a. We are a small hostel located in a national park area next to a large lake (google maps Paluse, Lithuania...Tiki Inn). We are doing a "tiki bar" theme for the hostel part. We also offer Stand Up Paddle Board Rentals.
2. Marketing Focus:
a. Price per bed, not per room
b. Social environment
c. Lake side
e. Stand Up Paddle Board rentals
3. How we are thinking to accomplish our focus:
a. Given the multi-language obstacles, we are thinking to convey our messages through universal pictures, animation. Examples would be:
i. Animated version of our hostel and surroundings
ii. Animated version of our hostel full of people
iii. Animated version of a couple (guy being doubtful, girl being excited) looking at a Stand Up Paddle Board, then show a hand giving a money (non specific) then the couple happy and smiling on the lake
iv. Animated people enjoying tiki cocktails (more girl than boy ratio)
v. Animated office people (grayscale, boring) loop back to above. (need to show groups are welcome. )
vi. Animated Tiki girls. Coconut bra, hula skirt, swinging hips. Google it.
vii. Animated bunk beds vs room (I would like to incorporate a price here. But would like the ability to change it.
4. Discounts-We will add a booking engine for reservations onto our fan page (about 2 months away) they do not allow us to publish lower pricing or discounts that conflict with the reservation engine. However, walk ins are our business, along with people who contact us directly for a reservation. Individuals we would want them to use the reservation engine. Group booking we would like to push towards us. The group booking we would need to tie into the animation.
a. Idea-20 or so group looking at a online reservation screen generic with a caption of $$$$, and then a email, facebook fanpage and a phone in hand with a caption of $$
b. At the door discounts. Encouraging women to stay, will drive men to come as well. So we should focus on female discounts. I thought of two animated women standing at a reservation desk fully dressed, pants, coat, scarf over hair... ultra conservative. Handing over $$$ money. With the girl at the reservation desk show the word "tiki" same girls now dressed in shorts and bikini tops handing over $. You get the point.
We are open to creative suggestions. Look up Tiki cartoons on google and you will find some samples. The Tiki concept was started in the US in the 50's so i imagine that we should maintain this type of style.
Design and work will be used as content for our website and facebook fanpage. unsure of project budget. Please be honest on bidding. I am a value shopper, not a price shopper.
7 freelancers are bidding on average $364 for this job
Hello dear buyer, I am very interested in doing the project. I can make this more professional. I have a lot of past experience of the same type of work. I believe I can drive your project to a success.
Hello, We shall delight you with high quality work. We have experienced and talented team of artists. Please see private message for more details. Regards, Abhishek