Sales-Driven Google SEO for Services

My services business needs a focused SEO overhaul aimed squarely at turning more of our organic visitors into paying clients. The core objective is clear: higher sales, not vanity metrics. Here is the immediate scope I have in mind: • Audit and strategy – a concise technical and on-page review of the current site to uncover anything that may be blocking Google from crawling, indexing, or converting. • Keyword and intent mapping – research terms with clear commercial intent, then align them to the pages or content we should create or refine. • On-page optimisation – titles, meta descriptions, header hierarchy, schema, internal links, and persuasive copy tweaks geared toward conversion. • Authoritative link-building – outreach for quality, context-relevant backlinks that improve trust and ranking, not just volume. • Performance tracking – set up or refine Google Analytics and Search Console so we can measure movement in rankings, traffic, and, most importantly, sales inquiries. The work is purely Google-centric right now, but if early results warrant it I am open to expanding the playbook later. Please keep recommendations actionable and prioritised; I prefer a clear checklist and data-backed reasoning over generic best-practice slides. Deliverables should include the audit document, keyword list with search intent notes, an implementation plan ordered by impact, and a simple reporting dashboard. If you can demonstrate experience driving conversions for other service-based sites in competitive niches, that will stand out.

Project ID: 40422013