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We're looking for a hands-on fractional Chief Revenue Officer to own the entire revenue engine for Layerline ([login to view URL]), a global 3D printing marketplace selling printers, filament, and accessories worldwide. This means marketing, sales, and customer success — the full funnel from first click to repeat purchase. Layerline is the immediate focus, with the role expanding to other ventures in our portfolio over time. Freelancers only — no agencies. Flexible, ongoing engagement with potential to grow into a full-time role and long-term partnership. --- ABOUT LAYERLINE • Global 3D printing marketplace — 100+ products (printers, filament, parts & accessories) • Worldwide shipping, competitive pricing, 2-year warranty • Based in the Netherlands with a US entity, selling globally • Target audience: hobbyist makers, prosumers, small and medium-sized businesses • Custom-built platform with AI-first approach • Part of a broader portfolio of technology and e-commerce ventures --- WHAT WE NEED Revenue Strategy • Defining and owning the overall revenue strategy and targets • Building a revenue model — understanding and optimizing all revenue streams • Pricing strategy — competitive pricing, bundling, dynamic pricing, margin optimization • Identifying new revenue opportunities (B2B, partnerships, platform licensing, marketplace commissions) • Forecasting and reporting on revenue performance Marketing & Growth • Paid acquisition — Google Ads, Meta Ads, Pinterest Ads, Microsoft Ads (with future expansion to Snapchat, TikTok, Amazon, Reddit, LinkedIn, Twitter/X) • SEO & content strategy — buyer guides, comparisons, reviews, high-intent keyword targeting • Conversion rate optimization — landing pages, checkout flow, A/B testing • Email marketing — abandoned cart, post-purchase, lifecycle campaigns • Conversion tracking setup & management — pixels, server-side tracking, GTM, Conversions API • Community & influencer marketing in the maker/3D printing space Sales & Business Development • Building and executing outbound sales processes for B2B segments (makerspaces, schools, businesses) • Handling inbound sales inquiries and converting them • Upsell and cross-sell strategies within the existing customer base • Partnership development — suppliers, resellers, distributors, affiliates • Volume/bulk deal negotiations Customer Success & Retention • Owning the post-purchase experience — making sure customers come back • Reducing churn and increasing repeat purchase rates and LTV • Building loyalty programs, referral initiatives, and retention campaigns • Collecting and acting on customer feedback to drive product and service improvements Analytics & Reporting • Full-funnel KPI tracking (CAC, ROAS, AOV, LTV, conversion rate, NPS, repeat rate) • Proper attribution and tracking across all channels • Data-driven budget allocation and channel mix decisions • Monthly revenue reporting and forecasting --- WHO WE'RE LOOKING FOR • 7+ years experience across marketing, sales, and/or customer success — ideally combined • Proven track record of growing revenue for e-commerce businesses • Full-funnel thinker — comfortable from paid ads to retention strategy • Hands-on experience with ad platforms, analytics, and conversion tracking (Meta Pixel, Google Tag, GTM, CAPI, etc.) • Strong in both B2C and B2B sales • Data-driven — you live in dashboards and make decisions based on numbers • Self-starter who takes ownership of the entire revenue picture Bonus: • Experience in niche/technical product e-commerce • Familiarity with the 3D printing or maker community • Experience with pricing strategy and margin optimization • Partnership and business development experience • Vibe coding mindset — can use AI tools to build automations, landing pages, or quick prototypes • International e-commerce experience (EU/global) --- HOW WE WORK • Remote, flexible hours • Clear communication, ownership mindset • Revenue-first mentality — every action ties back to growth • Long-term relationship with the right person --- TO APPLY 1. Your background across marketing, sales, and customer success 2. Examples of how you've grown revenue for e-commerce businesses (with numbers) 3. Which channels and tactics you'd prioritize for a 3D printing marketplace 4. Your approach to building a full-funnel revenue engine 5. Fee structure (hourly or retainer) 6. Availability and earliest start date
Projekt-ID: 40225892
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31 freelancere byder i gennemsnit $35 USD/time på dette job

