Unicef Campaign
UNICEF India team invited Cravants Media for a pre-bid advertising agency meeting to ‘Develop and Design IEC campaign packages for Polio NIDs/SNIDs 2017’. Creative Focus: A series of market research were conducted by CS and CA team executives in the areas falling within West Uttar Pradesh, East Bihar, and Kolkata region. The findings were then presented to the CC team in the form of documented videos and reports. The creative team started brain storming on unique Polio awareness unique propositions. The motive was to create a recall and change public perceptions/myths related to Polio. Delivery: A thorough creative brief and an exhaustive video document was provided to UNICEF India. We video documented the entire research to showcase our findings and show the basis on which creative for Polio campaign were developed.
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I lead team Cravants, Cravants is an agency with professionals from best educational backgrounds. Graphic Designers, Branding Experts, Social Media Marketers, Content Writers, Animators and lot more. Visit us at: CRAVANTS
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