Lisa G. Profile

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san diego,

united states

Det er i øjeblikket 5:10 AM her

Tilmeldt juni 2, 2014

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Lisa G.

@connectdigital14

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san diego,

united states

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Genansættelsesrate

Marketer. Strategist. Doer.

• Growing businesses, gaining market share and sparking engagement for consumer and technology brands, retail, travel and agencies is my DNA. • Delivering top quality work which utilizes leading edge tools and technology and proactively seeking out opportunities for organic growth and developing strategies to capitalize on them for clients and agencies is my track record. • Shaping, leading and growing account, media and marketing teams while developing and deepening relationships with clients at the CEO, CMO and senior executive level is my sweet spot. • Crafting multi-channel communication, content and marketing programs based on insight, analytics, behavior and trends is my passion. • The people, brands and pop technology expanding the edge of change is my fascination.

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Erfaring

Connect::Digital

maj 2014 - Nuværende

Recently started my own consulting practice to take my two decades of traditional and digital agency experience, talent and relationships to work directly with brands.

NewBlue

maj 2012 - maj 2014 (2 år)

• Responsible for all brand creation, market and customer segmentation, minimal viable product analysis, pricing and competitive analysis, marketing and direct sales for a software startup that develops video creation, processing and sharing products and technologies to the video post-production, business and consumer markets.

ViTRO

feb. 2009 - maj 2012 (3 år, 3 måneder)

• Member of Senior Management team reporting directly to both CEO & Creative Chairman • During tenure grew digital billings from less than 2% of overall billings to over 40% through creation of new service offerings, new business & cultivating existing business • Oversaw, grew and integrated the digital competencies within the agency inclusive of digital strategy, web development, media planning/buying, campaign executions, analytics/tracking, search, creative development, social media. Integrated digital