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I’m getting mismatched numbers from both Google Ads and Meta Ads. The tags and pixels fire, but the data that ends up in each platform is off, so optimisation and reporting are unreliable. On Google Ads the issue shows up as incorrect conversion data in the interface, and the same happens inside Meta Events Manager. Here’s what I need: • Audit the current Google Tag Manager / gtag setup, the Meta Pixel and any server-side events. • Identify why values, event names or attribution windows are being mis-reported. • Apply fixes (parameter mapping, deduplication, thank-you page triggers, enhanced conversions, CAPI, etc.) so both platforms log accurate, real-time results. • Validate that conversions in Google Ads and Meta Ads line up with GA4 and the backend order system. I’ll provide existing tag access, GTM container, ad account permissions and a short loom overview. Once you have things firing correctly send a brief hand-off note explaining what was changed so I can maintain it going forward.
Projekt-ID: 40231847
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45 freelancere byder i gennemsnit $144 CAD på dette job

Hello Hope you are doing well We’ve gone through your project details and understand what you’re aiming for with Google Ads. Please share your website URL and target audience so we can prepare a custom campaign strategy focused on ROI, performance tracking, and long-term growth. PPC Services Include: Campaign Setup & Audit Keyword Research & Target Grouping Ad Copywriting & Extension Setup Bid Strategy & Budget Management Conversion Tracking Setup Display & Search Campaigns Weekly Analytics & Optimization Let’s generate high-quality leads using smart PPC techniques. Thanks!
$220 CAD på 30 dage
8,7
8,7

Hi Sir, Please check my profile. I have already done same type of project. I am certified and expert in Google tag manager, Google analytics 4 and Google ads conversion tracking. Money back guarantee if you are not satisfied with my work. Regards Mujahid
$200 CAD på 1 dag
6,5
6,5

Hi, Could you share access to your Google Tag Manager and Meta Ads accounts? It sounds like there might be issues with parameter mapping or deduplication causing the discrepancies. I have over 5 years of experience with Google Ads and Meta advertising setups, and I’m adept at troubleshooting issues like this. I can conduct a thorough audit of your GTM setup, the Meta Pixel, and any server-side events to pinpoint the discrepancies in your conversions. Once I identify the issue, I will apply the necessary fixes and ensure both platforms log accurate and real-time results. After everything is firing correctly, I’ll provide a hand-off note summarizing the changes for easier maintenance. Looking forward to resolving this for you! Best Regards, Muhammad
$140 CAD på 1 dag
6,3
6,3

Hello, Are you looking for leads, sales, or brand promotion? A successful social media Ads starts with a strong story that grabs attention in the first few seconds. I can turn your event announcement into an engaging, visually attractive ad, fully optimized for Facebook & Instagram. I’d love to help grow your business using Meta Ads. Please share your website or business page link so I can review it and create a campaign strategy focused on conversions and long-term growth. What I will do for your campaign: · Strategic ad campaign setup · Target audience & keyword research · Customized campaign strategy · Continuous optimization for better results · Weekly performance reports & insights My Facebook & Instagram Ad Services include: · Complete setup of Facebook & Instagram ad campaigns · Ad account and campaign configuration · High-converting ad copy creation · Competitor ad analysis · Ongoing monitoring and optimization · Facebook page tab setup and management Let’s connect and discuss your goals in detail. Please share more information about your project so I can plan the best strategy for you. Thank you!
$200 CAD på 30 dage
6,3
6,3

I have over 10+ years of experience Google Meta conversions. Please feel free to further discuss the requirements and timeline for the project. I'd be happy to assist you. I am ready to start right now. You can visit my Profile https://www.freelancer.com/u/HiraMahmood4072 Thank you
$100 CAD på 1 dag
5,3
5,3

Hi Hope you're doing well! I’d love to help you run high-converting Facebook & Google Ads campaigns to drive quality leads, sales, and maximum ROI. With 10+ years of experience in Google Ads (Search, Display, Shopping) and Facebook Ads (Meta Ads Manager), I specialize in optimizing ad spending for the best results. My Ad Strategy: 1. Campaign Setup & Optimization:- ->Google Ads – Search, Display, Performance Max & Shopping Ads -> Facebook & Instagram Ads – Lead generation, conversion & retargeting 2. Targeting & Audience Strategy 3. Ad Creative & Copy Optimization 4. Conversion Tracking & Performance Analysis I focus on data-driven ad strategies that minimize costs while maximizing conversions and engagement. Let’s discuss a custom ad strategy to grow your business! Best regards, Rewathi
$120 CAD på 30 dage
5,3
5,3

