Online Competitor research - Hong Kong

Freelance Job Proposal - HONG KONG

We are working on a client project for an Australian manufacturer of organic products.

We are helping them prepare for market entry to the Hong Kong Market. As part of the work, we will include an on-shelf competitor analysis for this market, which includes the following information:

- Product Name

- Competitor pricing

- Country of manufacture

- Pack size

- Ingredients list

- Product claims

- Type of packaging (glass jar, sealed bag, sachets etc)

- Promotion (if being discounted/extras etc)

- Photos of front, back, top & bottom of products

- For the fresh produce specifically, please find out the following

o If the produced is packaged or loose

o Stickers or packaging – Note down the company and country of origin the produce comes from

o Price per kg

o Different types of the vegetable e.g. purple sweet potato and white sweet potato

The job will require you to visit the following retail outlets:

- Wellcome

- ParknShop

- City’Super

- Just Green Organic Convenience store

- The Store

- Three Sixty

- Taste

- Oliver’s

- Life Wholefoods Market

You will be required to go to the shelves where the following product categories are stocked:

- Organic salad dressing

- Organic noodles (Udon, Soba, Tumeric, Beetroot, Spirulina)

- Organic pasta sauce

- Organic simmer sauces/paste

- Organic dried fruit and dried vine fruit products

o Coconut – flakes/shredded/flour/sugar/cream/milk/syrup/oil

o Sultanas

o Raisins

o Currants

o Muscats

- Organic grains

o Chia

o Quinoa

o Rice – Brown/basmati/jasmine/wild

o Oats

o Amaranth

o Buckwheat

o Linseed

o Pepitas

- Specialty flour

o Quinoa flour

o Amaranth flour

o Rice brown flour

o Buckwheat flour

o Tapioca flour

o Psyllium Husk

o Raw Cacao powder

o Carob powder

o Maca powder

- Organic butters and spreads

o Mape syrup

o Brown rice malt syrup

o Honey

o Almond nut butter

o ABC (Almond, cashew and brazil) Nut butter

o Cashew nut butter

- Organic broths

o Chicken

o Beef

o Vegetable

- Fresh produce:

o Zucchini

o Whole pumpkin

o Sweet potato (Purple skin, white skin etc.)

o Sweet corn

You will need to photograph the products and shelf space section (where possible) and complete a competitor analysis template in an excel spreadsheet. Please note, you can take photos of the entire shelf space, and then complete the spreadsheet via Internet searching based on the products photographed in-store. Please supply the photos as JPEGs, sorted into folders according to the location, and named appropriately. You can share these via WeTransfer or Google Drive.

We are prepared to pay up to AUD $700 for the completion of the job. You will be emailed a detailed product information list and excel sheet template to complete

The deadline for this project is 25 July 2018. Note that while there are many categories, the items will be fewer because they are restricted to organics.

Evner: Excel, Internet Markedsføring, Markeds Research, Markedsføring, Research

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Om arbejdsgiveren:
( 0 bedømmelser ) Australia

Projekt ID: #17351296

9 freelancere byder i gennemsnit $523 på dette job


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Hi Sir, I have read the project. Im expert in product research and products upload by creating spreadsheets. As per your project we just limited to research and create spreadsheet. Im very fine to accept the project Flere

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Hi, I am thiviyan from srilanka. Why dont you give me a chance to prove myself in this. I will be waiting for your kind reply. Thanks Thiviyan

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Respected Sir/Madam I have read the job details and willing to work under your budget. Sir , I can provide you all information as per your requirement. i.e Product , Price (RM) , country of manufacturing , pack , Flere

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