Hi Jimmy J. I’m your web developer, ready to turn your project Fractional CRO (Chief Revenue Officer) – Global 3D Printing E-Commerce Marketplace into reality! I’d love to discuss the details and create something amazing together. Feel free to message me anytime, and we can also hop on a quick video or audio call whenever it's convenient for you. I’ve developed many projects exactly like what you’re looking for. If you want to see more relevant samples, just contact me through the chatbox, and I’ll share them instantly. ★ Why Clients Trust Me 500+ successful web projects delivered 430+ positive client reviews Expert in SEO, Analytics, Email Marketing, Conversion Rate Optimization, Digital Marketing, Marketing Strategy, Sales Management, Customer Retention, Google Ads, Business Development WordPress, Shopify, PHP, JavaScript, HTML, CSS, Plugin/Theme Development, Laravel, WebApp Clean, modern, responsive and SEO-optimized designs Fast delivery, great communication, and long-term support Available during EST hours for smooth collaboration If you want a professional developer who delivers quality work on time and stress-free, let’s connect. I’m excited to help build something amazing for you. Best regards, Kausar Parveen
$27 USD på 40 dage
6,3
6,3

In my 10+ years of web and mobile development experience, I have successfully tackled diverse challenges across various industries. Layerline's need for a fractional Chief Revenue Officer resonates with my expertise, as I understand the pivotal role of revenue strategy in driving growth. Layerline's focus on the global 3D printing marketplace aligns with my past success in eCommerce, where I have optimized revenue streams, implemented pricing strategies, and identified new opportunities for growth. I have a proven track record of increasing revenue for eCommerce businesses through strategic marketing, sales, and customer success initiatives. My hands-on experience with analytics, ad platforms, and conversion tracking enables me to build a full-funnel revenue engine tailored to Layerline's needs. As a data-driven professional, I thrive in optimizing performance metrics and forecasting revenue accurately. If you are looking for a revenue-focused partner to elevate Layerline's success, I am ready to collaborate. Feel free to reach out and discuss how we can shape Layerline's revenue engine for sustained growth. Let's turn challenges into opportunities and drive impactful results together.
$40 USD på 15 dage
6,4
6,4

Hi there, I can take full ownership of Layerline’s revenue engine, aligning marketing, sales and customer success into one cohesive, measurable growth machine. I’ll start with a clear revenue framework: define targets, map all revenue streams, set pricing and bundles, and identify new opportunities (B2B, partnerships, licensing). I’ll build a scalable go-to-market plan, with a data-driven budget and multi-channel mix, then implement full-funnel tracking, attribution and dashboards to keep you informed on CAC, ROAS, AOV, LTV and churn. The plan includes paid, organic, lifecycle and retention levers, plus a strong focus on post-purchase experiences to lift repeat purchases. What specific revenue target and current pipeline do you want the initial 90 days to achieve? Key questions I’ll align on before work begins (8-10 important items): What are your current revenue targets by quarter and by channel, and what’s the current forecast accuracy? Which revenue streams need priority right now (B2B, licensing, marketplace commissions, bundles) and why? What is your ideal price architecture for printers, filament, and accessories, including bundles and dynamic pricing rules? What data sources are available for attribution (GA4, CAPI, server-side tracking, CRM) and what gaps exist? Who are the top 5 customers or segments, and what’s the current win rate in outbound vs inbound? What are your current CAC targets and target ROAS per channel today, and how do you plan to adjust? Wh
$25 USD på 20 dage
5,5
5,5

Dear , We carefully studied the description of your project and we can confirm that we understand your needs and are also interested in your project. Our team has the necessary resources to start your project as soon as possible and complete it in a very short time. We are 25 years in this business and our technical specialists have strong experience in SEO, Analytics, Email Marketing, Conversion Rate Optimization, Digital Marketing, Marketing Strategy, Sales Management, Customer Retention, Google Ads, Business Development and other technologies relevant to your project. Please, review our profile https://www.freelancer.com/u/tangramua where you can find detailed information about our company, our portfolio, and the client's recent reviews. Please contact us via Freelancer Chat to discuss your project in details. Best regards, Sales department Tangram Canada Inc.
$30 USD på 5 dage
4,7
4,7

