Transforming problems into marketing plans, whether that involved SEO, SEM, social or email marketing. Storytelling has been one of my strong points as well, intrigue, positioning and transformation all wrapped in one harmonious package.
Generating Hot/Warm leads while setting direction for PPC and Social Media campaigns and identify optimization opportunities with a focus on CPA goals. Preparation of custom reports to indicate performance trends and include recommendation.
Digital Marketing Specialist
LAAM.PK
jun. 2021 - feb. 2022 (8 måneder, 1 dag)
Overseeing the design and content of an advertising campaign to ensure it meets the needs of the target audience and provides best ROI. Managing marketing budgets upwards of $90k to introduce
prospective customers to new product releases.
DigiXpertz
Digital Marketing Manager
okt. 2020 - maj 2021 (7 måneder, 1 dag)
Developing Customer Journeys, Content Calendar & Allocating Roles along the way, Auditing Websites and Identifying areas of Improvement for Better Conversion, Developing & Managing On-Page & Off-Page SEO Cross strategies, Improving Campaign Performance with RLSA & Developing Marketing Budget with Performance Planner.
Uddannelse
Masters in Business Management (MBA)
Institute of Business Management, Pakistan 2011 - 2013