potential buyers through compelling visuals - No need to create an additional chapter Your strength in translating business data into compelling visuals will notably increase your chances of securing this project. Creativity, attention to detail, and understanding of the sales process are equally important. Let's help lure those customers in!

I need a 3D SketchUp model of my 3-level home, which is approximately 900m2. The model will be used for presentation and marketing purposes. Key Requirements: - The model should have an intermediate level of detail. - Interior details must include furniture and fixtures. Additional Information: - You will be provided with dimensioned floorplans to base the model on. - There are a few sketched changes to incorporate, to show the "as-built" structure versus the original floorplans. Ideal Skills: - Proficiency in SketchUp - Experience in 3D modeling for architectural purposes - Understanding of interior design, particularly with regard to furniture and fixtures. If possible, exterior spaces to be modelled as well.

photo booth :- typically works by capturing a series of photographs using a camera or webcam, often equipped with various filters or effects. These images are then usually printed out as physical copies or shared digitally. Users typically interact with the booth via a touchscreen interface or buttons to initiate the photo-taking process and select desired options. We want to hair some one who can built the required app for the working of photo booth

I am looking for a talented video editor who specializes in motion graphics and special effects. The ideal candidate should: - Have a strong mastery of clean and minimalist style for video editing - Be experienced in creating impactful motion graphics and special effects - Be capable of producing high-quality work under a tight schedule The project involves editing a video with a duration of less than 1 minute. Please, include samples of your previous work that closely match my requirements in your bid. Looking forward to your creative touch.

I'm in need of an expert animator who can make a creative video which can introduce our business and explain how it works in the form of an engaging explanatory video. Your role would involve the actual creation of the 2D or 3D video but also creating a storyboard on the basis of a script that will be shared with you. Specifically, I am looking for: Storyboarding: You are expected to devise an engaging, customer-friendly storyboard based on the script that will be provided to you. - Video Creation: After finalizing the script and storyboard, you will create the explainer video in 2D or 3D format. I'm aiming for nothing short of high quality. Target Audience: The video should be tailored for my customers. So a clear understanding and...

We are seeking a skilled freelancer to edit four videos for Woof & Wag Bayview, Sucat, a new branch of our pet grooming business. These videos will serve as an introduction to the neighborhood, showcasing our facilities, services, and unique features. The aim is to create engaging, attention-grabbing content for ads that highlights happy pets and satisfied owners. Video Details: Quantity: Four videos in total. Format: Two landscape videos (16:9 aspect ratio). Two 30-second videos tailored for Instagram stories. Content Focus: Happy pets, smiling owners, and the unique features of Woof & Wag Bayview, Sucat. Unique Features to Highlight: 100% Organic Shampoos: Emphasize the use of organic products for pet grooming, showcasing the health and wellness aspect of our service...

Good day, We please need a Freelancer to create a WebM video from an existing and purchased Premiere Pro template. This is the template: The requirements to the output video are: - Put below mentioned sequences 01-03 into a row - Video will be displayed in this frame (check ) - Video must be in WebM format - Video background must be transparent (!!) - Video must be web-optimized - Video must run in a loop - Video must contain transparent gradient on left/right side - Video sequence 03 must contain transition animation Please check the individual sequences for more details: Sequence 01 - Smartphone - Take animation from 00:09 - 00:15 - Take screenshot

I need a professional who can scrape videos. I'm looking for someone who can download videos at its maximum size from websites.

I'm looking for video editors who are very skilled and can edit videos like these youtube channels- @MagnatesMedia?si=-axlUhroOadUc0sY @ImanGadzhi?si=W09CYx-c3SUTyCLH Budget- $80-100 for 6-8 min video.

I'm seeking a proficient video editor to put an interesting spin on my work. You will be required to deliver high-quality advanced editing with a particular focus on visually stimulating transitions. Key Requirements: - Expertise in advanced video editing techniques - Proven experience with creating impressive visual transitions - Ability to bring a creative approach to video editing. Your job here will not just be about making cuts and edits. It's about elevating the material to its highest potential. A keen eye for detail is essential. The success of this project relies heavily on your ability to bring these visual transitions to life. I'm looking forward to your bids.

...skilled designer to convert my existing packaging design, currently in PSD format, into a layered AI file for printing, with an embossed effect applied to the graphical elements of the design. There are 6 files in total. I have attached 2 examples of the design part of the packaging for reference. Desired Freelancer Skills: - Proficiency in AI design with experience in layering and embossing effects - Prior experience in packaging design conversion Application Requirements: - Please provide samples of past work, preferably related to packaging design and conversion. By only embossing the graphical elements, I'm hoping to achieve a subtle, sophisticated impact that truly makes my packaging stand out. I look forward to reviewing your past works. The finished files should ...

