20 years + of product marketing experience at HP, IBM, Kodak and others. Lots of experience building product marketing teams and creating product descriptions as well as product collateral for global audiences in the technology sector.
Highly skilled at simplifying complex ideas so that the audience gets it and takes desired action. Managed small and large marketing/go to market campaigns.
Developed complex strategies, roadmaps, product plans, business plans, channels, press and industry analyst communications, marketing messaging, presentations, videos and all forms of digital marketing. e.g. SEO, SMM, SEM, using tools spanning Marketo and [login to view URL]