• Spearheading the BSI’s marketing & technology departments overseeing new initiatives within the organization. • Managing technologies for CRM, Business Intelligence systems, Data warehousing and data mining tools, Web-based search and visibility tools, including social media, business / project planning, and competitive analysis.

• Responsible for the firm’s Information Technology strategy, platform selection and development, internal and client application design, vendor management, contracting, and recruitment and staffing of the IT function. • Market research for major oil, gas and power clients worldwide using programmatic tools like Lexus Nexus, Oxford Economics and others. • Responsible for facilitating sales by customizing CRM systems & other IT tools to reduce the costs of operations.

Building, implementing and analyzing monthly digital marketing campaigns for the company. Setup campaigns on Google AdWords, Facebook and LinkedIn using Google Suite, Social media automation and Competitor Intelligence tools. Develop key metrics (KPIs) to measure success and ROI of various campaigns and execute the development and implementation of new business IT tools.

Handling all aspects of business expansion based on developing marketing strategies to expand the existing and new IT software products.