I'm looking to get some market research done, in order to find out which niche I should revolve my consulting business on. I am very good at eCommerce (specifically Shopify eCommerce), and I need to know what the most painful problems/powerful desires are of Shopify Store Owners.
Your job is to find the painful problem/powerful desire that Shopify store owners have. Whatever this topic is, will be my NICHE.
General Market (eCommerce) > Submarket (Shopify Store Owners) > Niche (group of people with the same problem/desire)
In order to help find this niche, you need to gather information from the communities/forums/sites that my audiences hang out at. You should be able to answer these questions:
-Most popular blogs about Shopify/eCommerce on Shopify university, oberlo blog, reddit communities (/r/shopify), etc.
-What are the most popular communities these shopify store owners are in?
-Most Popular questions on Quora
-What people are saying/arguing about in the comments in above blogs/posts
-Top books/ebooks in this niche (if any)?
-How much money are these store owners making? Can I charge them $100/hour or $500/month? If not, then skip.
-Top 10 influencers. Where are they and what are they doing/saying?
-Top consultants/gurus in this market? Best selling courses?
-What are the negative reviews of paid courses and similar
I also have attached some documents that you are also required to fill out, in order for us to figure out EXACTLY who our customer is, what the need, and how I can offer my services to them.
-Fluent in English, Proficient in Market Research, Access to Research Analytics Tools (services like buzzsumo, similarweb pro, Ahrefs, Facebook Audience Insights, etc). (paid memberships ideally).
-Familiar with SEO, to see which keywords get volume (ideal 1,000-5,000/monthly searches)
-Customer Avatar, which will clearly tell us who the customer is.
-Portfolio, case study, website, etc. I need something to look at, to prove that you are very good at market research.
-Complete 3 documents attached, with precise accuracy of data (you don't have to answer all the questions in Avatar pdf). No opinions, no suggestions, all inputs will be straight from the market. And please, I will not accept 1-2 sentence answers. This needs to be extensive and rich in data.
-Reliable communication via Skype.
Lastly: It's important to see what the niche is BECOMING in the future, NOT what the niche is currently. To qualify for this project, please send me a quick data report on the niche "shopify dropshipping". This is required. It doesn't have to be long, but it must show that you are very good at market research.
Thank you for taking interest! Good luck :)