I am seeking a skilled freelancer to redesign an existing PowerPoint presentation to fit our corporate template. The project entails: - Adapting ``Text formatting`` to conform to our established norms. - Modifying ``Images and graphics`` to better align with our corporate branding, ensuring to make use of high-resolution images. - Adjusting the ``Color scheme`` to match our corporate colors. - Utilizing our company's default font, `Montserrat`. Ideally, you should have an eye for detail, a strong understanding of corporate branding, and experience with PowerPoint designs. Familiarity with using a specific font style, in this case, Montserrat, is also crucial. An ability to create high-resolution, custom graphics that align with brand guidelines is also preferred. Be ready to ...

There's an image of a leopard print scarf featured in a less than 1-minute social media advert that needs a new look. I'm looking to transform this scarf's colour t...of a leopard print scarf featured in a less than 1-minute social media advert that needs a new look. I'm looking to transform this scarf's colour to navy and black while maintaining the video's overall quality and aesthetics. Ideal Skills Needed: - Strong video editing capabilities (preferably with Adobe Premier Pro or Final Cut Pro). - Keen colour grading and colour correction skills. - Eye for detail to maintain the scarf's texture and pattern after colour transformation. Experience: Proven background in colour grading and video editing specifically for social media platf...

Good day, We please need a Freelancer to create a WebM video from an existing and purchased Premiere Pro template. This is the template: The requirements to the output video are: - Put below mentioned sequences 01-03 into a row - Video will be displayed in this frame (check ) - Video must be in WebM format - Video background must be transparent (!!) - Video must be web-optimized - Video must run in a loop - Video must contain transparent gradient on left/right side - Video sequence 03 must contain transition animation Please check the individual sequences for more details: Sequence 01 - Smartphone - Take animation from 00:09 - 00:15 - Take screenshot

Introduction: We are looking for a dynamic and innovative content creator for a special campaign on Instagram, aimed at generating interest from qualified people who have visited our profile. This campaign is crucial for attracting leads aligned with our Ideal Consumer Profile (ICP), through strategic interaction with related profiles. Campaign objectives: The main objective is to engage profile visitors with a series of posts that strongly resonate with their pain/problems and desire/need, encouraging them to explore and interact with our content. Target audience: The freelancer will have access to the detailed ICP, as well as full descriptions of the offer and product, to ensure precise and targeted communication. Communication style and tone: We are looking for an innovative communic...

I'm looking for a scriptwriter passionate about cricket, who can craft engaging, informative and educational 5-10 minute YouTube videos. The ideal candidate must: - Have a native-level English proficiency - Be well-versed in cricket with a deep understanding of cricket tactics and strategies - Be familiar with famous cricket players and their career highlights - Have a comprehensive knowledge of the history and evolution of cricket The project involves creating weekly scripts that cover the above themes. The videos will need to be engaging and educational, appealing to a broad audience of cricket enthusiasts. Ideal candidates should have previous experience in scriptwriting, particularly for visual media, and have a good understanding of YouTube content creation. It's importa...

I'm in need of a talented designer who can help me create a visually appealing and informative PDF presentation for my company. The presentation will be used for investor pitches, so it needs to look professional and reflect our brand accurately. Key Requirements: - Utilize our complete branding guidelines: I have a detailed set of branding guidelines that need to be adhered to. The designer should be able to take this information and create a cohesive and branded design. - Include a mix of content: The presentation should contain a mix of text and infographics, as well as text, images, and charts. The goal is to keep the investors engaged with a variety of content types. Ideal Skills and Experience: - Proven experience in designing investor pitch materials - St...

I'm on a quest for an innovative video creator to introduce a culturally diverse team, spanning Africa, Arab regions, and Russia. This project aims at offering not only a cultural education but also entertainment. It's a great chance to showcase your creative ability to mesh cultural peculiarities with whimsical and light-hearted styles. Ideal Skills: - Remarkable experience in producing entertaining and silly videos - Animating skills - Demonstrable knowledge of the cultures and environments in Africa, Arab countries, and Russia The successfully heart-warming and whimsically humorous video would serve as a tool to start a team meeting and introducing the team. I'm looking forward to collaborating with someone who shares this playful vision and can bring the...

We have a small requirement to enhance the design of a PowerPoint presentation. The task will take approximately 2-4 hours to complete, as there are less than 10 slides that need improvement. The budget allocated for this project is limited to $50 USD.

I'm looking for a knowledgeable professional to create a potent sponsorship presentation aimed specifically at corporate sponsors. The primary mission of this presentation will be to attract and engage potential sponsors. Substantial knowledge of corporate demographics is essential as you will need to effectively demonstrate that sponsors will have access to a particular audience demographic. Your presentation should highlight this value proposition compellingly and convincingly. Ideal Skills: - Experience in corporate sponsorship acquisition - Proficiency in presentation creation - Familiarity with audience demographic analysis - Strong persuasive skills

I'm looking to set up a high-definition video streaming server, dedicated to hosting and broadcasting user-generated content. Key Requirements: - Configuration for HD video streaming: The server should support High Definition (HD) quality video streaming, ensuring a seamless playback experience for viewers. - User-generated content management: The server must be capable of managing and broadcasting user-generated content. This includes the ability to upload new content, schedule broadcasts, and manage the video library efficiently. Ideal Candidate: - Experience in setting up and managing streaming servers: I'm seeking a professional with proven experience in configuring streaming servers, particularly those designed for HD video content. - F...

