Instagram Targeting for Boutique Saree Line

₹150000-250000 INR

Closed

Posted about 1 month ago

₹150000-250000 INR

Paid on delivery

We run a boutique line of exclusive ethnic sarees—Pochampally, Benarasi, Leheriya and Madhubani—priced in the mid-premium bracket starting at ₹12,000 (about $120). We need an Instagram specialist who can help in expanding our targeted reach through pure organic content creation. Paid ads and influencer tie-ups are off the table for now; our focus is on crafting and distributing high-caliber content that makes genuine admirers of hand-woven craftsmanship stop scrolling, follow, and engage. You would be responsible for shaping a sustainable content roadmap that showcases the artistry, cultural significance and premium detailing of each weave, while steadily driving profile visits and meaningful interaction. We are looking to implement sophisticated techniques such as optimal reel sequencing, strategic hashtag research, community-driven captions, structured story highlights, and consistent engagement routines that turn visitors into loyal followers. Because we believe in building a solid foundation, we want to systematically implement and evaluate our approach, ensuring the first set of posts, captions, and growth tactics are robustly developed. We will measure success by steady follower growth among saree-interested audiences, sustained engagement rate improvements, and the number of profile actions that translate into catalogue enquiries. Our Instagram Page: [login to view URL] Deliverables that will help us stay aligned: • A comprehensive content strategy document outlining core post themes, visual direction, and a structured posting cadence. • The first week’s foundational batch of posts (imagery or short-form video, captions, hashtags). • A clear, replicable daily engagement and growth routine to build long-term momentum. • A structured weekly tracking sheet outlining the performance metrics we will monitor. Application Requirement: If you have a proven track record in elevating organic reach for premium fashion or craft labels through methodical, high-quality work, let’s get started. NOTE: Before submitting your bid, please thoroughly review our Instagram page and include several key insights and specific observations about our current content, aesthetic, or audience engagement in your proposal thereby detailing exactly which areas you would prioritize and work on to elevate our organic reach and user experience.

Internet Marketing

Facebook Marketing

Market Research

Social Media Marketing

Digital Marketing

Social Media Management

Project ID: 40510549

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8 proposals

Remote project

Active 22 secs ago

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8 freelancers are bidding on average ₹160,625 INR for this job

@A1Ranking

Dear Client, I have thoroughly reviewed your Instagram page, Arav Ethnics, and appreciate the exquisite showcase of artisanal sarees reflecting authentic craftsmanship. Currently, your content elegantly highlights product variety but could benefit from a more cohesive narrative emphasizing the cultural heritage and intricate weaving techniques behind each saree, which would deepen audience connection. To elevate organic reach, I propose prioritizing a refined content strategy focusing on reel sequencing that tells compelling stories of the artisans and fabrics, strategically researched hashtags targeting saree enthusiasts and cultural fashion communities, and community-driven captions that invite dialogue and sharing. Structured story highlights can present themed collections and customer testimonials, enhancing profile stickiness. A disciplined daily engagement routine with relevant users will foster authentic followers. Deliverables will include a detailed content roadmap with visual style guidelines and posting cadence; the initial week’s batch of captivating posts with crafted captions and optimized hashtags; a replicable engagement protocol; and a performance tracking sheet aligning with your KPIs. With 8+ years in growth marketing and deep expertise in organic social strategies, I am confident in building your brand’s Instagram momentum sustainably and meaningfully. Looking forward to collaborating. Best regards, Firoz

₹150,000 INR in 30 days

4.8

(160 reviews)

6.4

@EightVeer

Hi there, We reviewed your brief and the focus is clear: premium organic growth for a saree label built on craftsmanship, cultural depth, and visual consistency. We would prioritize stronger reel sequencing, sharper hashtag clusters, more conversion-led captions, and story highlights that guide visitors from discovery to catalogue interest. The current Instagram experience should be tightened around one clear brand story, a more consistent visual rhythm, and content that speaks to saree admirers, bridal buyers, and craft-led audiences. We can build the content strategy, first week’s post set, daily engagement routine, and weekly tracking sheet in a structured way. Our approach will align growth, marketing, SEO-style discoverability, and conversion strategy so the page attracts the right audience and turns profile visits into meaningful enquiries. Best Regards, 8veer

₹185,000 INR in 6 days

5.0

(10 reviews)

6.3

@carlito21amorim

Hi! Carlos Amorim here, Canyo Digital. Reviewing @aravethnics, your weaves are stunning, but the grid lacks cohesive premium storytelling. We must prioritize high-aesthetic Reel sequencing showing raw artisanal details, rich cultural captions, and a polished Highlight structure to convert visitors into inquiries organically. We’ll deliver your complete content strategy, first-week premium batch, daily engagement routine, and weekly metric tracking. Let's connect to map the fastest path. Best, Carlos

₹150,000 INR in 30 days

0.0

(0 reviews)

0.0

@ryantaylor016

WE'VE JUST COMPLETED A SIMILAR PROJECT!! After reading your project, it sounds like you're looking for more than just someone who can complete a task. You need a solution that is reliable, professional, and actually helps move your business forward. We've recently completed a very similar project in the same space and helped the client turn their idea into a polished product that was easier for customers to use and easier for the business to manage. What caught my attention was your focus on quality and user experience. That's exactly where we spend most of our time, making sure everything feels clean, intuitive, fast, and built for long term growth. We handle the entire process from planning and design through development, automation, integrations, testing, and ongoing support. A quick question. If we spoke now and this project was considered a complete success, what would need to happen for you to feel it was one of the best investments you've made? I'd love to chat about your project! The worst that can happen is you walk away with a free consultation! Regards, Ryan.

₹150,000 INR in 7 days