I have a website designed, [url removed, login to view] for my business; I am an orthodontist in Noblesville, Indiana. However if I go into Google and type "Noblesville Orthodontist" I am around page 3-4, and there are only 4 orthodontists in the whole town. I would like to show up on page 1. This is very important. I like the overall design of the site, but I don't know how to optimize it to appear along side my competitors when the most common phrases are searched.