Having successfully managed campaigns for over 4000 clients across various industries, I guarantee that I am the right solution for your project. As a Google Premier Partner, my expertise includes analyzing and fixing conversion discrepancies using tools like Google Tag Manager and gtag. I've encountered similar issues in the past and have always been able to accurately identify and rectify them. My approach begins with a comprehensive audit of your current setup to isolate and address the precise causes of inaccurate reporting. This would include mapping parameters, deduplication, configuring thank-you page triggers, enhanced conversions, CAPI, and more - all aligned with industry best practices for data integrity. Once done, I'll deliver a concise hand-off note to make future maintenance hassle-free for you. Beyond just fixing the current errors, my goal is to establish a real-time data framework that ensures reporting consistency between platforms like GA4 and your backend order system. My ability to optimize campaigns for maximum performance alongside strategic tracking proficiency will significantly improve the reliability and accuracy of your reporting in Google Ads and Meta Events Manager.
$140 CAD på 7 dage
5,2
5,2

Hello there! My name is Baboosha, and I specialize in digital marketing, helping companies and organizations develop and implement digital marketing strategies. With more than 7 years of experience, I have worked on a wide range of projects related to Google Adwords, PPC, Social Media Management, Social Media Ads, E-Commerce Optimisation, SEO, Google Analytics, and more Here’s how I’ll handle this: ✅ Full Tracking Audit • Review Google Tag Manager container, gtag setup, Meta Pixel, and any server-side/CAPI events • Check triggers, duplicate firing, incorrect event names, value parameters, and attribution settings • Compare platform data vs GA4 and backend order records ✅ Root-Cause Diagnosis • Identify issues like wrong parameter mapping, duplicate events, missing deduplication IDs • Inspect thank-you page triggers, cross-domain tracking, consent mode effects, and session breaks • Verify attribution windows and counting methods across platforms ✅ Clean Fix & Rebuild Where Needed • Correct event structure and value passing • Implement proper deduplication between browser pixel + CAPI • Configure enhanced conversions / advanced matching • Ensure events fire once, with correct real-time values ✅ Validation & Testing • Live test conversions end-to-end • Confirm numbers align across Google Ads, Meta Events Manager, GA4, and backend • Provide a clear hand-off document explaining all fixes and maintenance steps I can start immediately once access Best regards Baboosha
$30 CAD på 1 dag
4,6
4,6

Finding the root cause of inaccurate conversions data can be quite challenging, but have no worries because I'm here! I'm Md Nayeem, an experienced digital marketer with a strong technical background in using Google Adwords and Facebook Marketing to help businesses optimize their ad campaigns. I have a keen eye for details and a knack for problem-solving, making me the perfect fit to tackle this issue for you.
$30 CAD på 3 dage
3,7
3,7

Warm greetings, resolving mismatched conversions between Google Ads and Meta Ads requires a precise audit and coordinated fixes—we can get your tracking firing accurately for reliable optimisation and reporting. Here’s how we can help: * Audit Google Tag Manager, gtag, Meta Pixel, and any server-side events * Identify misreported values, event names, and attribution window issues * Apply fixes: parameter mapping, deduplication, thank-you page triggers, enhanced conversions, and CAPI * Validate conversions against GA4 and backend order system to ensure alignment * Provide a concise hand-off note explaining all changes for easy future maintenance We’re a team of 62 professionals with 9+ years in Google Ads, Meta Ads, Analytics, Data Integration, and Conversion Tracking. Could you confirm which events and conversion actions are currently most critical for reporting? Any custom parameters or offline conversions in play?
$140 CAD på 7 dage
3,2
3,2

I am a perfect fit for your project. I specialize in auditing and correcting Google Tag Manager and Meta Pixel setups to ensure clean, professional, and user-friendly tracking. I understand the importance of seamless, integrated, and automated data flows between platforms to fix misreported conversion values, event names, and attribution discrepancies. With expertise in parameter mapping, deduplication, enhanced conversions, CAPI, and thorough validation against GA4 and backend systems, I can resolve your issues efficiently. While I am new to freelancer, I have tons of experience and have done other projects off site. I would love to chat more about your project! Regards, Luan
$100 CAD på 4 dage
3,1
3,1

