Video Ad Optimization and Creation -- 69140

Video Editing Request Project: Ad Optimization & New Ad Creation Submission Deadline: August 27, 2025 Target Platforms: Reels, TikTok, Meta (Feed/Stories), YouTube Scope of Work 1. Optimize Existing Ads (ad1, ad2, ad3): Key Focus: Strengthen the first 3 seconds with a "Pattern Interrupt." Required Tweaks: Add high-contrast hooks (e.g., countdown timer, flash text like "90% of Americans fail...", judge’s scoring sheet). Ensure hooks are visually jarring (bold colors, rapid cuts, motion graphics) to stop scroll. Deliverables per Ad: Premiere Pro project file (.prproj) Final MP4s in all ratios (see below). 2. Create New Video Ads: Type 1 (ad1, ad2, ad3): Format: Problem/Solution focus. Hook: Pattern interrupt in first 3 sec (e.g., "STOP! If you do this..."). Length: 45 seconds. Type 2 (ad1, ad2, ad3): Format:create by yourself Hook: Pattern interrupt (e.g., "You won’t BELIEVE what happened..."). Length: 15-30 seconds. Deliverables per Ad: Premiere Pro project file (.prproj) Final MP4s in all ratios. Technical Specifications Ratios & Resolutions: Platform Ratio Resolution Reels/Story 9:16 1080x1920 Meta Feed 1:1 1080x1080 4:5 1080x1350 YouTube 16:9 1920x1080 File Requirements: All Ads: Deliver as Premiere Pro 2020+ project files (organized layers, labeled assets) + MP4 (H.264, 30fps). AI Voiceover: Provide script + generated VO (MP3) for new ads (use tools like ElevenLabs). Mood Boards: Include visual references for hooks, color palettes, and editing style (PDF or link). Pattern Interrupt Guidelines First 3 Seconds: Use rapid cuts (0.5s each), high-contrast text (e.g., neon on dark background), or symbolic visuals (e.g., exploding timer). Examples: ad1: Flash text "90% of Americans fail this test..." + sound effect (e.g., glass shatter). ad2: Countdown (3...2...1...) with glitch transitions. ad3: Judge’s scoring sheet slamming down (SFX: drum hit). Sound Design: Sync SFX (e.g., "whoosh," "ding," suspense tones) with visual hooks. Deliverables Checklist Per Ad (9 total: 3 optimized, 3 Type 1, 3 Type 2): Premiere Pro File (with sequences for all ratios). MP4s for all 4 ratios. Mood Board (visual/style guide). AI Voiceover Script + MP3 (new ads only).

Project ID: 39730179