Hello, I understand you are seeking a fractional Chief Revenue Officer to take ownership of the revenue engine for your global 3D printing e-commerce marketplace. My extensive experience in driving revenue growth and optimizing sales strategies uniquely positions me to deliver the results you need. I can help you identify new market opportunities, enhance customer engagement, and develop effective pricing strategies tailored to your niche. With a focus on building sustainable revenue streams, I will ensure that every aspect of your sales process is aligned with your overall business objectives. My hands-on approach will facilitate immediate improvements in your revenue generation efforts. I am committed to delivering measurable outcomes that will elevate your marketplace to new heights. Regards, Nurul Hasan
$200 USD på 7 dage
5,2
5,2

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$36 USD på 40 dage
3,0
3,0

Hi, I have 8 years growing revenue for e-commerce businesses, including niche hardware and marketplace experiences relevant to Layerline. I will own Layerline's full-funnel revenue engine, aligning pricing, paid acquisition, CRO, email lifecycle, and B2B sales to increase AOV, repeat purchase rate, and LTV. What are your current monthly revenue, top-performing acquisition channels, and baseline metrics (CAC, AOV, repeat rate)? Best regards,
$25 USD på 35 dage
2,0
2,0

Hey — saw your post about needing a fractional CRO for your global 3D printing e-commerce marketplace. Most marketplaces at your stage struggle with one thing: aligning marketing, sales, and product into one clear revenue motion instead of separate, competing tracks. Quick question before I suggest an approach: Do you already have a defined ICP and segmented funnels by buyer type, or is that still being figured out? I’ve led revenue strategy and execution for marketplaces and B2B/B2C hybrid models, including building predictable pipelines, tightening CAC/LTV, and aligning teams around one revenue roadmap. If you share your current metrics (traffic, conversion rates, AOV, retention) or a brief deck, I can review and tell you what’s realistically achievable in the next 90 days.
$26,50 USD på 7 dage
2,0
2,0

Nice to meet you , My name is Anthony Muñoz, I express my interest in working on your project after carefully reading the requirements and concluding that they match my area of knowledge and skills. I am currently the lead engineer for the IT agency DSPro and I have more than 10 years of experience in the field. I have successfully completed a large number of similar jobs and I consider your project to be a challenge in which I would like to work and be able to make it a reality. Please feel free to contact me, it will be my pleasure to help you. I greatly appreciate the time provided and I remain attentive to any questions or concerns. Greetings
$68 USD på 40 dage
3,0
3,0

Hello Layerline team, You want a hands-on fractional CRO to own the entire revenue engine for a global 3D printing marketplace. I hear you: end-to-end revenue growth across marketing, sales, and customer success, from first click to repeat purchase, with a clear, data-driven path to sustainable, profitable growth. I’ll start by codifying a unified revenue strategy anchored in your 100+ product mix, global shipping footprint, and AI-first platform. Core moves include: 1) define and own revenue targets and a transparent forecast model; 2) design pricing and bundling with margin optimization and B2B/partnership opportunities; 3) build a full-funnel playbook: paid media (Google, Meta, Pinterest, MS Ads with scalable expansion), SEO/content, CRO for landing/checkout, lifecycle email flows, and a community/influencer plan; 4) implement robust attribution (GTM, pixels, CAPI) and monthly revenue reporting; 5) establish post-purchase retention programs, loyalty, and upsell/cross-sell playbooks; 6) develop outbound and inbound B2B motion for makerspaces, schools, and distributors; 7) nurture partnerships with suppliers, affiliates, and resellers. With 7+ years across marketing, sales, and CS, I bring data-driven decision making, hands-on execution, and a track record improving CAC, ROAS, AOV, and LTV in ecommerce. I’ll align with Layerline’s EU/US footprint and future portfolio growth, delivering practical, scalable solutions, not just strategies. What would be the single highest-prio
$35 USD på 15 dage
0,0
0,0

