I am a web deseigner and have made a wordpress site for my wife's business tpo take orders for her courses using woocommerce which works perfect. But I need to have conversion tracking so I can see those metrics in adwords and analytics.
I've tried more than one time, to set up Enhanced ecommerce conversion tracking for the products without any luck. I have Google Tag Manager, I have Analytics but I don't understand the dataLayer bit. I've tried to use the Duracelli's Google Tag Manager plugin for WordPress but it requires php 5.3 and my site is with hostgator and seem to have a lower version of php so the site breaks when I install it. I thought of using the wordpress plugin: Enhanced Ecommerce Google Analytics Plugin for WooCommerce but it only works with simple products and I sell variable products. I have decided to ask for help.
I need someone that can implement the dataLayer and make it work without using any of those plugins.
If you know how to do this. Please give a quote and a brief on how you will go about it.