Alex Redondo
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Professional Profile
• Senior creative entrepreneurial with 8 years of extensive experience in Web
Design & Development, Online/Offline Marketing Strategies, Print Design, Creative
& Project Coordination/Direction, Public Relations & Presentation, Advanced
Graphic Design, Web Statistics Analyst & Strategist, Creative Identity Branding,
and Advertising Campaigns.
• Performance-driven and result-oriented achiever with an excellent track record
in providing leading companies world wide with impacting and innovative results.
• Proactive self-starter with effective leadership and motivational skills with
exceptional team-building skills.
• Resourceful, creative problem-solver with proven aptitude to analyze and break-
down complex problems and design/implement an innovative custom solution.
• Innovative conceptualist with strong eye for fresh approaches and cutting-edge
design; known for producing highly effective end products, consistently resulting
in successful new-client acquisitions.
• Dual-platform multi-tasker completely compatible with both Mac and PC
environments with expertise in the most widely used graphics, design, and
development applications.
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Qualifications
• Web Design & Development • Conceptual Design & Mapping
• Online/Offline Marketing Strategy • Public Relations & Presentation
• Print Design & Development • Advanced Graphic Design
• Project Coordinator & Director • Identity Branding Creation
• Web Statistics Analyst & Strategist • Advertising Campaigns
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Software Knowledge
• Macromedia Dreamweaver 8 • Adobe Photoshop CS2
• Macromedia Fireworks 8 • Adobe Illustrator CS2
• Macromedia Freehand 8 • Adobe InDesign CS2
• Macromedia Flash 8 Pro • Adobe GoLive CS2
• Macromedia Director MX 2004 • Adobe Acrobat 7.0 Pro
• Macromedia Breeze 5 • Adobe Acrobat 3D
• Macromedia Captivate • QuarkXpress
• Macromedia Authorware 7 • CorelDraw
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Coding Languages
• HTML • XHTML
• CSS • Action Script
• JavaScript • PHP
• DHTML • ASP
• SHTML • MySQL Database
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Education Achievements
• Florida International University (FIU) - Miami, Florida
Graduated with a double major with honors.
• Bachelor of Arts in Information Technology, with Honors
• Bachelor of Fine Arts in Studio Art, with Honors
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Professional Certifications
• Business Marketing Design Certified, Course Duration: 240 hrs
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• Course Focus:
The Business Marketing Design program focuses on developing the visual
identity, advertising, and marketing design skills required for a corporate or
small business environment.
Students learn professional applications for Adobe Photoshop and Illustrator
or equivalent digital imaging and vector drawing tools. Course projects include
marketing concept development, critique, retouching, compositing, illustration,
print and Web advertising, identity design, direct mail, marketing
communication, company branding, and business startup scenarios.
• Knowledge on Course Completion:
- How to successfully apply the fundamental concepts in marketing design.
- Acquired proficient skills in Photoshop.
- Acquired proficient skills in Illustrator.
- Understand the basic concepts of letterforms and typefaces.
- Basic understanding of the principles, terminology, and applications of color
theory.
- Properly apply the principles of art and design to advertising layout.
- The essentials of setting up and managing a graphic design business.
• Digital Arts Certified, Course Duration: 225 hrs
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• Course Focus:
The Digital Arts Certificate program focuses on developing technical skill and
creative artistry in digital photography and imaging.
Students learn professional applications for Adobe Photoshop and Illustrator or
equivalent digital imaging and vector drawing tools. Course projects include
digital art studies, retouching, compositing, illustration, identity design, color
matching and composition studies, photo-realistic imaging, color correction,
and art exhibition development.
• Knowledge on Course Completion:
- Technical fundamentals of computer-based art and design.
- Acquired proficient skills in Photoshop.
- Acquired proficient skills in Illustrator.
- Basic understanding of the concepts of digital photography.
- Basic understanding of the principles, terminology, and applications of color
theory.
- Know how to achieve an effective color balance in Photoshop images and
optimize them for print and web output.
• Webmaster Certified, Course Duration: 155 hrs
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• Course Focus:
Establishing dynamic Internet based applications and integrating them into
company, institution, and organization websites correctly. Develop a strong
presence on the Internet for each client. Design, develop, and maintain these
highly visible web sites effectively.
Working with a group in developing interactive eCommerce/eBusiness sites.
Properly providing functionality with different sites such as, an auction site, a
discussion group, an online newsletter, a physician's appointment page, an
organization's membership site, or develop a marketing presence for a new
product. Testing new and state-of-the-art equipment as well as the latest
software. Understanding the importance of indulge in artistic and professional
freedoms rarely seen in any other industry.
Also the fundamentals of web page development and new concepts by involving
the student in active web page implementation.
• Knowledge on Course Completion:
- Understanding and appreciating the World Wide Web as it relates to both
personal and business.
- Able to use solid design techniques and audience/statistics analysis to
construct a corporate web page that fits a target purpose and audience.
- Able to formally design, compose, and structure the information to appear on
a website while focusing on key elements and functions.
- Able to use HTML and DHTML to construct web pages with text, lists, links,
tables, graphics, frames, forms, dividers, and other features of a dynamic web
page.
- Able to evaluate and distribute budget allocation and benefits when handling
Web funds.
• Graphics Designer Certified, Course Duration: 80 hrs
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• Course Focus:
Written by professional artists, this course will get you into the job market.
Learn how to apply your artistic talents to today's market, beyond pencil and
pen, to the computer and the Internet. These days, if you want the job, you
need the training.
If you have longed to take your interest in art and turn it into an enjoyable and
creative job, then this course is for you. Learn how to skillfully use the rules of
design and also when to break them.
Students will send their course work in for comments and suggestions from
successful designers. When you graduate from this course, you will have the
skills and a certificate that will give you an advantage in your next job interview.
No specific software is required for this course, but we find it helps if you have
some form of graphics related software so that you can easily create project
assignments.
• Knowledge on Course Completion:
- The basics of a Successful Design.
- The "language" of visual design.
- How to apply basic design concepts to Commercial Design.
- Creatively solve design problems.
- Manage successful design projects.
- How to structure an ad campaign from a Graphic Designer's perspective.
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Recent Experience
• Due to the ever-changing nature of the daily continuous flow of new-clientele,
this information would expire frequently and my time is specifically dedicated to
my clients, so please email me to obtain my up-to-date most recent experiences.
(Only serious inquires please, thank you.)