Roles and Responsibilities
Should have in-depth knowledge of
1) Social Media Marketing-Facebook/ Instagram Ads (boosts, campaigns) for brands' websites. Should be able to run Social Media Campaigns
2) Google Ads, Adwords, and Google Analytics Should be able to run Google Ad Campaigns
3) SEO/ SEM
4) Amazon/ Meesho/ Flipkart Ads. And Amazon/ Meesho/ Flipkart Listings and managing portals
5) Email Marketing and WhatsApp Marketing
6) Shopify Analytics
7) Customer Marketing/Campaign Execution- including content creation
8) Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
9) Planning digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising.
10) Digital, Communications, Marketing, and Analytics
11) Maintaining site analytics, metrics, and campaign reporting
12) Brainstorms new and creative growth strategies through digital marketing.
13) Plans executes, and measures experiments and conversion tests.
Desired Candidate Profile
1) Minimum 3 years of relevant experience.
2) Customer Marketing/Campaign Execution
Social Media Ads