This project will create enable the ability to track and benotified immediately of an email being open as well as clicks of any trackedlinks in the email.
Sales people are using email more in order to prospect fornew customers, nurture prospects and finally to close business.? Many have said that email is the newphone.? However, email providessome challenges.? Often times, youmay not really know if the prospect has opened, received or clicked on any ofthe links in an email.? If thesales person was notified when a prospect clicks on a link or opens an email,they could immediately contact the prospect by phone.? In addition, they would be able to track the effectivenessof their emails.