Having analyzed the intricacies of your project, it has become manifest that my diverse skill-set is what you have been searching for. With a deep-rooted knowledge in data analysis and Facebook Marketing to complement my proficiency in React, Node.js, and WordPress development, I am imbued with the capacity to address the exacting demands of fixing your Google and Meta conversions with precision. By choosing me, you opt for long-term value over short-term fixes. I don't just code solutions, I provide strategic thinking that will ensure your conversions are accurately reported. My commitment extends beyond execution as I also prioritize clear communication and professional documentation so that you can maintain the efficacy of all changes made going forward. Ultimately, my aim is not merely to fix your current issue, but to furnish you avec068fBf48261e41ff46 good negocioff0af02dreliable technology partner on this, or any other future endeavor you may venture upon. Let me be the solution to your mismatched data woes.
$250 CAD på 7 dage
2,9
2,9

Hello there, As an experienced researcher and data scientist, data analyst, my qualitative analysis skills perfectly align with your job requirements. My profound knowledge of Python and R Studio guarantees fast learning and adaptation to new tools. Moreover, my advanced skills in Excel make me highly competent in handling large datasets efficiently—making me proficient in extracting the best insights from your transcripts. I fully comprehend the importance of working papers and meticulously preparing financial statements, especially within strict timelines. my sharp analytical skills and extensive knowledge of excel ensure that I leave no stone unturned in making sure every detail is covered under evaluation. My passion for quality, originality and meeting deadlines makes me an excellent choice for this project. I cannot wait to prove my extensive skills to you through providing actionable insights that will help guide your decision making regarding domestic charter flights. Best Regards
$30 CAD på 1 dag
3,2
3,2

With my Google Certified Professional status and years of experience in the field of digital marketing, I believe I'm uniquely suited to tackle your project. I have an intricate understanding of Google Ads, Google Analytics and Meta Ads, including all the relevant tools such as GTM, gtag, and Meta Events Manager. This makes me adept at not only locating the root cause of data mismatches but also implementing the necessary fixes to ensure both platforms correlate with backend data. My work entails going beyond surface level solutions. As part of your project, I intend to provide a comprehensive audit by not just identifying where things went wrong with value attribution or event names, but by also assessing your existing tag setup, server-side events and any parameter mapping that needs attention. Additionally, I will ensure future maintenance of these fixes becomes convenient for you by providing a clear hand-off note. Allow me to leverage my expertise in keyword research, campaign management, increasing CTRs and conversion optimization to bolster your online visibility. With a robust dedication to weekly performance reporting and budget optimization that increases ROI, I assure you that you can trust in a lasting impact from our collaboration. Let's get started on this valuable endeavor together!
$60 CAD på 7 dage
2,3
2,3

Hello, I help brands scale profitably with data-driven Meta Ads strategies. From targeting the right audience to maximizing ROAS, I manage campaigns end-to-end for measurable results. What I Offer: Full-Funnel Campaigns: TOFU → MOFU → BOFU for higher conversions. Advanced Tracking & Analytics: Pixel, AEM, app events, API, dashboards. Audience Strategy: Interests, behaviors, custom & lookalike audiences. Retargeting & Remarketing: Capture warm audiences and drive conversions. Campaign Management & Scaling: Daily monitoring, bid optimization, performance scaling. Weekly Insights: Actionable reports with clear recommendations. I specialize in e-commerce, apps, and service businesses—helping campaigns deliver consistent, scalable results. Ready to scale your brand with Meta Ads? Let’s connect.
$60 CAD på 30 dage
1,5
1,5

I’ll fix this properly: audit GTM/gtag + Meta Pixel + any server events, find the mismatch (double-fires, wrong trigger scope, missing/incorrect parameters, attribution settings, currency/value formatting, dedupe issues, consent mode, cross-domain), then align everything so Google Ads + Meta match GA4 + your backend. Typical fixes I apply: Deduplication (Pixel + CAPI event_id, remove duplicate purchase fires) Correct value/currency + item arrays (content_ids/contents) Clean trigger logic (thank-you page vs SPA routes, one-time firing) Enhanced Conversions + Meta Advanced Matching GA4 ↔ Ads conversion mapping + attribution window sanity To start fast, send: website platform (Shopify/Woo/Wix/custom) are you using CAPI/server-side right now (yes/no) one example order ID + what each platform recorded for it (value/event) Best regards, Waqas
$140 CAD på 7 dage
1,7
1,7