⭐Hi Dear⭐ If this project were a mission, consider it already in safe hands. With solid experience in Email Marketing, Sales Management, Google Ads, SEO, Customer Retention, Business Development, Conversion Rate Optimization, Analytics, Digital Marketing and Marketing Strategy, I don’t just understand what you want — I see the cleanest, smartest way to build it. While others wrestle with complexity, I turn it into smooth, structured, working solutions (minus the drama and late-night chaos). Deadlines? Met. Quality? Guaranteed. Problems? Solved before they become problems. I take every project seriously — but I keep the process enjoyable. We’ll build something powerful, polished, and maybe even have a few stress-free laughs along the way. Let’s make this project so good that future-you sends us a thank-you note. ? Looking forward to connecting. Cheers!
$35 USD på 33 dage
0,0
0,0

Hi, I’ve worked on projects like this before, so what you’re describing makes sense to me. And I'm really interested in this project - Fractional CRO (Chief Revenue Officer) – Global 3D Printing E-Commerce Marketplace. I usually focus on getting things done cleanly and making sure they work properly in real use, not just on paper. I’m comfortable either improving an existing setup or helping build something new, depending on what stage you’re at. I keep communication straightforward, share progress along the way, and flag issues early so there are no surprises later. If you want, you can share a bit more about the current setup or the goal you’re trying to reach, and I can let you know how I’d approach it. Thanks, Jesse
$50 USD på 36 dage
0,0
0,0

Hello, Your Idea + My Skill = Your Business Double !!! With over 7 years of experience across marketing, sales, and customer success - including a solid background in e-commerce - combined with my self-starting mentality and data-driven mindset, I believe I would be an ideal fit for your fractional CRO role for Layerline. I have consistently demonstrated my ability to drive revenue growth through a comprehensive understanding of the entire funnel: from planning and executing effective marketing strategies to maximize customer acquisition to developing post-purchase experiences that exponentially increase customer retention rates. Furthermore, my extensive knowledge of various ad platforms and conversion tracking tools, such as Google Tag Manager and Meta Pixel, would be instrumental in optimizing your paid acquisition strategy, conversion rates, and ensuring proper attribution across all marketing channels. My experience with pricing strategy and margin optimization would be also valuable for your diverse product range. Additionally, given my exposure to niche e-commerce industries and my familiarity with building automations using AI tools, I am confident I can quickly adapt to the unique needs of the 3D printing sector. Ultimately, what makes me stand out as a candidate is my holistic approach to revenue generation. I believe in tying every action back to growth; this "revenue-first mentality" combined with my ability to leverage technology effectively - especially evide
$15 USD på 45 dage
0,0
0,0

Hey Jimmy, Understanding the revenue engine from first click to repeat purchase is pivotal for Layerline's success. How do we ensure seamless transitions and maximize customer lifetime value? Layerline's custom-built platform aligns with my 7+ years of experience in marketing, sales, and customer success. From full-funnel strategies to revenue model optimization, my expertise covers the spectrum. I'll dive into paid acquisition, SEO, and conversion rate optimization to drive growth. Implementing data-driven decisions and tracking mechanisms will be key to our success. Let's discuss how we can elevate Layerline's revenue strategy further. Looking forward to exploring the next steps with you. Best, Diago
$21 USD på 40 dage
0,0
0,0

Hi Jimmy, ❤️Your satisfaction is my priority❤️ I would like to grab this opportunity and will work till you get 100% satisfied with our work. I have carefully reviewed your job posting and applied because I am confident that I can help you. I have over 10 years of experience in the SEO, Analytics, Email Marketing, Conversion Rate Optimization, Digital Marketing, Marketing Strategy, Sales Management, Customer Retention, Google Ads, Business Development field and am highly skilled at delivering high-quality results. Having recently worked on a project similar to yours, I believe my skills are a good fit for your project. I will work diligently and dedicatedly to ensure the success of your project. Please contact us via chat for a more detailed consultation. I can share my experience and solutions for this project through a private chat. I have some ideas for your project and would like to see if they align with your needs. Thank You Roman
$27 USD på 40 dage
0,0
0,0

