It is necessary to create an easy-to-read and catchy (able to attract at a glance) logo of the company selling health food products made from environmentally friendly raw components - the taiga wild growths. This logo must be easily "readable" on any objects, materials and surfaces.
For example: the logo of the company Mercedes you can easily see on the car, as well as on a ballpoint pen.
The criteria for success of the work will be the following ratings: originality (subjective assessment by the company's management), the combination of colors, "readability", recognizable concept (the ability of the author of the idea to lay a picture of a certain meaning, which easily arises in the mind of "reading" or the ability to author the emotional coloring or meaningful load to the "consumer" brand), the style is minimalistic.
The target audience of the company are people who strive for proper nutrition and a healthy lifestyle.
The company's mission: to improve and prolong people's lives, while meeting their basic needs - improving the quality of life (reducing fatigue, increase efficiency, adaptation to stress, increase the body's resistance to infectious diseases).
Preferred color palette: Forest color palette.