Art Director for Brand Identity Redesign

Lukket Opslået 5 år siden Betalt ved levering
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Aaron Allen & Associates

Branding & Corporate Identity Review

Request for Proposal

PROJECT OVERVIEW

Aaron Allen & Associates, a Global Restaurant Consulting Firm, is seeking a partner to complete an external review, and associated recommendations, related to external branding and corporate identity. We have a target project length of 2–3 weeks and goal completion date of no later than May 30, 2018.

ORGANIZATIONAL BACKGROUND

Global in reach, holistic in approach, but locally relevant, Aaron Allen & Associates are the only ones doing what we do. We work alongside some of the world’s most successful foodservice and hospitality senior executives to visualize, plan, and implement innovative ideas for leapfrogging the competition.

 

Collectively our clients post more than $100 billion in global sales and span more than 100 countries across all six inhabited continents. We have worked with a wide range of clients including high-volume independent operators, multibillion-dollar restaurant chains, hotels, contract foodservice providers, manufacturers, distributors and trade associations, and prestigious private equity firms. We have direct consulting experience in nearly all cuisine types and operating models.

 

CURRENT SITUATION

Our company is excited to improve our corporate identity to reflect the quality of our work. We feel there is a disconnect between the external representation of our organization and the desired perception. Our goal is to be recognized as the leading B2B source in the global foodservice industry, and our main/target audience is chain restaurant executives. We are concurrently developing messaging points and know that one component will be visual tools and diagrams that communicate frameworks, methodologies, process, and approach. We plan to supplement work with a back-end developer to animate certain visual assets for web and digital use.

PROJECT SCOPE AND DELIVERABLES

The requested project would include a comprehensive review of brand identity and collaterals, including:

• Logo, and variations of logo usage

• Primary/secondary fonts and usage

• Primary/secondary colors and usage

• Recommendations, including explanation of color theory, for future color usage

• Graphic elements and associated usage

Deliverables requested include:

• Logo (in recommended color variations, plus black and white versions)

• Digital letterhead and stationary system

• Color palette (primary and secondary colors)

• Font guidelines

• Static visuals, compatible for digital animations, that communicate process, approach, frameworks, and methodologies

• Electronic newsletter masthead & footer

We plan to maintain the name of the organization and the essence of the existing logo, but are open to feedback or recommended changes for the logo in particular.

PROPOSED TIMELINE

While some components may be more time consuming, we hope to have the preliminary review components completed within a two (2) week timeframe. The timeline for the development and finalization of requested deliverables can be addressed throughout the course of the engagement.

PROPOSAL REQUIREMENTS

FIRM INFORMATION

Provide agency’s name, address, URL, and telephone. Include name, title, and e-mail address of the individual who will serve as agency’s primary contact. Include a brief description and history of your firm.

PROJECT APPROACH

Please explain your project approach, style, and process.

SCHEDULE AND TIMELINE

Proposals should include the estimated project duration.

COST

Proposals must include the estimated cost for all work, and list of anticipated expenses, if any.

Branding Forretnings Planer Firmaidentitet Logo Design Markedsføring

Projekt ID: #17036557

Om projektet

31 bud Remote projekt Aktiv 5 år siden

31 freelancere byder i gennemsnit $49/timen for dette job

theDesignerz

Hopes you are doing great:) We are very much interested in your project and ready to deliver high quality results. Please check our portfolio on this link: https://www.freelancer.com/u/theDesignerz :: Muli Flere

$36 USD / time
(4002 bedømmelser)
9.8
gregorybair

Hello! Thank you for considering me for your project. I have extensive expertise in digital marketing, and have created more than 400 marketing plans. I'm well versed in current SEO/SEM/SMM protocols, email marketin Flere

$51 USD / time
(774 bedømmelser)
9.8
vad1mich

Hello I’m Mike and I run a digital design agency - CelerArt. We'd love to help you with your Brand Identity Redesign project, please check my portfolio. We’re a team of over 20 talents specializing in web design, app d Flere

$30 USD / time
(341 bedømmelser)
8.9
superiar

Hello, Yes understood, i have an expertise in creating brand identity, please message me so we can discuss in detail and start the work. Kind Regards, Tejal

$27 USD / time
(243 bedømmelser)
7.4
SaturnCube

Hello, I have experience of 8+ years and I will show you samples of my latest work done and you can check my portfolio also. Thanks.

$25 USD / time
(108 bedømmelser)
6.5
graphicking61

Graphic Designing is a skill which needs to be practiced. I have the ability to produce appropriate eye-catching products, designed to grab people's attention and leave a remarkable impact. With my expertise in desi Flere

$25 USD / time
(233 bedømmelser)
6.7
GraphicDesignUK

Hi, My names Sheila Marie and I am a senior UX/UI designer based here in the UK. I specialise in brand identity, UI & UX design for mobile and web applications and developments. Please check out my portfolio and get in Flere

$41 USD / time
(32 bedømmelser)
6.1
taniasingh290997

Hello, with 5 years of vast experience in designing. I’ve a Professional approach to deadlines, time, Costs, Strong time management and organizational skills. I have experience designing brochures, company logos, bill Flere

$27 USD / time
(187 bedømmelser)
6.1
INFINITYADVERT

FIRST DRAFT WITH IN 4 HRS Hello I have read your project description and you have required GRAPHIC DESIGN. I am very interested in your project. I can do this task with in the given time period .I'll give you top Flere

$28 USD / time
(67 bedømmelser)
5.3
OLIVEFER56

My marketing background allows me to curate the most suitable design for a business. We are fluent in all of Adobe suites, comfortable with animations and graphic designs as well. And my professional allows me to write Flere

$41 USD / time
(9 bedømmelser)
5.2
Expert016

Hello, Yes i have gone through your proposal & i have few doubts about your requirements to clear, so can you please message me so we can discuss more in details & i can get started. i am professional & experienc Flere

$25 USD / time
(40 bedømmelser)
5.5
SEOandWRITERS

Greetings, We are a full stack them of Graphics designing and have vast experience in developing graphics and brand identities from scratch. We feel that we are a suitable agency to complete your task. We’ve been work Flere

$27 USD / time
(21 bedømmelser)
5.0
kimaliohin

Hi. I’m interested in your project. I have a lot of experience working as a designer, more than 6 years. Can I discuss with you more details about your project?

$26 USD / time
(6 bedømmelser)
3.8
AjdinO

Hey there! This is looking interesting! I'm a professional graphic designer with lots of experience and I'd like to help you get the best design that suits you. What I like to do is take a day or two to do a ful Flere

$44 USD / time
(8 bedømmelser)
3.7
Vallejoparra

My name is Luis Vallejo, I’m a Latin American graphic designer specialized in the areas of: Corporate Identity, Editorial design, Retouch of images and Illustration. I like to share the process with my clients in order Flere

$25 USD / time
(9 bedømmelser)
2.6
Sree0404

Hi This is Sree, I’m a designer and I will design both for print and digital graphics. I would be happy to work on this project. Thank you NOTE No hourly charges this will be the charge for entire rebranding.

$444 USD / time
(0 bedømmelser)
0.0
leugim31julio

Estaré muy atento al desarrollo minucioso de la actividad, para que el trabajo salga bien y ustedes obtengan los resultados deseados. Gracias.

$41 USD / time
(0 bedømmelser)
0.0
medman0304

I spent ten years in branding and graphic design, logo design, brochure, poster, brochure, i am very motivated to work on this project

$41 USD / time
(0 bedømmelser)
0.0