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Research project for going digital for Hotels

what needs to achive on the reports is,

1. Market research in what oher hotels do to communicate more efficiently with the guests using digital plateforms within a guest room/hotel

2. Include research matrix on each product ( at least 4-6 products. eg. Suitpad, )

3. Methods used and what's more effective, positive & negative impac ( in room TV, Tablet etc )

4. ROI on replacing paper base information and going digital ( in room compendium, Menu's, concierge information, hotel information, etc. )

[login to view URL] Hardware? ( ditch the paperbase and display all on the TV or provide an iPad/Tab. is this the cost-effective way ? )

6. The convenience of maintenance of the digital content ( user-friendliness etc. this point should be product base )

7. How could the hotel leverage the solution to increase the revenue and guest experience

8. Design should be attractive and easy to use to encourage the guests ( based on he product research)

9. the reaserch should be done at least on 4 international reputed hotels chains and predominantly asia and pacific

10. Guest-facing or staff-facing, is the platform straightforward and intuitive allowing consistent ease of use and increased efficiency

11. Does it empower your guests with 'choice of service' to select the service model that best serves them (i.e., help from staff or a self-service kiosk)

12. Does it pull data from various sources to provide actionable insights for each guest, and equip your staff with targeted upsell offers to serve guests in a more personalized manner?

13. Does it enable mobile connectivity (smartphone, tablet, desktop, etc.) to establish instant connections with your guests via their mobile devices?

14. the research shouldnt be limited to abover list and all research information should include matrix, charts and etc.

Evner: Markeds Research, Research, Forretnings Analyse, Internetsøgning, Research Writing

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( 9 bedømmelser ) Auckland, New Zealand

Projekt ID: #21181236

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