To create a power point presentation

I'm looking for a talented graphic designer to create a unique and visually appealing PowerPoint presentation template for an upcoming meeting in Stockholm. The template will have a multiculturalism theme and should incorporate the following elements: - Theatrical Masks or Scenes - Stockholm City Landmarks - Symbols Representing Multiculturalism I'm seeking a design with a vibrant color scheme and abstract art style. The template should be easily adaptable for different types of content, ensuring it remains engaging throughout the meeting. Ideal Skills and Experience: - Expertise in graphic design, particularly for PowerPoint templates - Proficiency in using vibrant colors in a professional setting - Experience in creating abstract art - Familiarity with incorporating c...

I am in need of a skilled animator to create an engaging animated video for a client. This project is time-sensitive and requires a quick turnaround. - I need a concise yet impactful video that resonates with the target audience. - You will have creative freedom to shape the video's concept but it must align with the client's goals. - The animation should be professional, polished, and have a clear call to action. Ideal Skills: - Proficiency in animation software - Strong creative and storytelling abilities - Ability to work under tight deadlines - Previous experience in creating animated videos The video should be of a suitable length to convey the message effectively. A script or storyboard will be provided for your reference. Your task will be to bring...

I'm seeking an experienced video creator specialized in animated explainer content. The primary objective of this project is to engage and educate business professionals. Key Responsibilities: - Create a high-quality, professional animated explainer video - Understand the target audience and deliver content that resonates with business professionals Ideal Candidate: - Proven experience in creating animated explainer videos - Proficient in video editing software and animation tools - Strong understanding of creating engaging content for business professionals Please submit your portfolio and any relevant experience in your proposal. Looking forward to working with a skilled video creator.

... Major components of this project include: - Implementing all functionality from the Figma document. This encompasses a range of interactive features, animation effects, and form validation. - Integrating a login/admin panel. The code for this is ready but may require some minor modifications. Your responsibility is to seamlessly include it in the project. Ideal candidates should have: - Proficiency in Laravel PHP. - Strong experience in HTML, CSS, and JavaScript. - A keen eye for detail to accurately translate designs into functional interfaces. - An understanding of form validation, interactive features, and animation effects. - Prior experience with login/admin panel integration is a plus. IMPORTANT! We want AI implemented to our website. Whenever a form is filled in...

I'm in need of a skilled presentation designer to create a persuasive PowerPoint presentation aimed at business professionals. In addition to the standard content, I'd also like to incorporate images, charts, and graphs to help reinforce the persuasive aspect of the presentation. Key requirements: - Design a PowerPoint presentation that is visually appealing and professional - Integrate animations to enhance the flow and impact of the content - Incorporate images that align with the persuasive message - Implement charts and graphs to present data in a clear and engaging manner - Ensure the positioning of the content is optimal for the intended business professional audience Ideal Skills: - Proficiency in PowerPoint or other presentation design...

I'm in need of a talented content creator, specifically with experience in video production. The task at hand involves the creation of an educational video aimed at an adult audience. Key requirements and considerations include: - Expertise in educational content creation. - Ability to accurately target an adult audience. - Prior experience in the specific field of video production. Ideal candidates will possess a blend of creative flair, educational content creation experience, and a keen understanding of adult learning styles. If this sounds like a project you'd excel in, I'm eager to see your bid.

We want to do weekly HOW TO videos on youtube. We need the freelancer to set up a video template for us with our branding that we can film our own videos on and use the template for branding puposes

...clicks on the name. There are other linked features to this family tree, tribe links and connections also interactive design animated. Requirements;- the current site needs additional features, new blog pages, adjustment to the algorithm for the family tree to correctly work as per requirement this will be explained in more depth. PDF feature library feature requires zoom in functions and better presentation. Developers are expected to have Excellent Skills in D3.js and Vue,js. There are pages for admin panels for adding names on with biographies and relevant information. The site will be in English, Urdu and Arabic. If you have experience with coding, algorithms [D3.js and Vue.js] ]for a bespoke website with advanced features please contact to discuss. Note: only contact if y...

I'm looking for a talented content creator to help me with a video content project that focuses on brand promotion. Key Requirements: - The video should be engaging and attention-grabbing to appeal to the general public. - The content should be tailored for brand promotion, showcasing the unique selling points and key values of the brand. Ideal Skills and Experience: - Prior experience with creating video content for brand promotion and marketing. - Strong storytelling and video editing skills. - Understanding of the general public's preferences and interests to create appealing content.