Individual Case Study Analysis – 30% (2000 words plus/minus 10%).
Word counts can be 10% above or below the requested limit; however exceeding word counts outside this limit will incur a penalty of 10% of the base mark for this assignment. Your lecturer will distribute three case studies in the second lecture. You will choose one of these case studies for the assessment task. Each of these case studies will be discussed in class during the first few weeks of the semester. Your task is to examine each case, and drawing on wider literature and your text answer the following four questions:
What are the core strategic issues faced by the organisation in its environment?
What external strategies should the organisation pursue in its environment?
What internal changes are required to implement these external strategies?
What are the HR (including IR) implications of the external and internal changes?
Advice on Case Study Analysis
The aim of case study analysis is to test your ability to analyse organisations in strategic management terms, apply your knowledge of strategic HRM theories and relate your analysis to the case. Key to this is identifying the core strategic issues, which impinge upon the successful management of these organisations.
Extensive use of references is not required in case study analyses; however, you are advised to draw on factual information, examples and evidence from the literature to help defend your point of view.
References need to be cited in the text of your discussion, and listed at the end, using the stop Chicago Author – date referencing style.
Footnotes/endnotes are not accepted. In addition, lengthy direct citations and quotations are not permitted in case study analysis.
The university policy on plagiarism, as stated in the University Handbook, will apply.
All assignments must be typed, with at least 12 point font and 1.5 line spacing.
Your assignment will be marked based on the following four (4) key areas:
Identification and analysis of core strategic issues faced by the organisation.
Identification and analysis of external strategies (changes to the way the organisation deals with customers, suppliers etc) that could be pursued to address the core strategic issues raised in Question 1.
Identification and analysis of internal changes (i.e., changes to the organisation) to implement the external strategies.
Given points 2, 3, how will this affect the management of HR & IR of this organisation (i.e., changes to the
HR practices, HR structure, services, people strategies, etc.)
You should consider the following points in identifying your core strategic issues.
What are the external and internal environmental factors?
You can conduct a SWOT and PEST analyses and use your findings to inform you of the sore/key strategies issues. The SWOT and or PEST can then be attached as Appendices - these are not part of the
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