App name: House bills
app platform: iOS
app link: [url removed, login to view]
Due date: 30 May, 2014
Select an app in the category of "Finance" on either an iOS. The app you pick must be unique (not an app another student is reviewing).
Word length. 1500-3000 words.
Submission: A word document + 6-10 image files (screenshots).
The key fundamental idea - what is the app about, what need does it solve.
Who it's targeted for.
Marketing - how is the app marketed, who is it marketed to.
UI design - how consistent is it with what we discuss in lectures, usability, how easy is it to navigate and use.
Functionality / features - the major features / actions available through the app (that would require significant programming)
Monetization of the app - how the app earns money
Summary of Pros / Good features
Summary of Cons / Bad features
Your writing should analyse in depth the issues we've discussed in lectures. Your writing style should be the same as any professional work. It should be clear, direct, well thought out, to be exhibitable to a professional audience. You are welcome to compare it to other apps, though your assignment is primarily focused on critically analysing a single app.
Include 6-10 images highlighting specific examples from the sections you have written about. Include images as separate files, as word can crash sometimes if there are too many large images and I don't want to deal with Word crashing. Label images screenshot1, screenshot2, etc. Images should be images YOU have captured yourself, not those taken from the web. The assignment, as always, must be 100% your own work.