Kim P.

I jumped into the online marketing world in late 2005. I was initially employed for nearly three years by one of the top 3 search engine marketing agencies in the country. While with that company, I was heavily involved in the paid search management and strategy behind several large Fortune 500 accounts. These accounts spanned across multiple verticals including but not limited to: Finance, Travel, E-Commerce, etc. After about 3 years I decided that it was ready to move on in an effort to become a more well-rounded marketer. My next job put me in charge of our entire SEM/SEO department. While in this position, I managed several individuals while overseeing the accounts that they managed on a daily basis. In addition to providing input on strategy and growth, I also wrote new business pitches and attended all sales meetings. During my time there, I also began to freelance outside of work. My freelance job consisted of a sitewide overhaul for a industrial safety product company. This included entering all new information into their home grown CMS system, performing all necessary SEO tactics and working with them on a linking program. Today I am now employed at a site optimization, personalization and testing company. Here, I work with e-commerce sites testing portions of their website in an effort to boost ROI and improve customer satisfaction with their website. There's nothing that I've found that I can't do when it comes to online marketing. I taught myself HTML at the age of 15 out of boredom and have continued to grow and keep up to date with the forever changing online world.