bearded drummer logo and branding elements
My client wanted a logo design and branding assets that he could use for all of his multimedia. He was thinking of using a photoshopped image of himself between the 2 words. He liked artistic design and detail with a bespoke heritage look. He also liked symmetrical, Wes Anderson typefaces. He mentioned that he would like to try a circle. Karl provided great examples for a mood board. I designed the logo in Adobe Illustrator focusing on a vintage badge style and an art deco font to emphasize the geometric design. I also included a similar geometric monogram with intertwined lower case initial forms that were similar to the lower case word mark. For the character icon we looked at logos that were great at standing along (such as Deadmau5). So i came up with a simplified lion character design in easily identifiable glasses and line work that mimicked the badge design and pulled the branding elements together.
About Me
▶ I am a graphic artist and illustrator with a music design niche. As a musician myself, I am specifically able to translate aural art into visual design. I have over 16 years of experience working for musicians, artists, bands, record companies & publications. I attended art school at DePaul University in Chicago, Illinois where I received a B. A. in Media Arts with a double emphasis in photography digital video. Likewise, I minored in communications with an emphasis in media studies. While in Chicago, I created web graphic design for the university library digital collection, mentored with Rolling Stones photographer Paul Natkin & freelanced for the Chicago Red Eye newspaper. After moving to New York City, I worked primarily in marketing, sales, promotion, social media, & design including as an artist-in-residence for the Antagonist Art movement & as a co-assistant manager at New York School of Rock. I like to think of myself as vintage/ lo-fi in style.
