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Internet Marketing JavaScript Project Management SEO Website Design
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Michael W.

@walkerenergy

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$35 USD / Hour

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United States (3:39 AM)

Joined on May 21, 2012

$35 USD / Hour

I have over twenty years of hands-on work experience with clients across multiple industries resulting in extensive practical knowledge that directly benefits my customer. I am a formally trained online marketer earning my MBA and IMMS. I wrote about the freelance industry, and online marketing regularly and taught online marketing to customers as a result of my affiliations. I fully understand online marketing; I have experience using spin selling techniques to close C-Level executives; And I designed, installed and implemented corrective programs.

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Portfolio

Portfolio

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Experience

Marketing Consultant/Project Manager

Jul, 2010 - Present

15 years, 9 months

Self-employed

Jul, 2010 - Present

15 years, 9 months

Developed co-op group making iMALL.com, Luminaries client, #2 Internet shopping mall. Appointed to develop regional marketing and promotion strategies. Developed Ohio Internet Marketing Group Co-op marketing campaign convincing iMALL.com and 300 internet re-sellers to invest in targeted marketing campaigns. Raised $200K for marketing budget. Designed and taught “How to sell internet disk space" sales workshop

Jul, 2010 - Present

15 years, 9 months

Principal

May, 2000 - Apr, 2008

7 years, 10 months

info2TECHNOLOGY

May, 2000 - Apr, 2008

7 years, 10 months

Owner, info2TECHNOLOGY (A $1M Computer software reseller company). Skilled negotiator and administrator - managed B2B direct marketing and sold knowledge management software solutions. Purchased occupational assessments for resale. Doubled sales every two years. Developed media plan, telemarketing program, hired computer techs and sales representatives.

May, 2000 - Apr, 2008

7 years, 10 months

Staff Executive

Dec, 1999 - Jun, 2000

5 months, 30 days

George S. May International

Dec, 1999 - Jun, 2000

5 months, 30 days

(A $100M consulting company), Designed, installed, and implemented corrective programs. Identified cost-cutting measures. Kept projects moving to completion.

Dec, 1999 - Jun, 2000

5 months, 30 days

Education

Full Sail University

2010 - 2011

1 year

IMMS / Internet Marketing Masters Science

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United States

2010 - 2011

1 year

Regis University

2002 - 2004

2 years

M.B.A

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United States

2002 - 2004

2 years

Kent State University

1994 - 1998

4 years

Bachelors / Marketing

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United States

1994 - 1998

4 years

Qualifications

Essentials of Business Development

2002

Regis University School for Professional Studies, MBA Program

The emphasis of the Certification is on the application of the tools, concepts, methods and models used to plan and run a business venture successfully.

2002

Publications

Marketing Goals Improve Inbound Marketing

The Academy of Business Strategy

Setting S.M.A.R.T. goals is an important aspects of online marketing. As a result, a Corporation's smart goals are one of the first things to audit when an organization is not happy with the results they are achieving through online marketing. You do not need particular technical skills or a huge budget to make your website an effective lead generation and customer support tool. Having online marketing S.M.A.R.T. goals are the best place to start when trying to set and then reach online marketing obje

Use SEO To Beat Your Competition

The Academy of Business Strategy

Using specialized research software that estimated Nikon USA's average ad budget, I learned Nikon USA's decreased their ad budget 390 percent in paid search for the same month, one year later. Yet Nikon's average ad position, for these periods remained unchanged, with an average ad position of third on Google, Bing and Yahoo (average ad position is determined partly by keyword usage). In other words, Nikon USA maintained its relative ad position and saved thousands of advertising dollars u

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