We are a new beauty brand (makeup, lipstick, etc...) and are looking for a freelancer who can assist us in putting together the following:
1) Logo - Already have (simple wordmark type), need it polished and made into a vector as multiple formats (AI, PDF, PSD, EPS, Jpeg). Also need to design square or round version for favicon and other uses.
2) Corporate Identity Pack - Once Logo is approved, to create the full Corporate Identity. This includes at least:
-Business Card Design
-Social Media Kit (fit sizes of finalized logo for facebook, twitter, linkedIn, Instagram, Pinterest)
3) Brand Guide - Based on the Logo and Corporate Identity Pack, to create a Brand Manual stating the full spectrum of guidelines. Brand Manual should include at least:
-Brand Introduction (About us, Mission, Vision), I will provide
-Logo use guide
-Colour palette (CMYK, RGB, HEX)
-Website brand guidelines
-Business card guidelines
-Letterhead & compliment slip guidelines
-Social media guidelines for Profile Banners & Adverts
-Email template guidelines
For all 3 sections, copyright and full source files should be given at completion of each section along with milestone payment.
Preference will go to those freelancers who design with simple elegance, has previous design experience in the beauty industry, and has the skills and experience that we can work with over the long term. Future work would entail product and packaging design, social media content, and photo editing to name a few.