With a combination of technical, analytical, and creative skills, I offer a unique perspective to solve your data discrepancy issues between Google Ads and Meta Ads. My proficiency in Google Tag Manager and deep understanding of event tracking will be invaluable in auditing and fixing the tagging issues. As an experienced web developer, I can also investigate further to ensure your backend order systems align with both Google and Meta platforms to gives you a full-circle view of your conversions. Recently, my focus has been on enhancing client's digital infrastructures, unifying data sources, and debugging conversion discrepancies. Your project aligns perfectly with my recent work, making me highly attuned to troubleshooting such issues efficiently yet accurately. Moreover, my experience as a technical writer is crucial for providing meticulous hand-off notes – ensuring you have a clear understanding of what has changed and maintaining it long-term.
$240 CAD på 9 dage
1,2
1,2

Hi, This is a classic tracking accuracy problem, and you’re right to pause optimisation until it’s fixed. I specialise in debugging mismatched conversion data across Google Ads, Meta Ads, GA4, and backend systems, especially when tags are firing but values or attribution don’t line up. Here’s how I’ll handle it: Audit Full review of GTM, gtag, Meta Pixel, and any server-side / CAPI setup Check event names, parameters, currency/value mapping, triggers, and firing conditions Inspect attribution windows, consent mode, and cross-domain issues Identify duplication between browser + server events Fix & Alignment Correct parameter mapping (value, currency, content IDs, order IDs) Implement proper deduplication using event_id Clean thank-you page and event triggers Configure Enhanced Conversions (Google) and Meta CAPI where needed Ensure GA4, ad platforms, and backend orders reconcile Validation Live testing via GTM Preview, Meta Events Manager, Google Ads diagnostics Test transactions to confirm real-time accuracy Final cross-check: Ads vs GA4 vs backend data You’ll receive a short hand-off document explaining exactly what was changed and how to maintain it going forward. I’ve done this many times for e-commerce and lead-gen accounts where reporting drift was killing performance. Happy to review your Loom and get started right away. Best, Arshad
$140 CAD på 7 dage
0,0
0,0

With a background in IT and as a data specialist, I bring extensive experience in addressing data integration issues. Your project, which requires an in-depth analysis of Google Tag Manager, gtag setup, and Meta Pixel to identify and rectify reporting inconsistencies couldn't align more perfectly with my skill set. Throughout my career I have solved a number of intricate data problems requiring similar skills. My track record reflects an unwavering commitment to quality, accuracy, and swift delivery. In this project, I will dedicate myself to conducting a thorough audit of the current setup and thoroughly testing the fixes applied before ensuring accurate real-time results between Google Ads, Meta Ads, GA4 and your backend order system. More than just fixing the issues at hand, I aim to create a clean transition for you by providing a detailed summary of what changes were made for your future reference. In conclusion, choosing me for this project means opting for an expert who's equipped with both technical chops and an understanding of the needs that fuel digital businesses like yours. I believe in establishing long-term partnerships based on reliability and continuous support, which is why I'm committed to being available 24/7 for any future needs you may have. Let's fix this issue together and restore the confidence in your optimisation and reporting!
$100 CAD på 2 dage
0,0
0,0

Hi, In most cases, this issue comes from event duplication, inconsistent parameters, or attribution conflicts between browser + server tracking. I usually diagnose it by running a full event trace using GTM Preview, Meta Test Events, GA4 DebugView, and network-level checks to confirm what’s actually being sent. Then it’s a matter of tightening the setup: clean trigger logic, proper event ID deduplication, correct value/currency mapping, and aligning Enhanced Conversions + CAPI signals so bidding platforms receive the same source of truth. Final step is validation against backend orders to ensure reporting accuracy before scaling spend. — About Me I’m a Performance Ads & Tracking Specialist with 8+ years working on Google Ads and Meta Ads conversion infrastructure. I’ve fixed attribution and tracking inconsistencies for eCommerce and lead-gen accounts where unreliable data was hurting optimisation. You can review similar tracking and analytics work in my portfolio.
$200 CAD på 7 dage
1,8
1,8

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