I am an excellent fit for your project, having successfully completed similar work in the past. I understand you need a hands-on fractional Chief Revenue Officer to own Layerline's entire revenue engine, focusing on a clean, professional, user-friendly, and seamless approach from marketing to customer success. My expertise spans marketing, sales, customer success, and analytics, with a strong focus on integrated and automated revenue strategies. Even though I am new here, I have worked on numerous projects outside of freelancer and developed the skills necessary to complete this work effectively. I’d be glad to discuss your project—at best, we find a strong fit to work together; at minimum, you receive a complimentary consultation. Regards, Keagan
$23 USD på 14 dage
0,0
0,0

Fractional CRO with 6+ years scaling e-commerce revenue through full-funnel digital strategy — from paid acquisition to retention and B2B expansion. For Layerline, I’d approach this as a structured revenue engine: Revenue & Pricing • Build SKU-level revenue model (AOV, margin, LTV by segment) • Bundle printers + filament + accessories to increase AOV • Dynamic pricing tests + margin optimization • Identify B2B streams (makerspaces, schools, SMB bulk deals) Acquisition • High-intent Google Search + Shopping for printers • Meta for remarketing + bundle pushes • SEO cluster strategy (buyer guides, comparisons, “best 3D printer for…”) • Full tracking stack: GA4, GTM, server-side tracking, CAPI Conversion & Retention • PDP + checkout CRO (trust badges, warranty emphasis, bundles) • Abandoned cart + post-purchase upsell flows • Loyalty + referral program to increase repeat filament orders Sales & Partnerships • Outbound B2B pipeline (education + SMBs) • Supplier co-marketing + affiliate program I focus on CAC, ROAS, AOV, LTV, repeat rate — allocating budget strictly by contribution margin. Availability: 20–25 hrs/week Open to retainer or performance-aligned structure Ready to start immediately
$3 USD på 40 dage
0,0
0,0

Hello, I've successfully strategized and implemented revenue generation tactics for diverse e-commerce ventures. In line with your project description, I have a comprehensive understanding of the digital landscape and I am fluent in crucial tools such as Google Analytics, GTM and conversion tracking. The success of any marketplace is hinged on finding and converting customers – I understand this deeply. Whether it's through PPC campaigns or organic search optimization, my data-driven approach guarantees increased traffic while keeping an eye on minimizing CACs. I will also focus on enhancing customer touchpoints post-purchase to drive up repeat business as well as maintaining excellent relations with B2B segments. Additionally, I'll bring to the table my experience with pricing strategies within the e-commerce arena – an essential quality needed to continuously optimize margins. My familiarity with the 3D printing maker community also means that besides growing your current customer base, we can expand into untapped markets through influencer marketing - maximizing leverage from word-of-mouth advertising. Lets Chat
$25 USD på 40 dage
0,0
0,0

Please note, we can negotiate the price. As a seasoned digital marketer with a strong background in Google Ads, I am confident I can help drive your revenue and brand awareness at Layerline. When it comes to scaling e-commerce businesses, like your 3D printing marketplace, my two years of experience have taught me how to develop strategies that target the right audiences - in this case, hobbyist makers, prosumers, and SMBs - and make their purchasing journey as seamless as possible. I'm no stranger to the challenges that might come with shifting marketplaces or industry dynamics either. My hands-on experience and proficiency with data analytics tools such as Meta Pixel, Google Tag Manager and Conversions API equip me to navigate through these intricacies effectively. Not limited to paid advertising (Google Adsense/Facebook Ads), I also bring expertise in SEO & content strategy. Creating high-quality content is fundamental to driving organic traffic and conversion optimisation. Furthermore, I have always believed in the power of understanding customer satisfaction for long-term business growth. As your fractional CRO, I will take personal responsibility for managing post-purchase experiences and maximizing customer success and retention rates. Additionally, my exposure to B2B sales (e.g.: makerspaces) positions me well for building outbound sales processes for your desired segments.
$30 USD på 56 dage
0,0
0,0

Eindhoven, Netherlands
Betalingsmetode verificeret
Medlem siden aug. 31, 2019
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