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I’ve built School Bus Track—live on Google Play ([login to view URL]) and the web ([login to view URL])—to let schools and private drivers share real-time bus locations with parents and students. Now I need an experienced product marketer who can put the app in front of the people who matter most: school administrators, parents, and private bus drivers. The arrangement is simple: every rupee the users you bring in spend on the platform earns you a 10 % share. I’m ready to back that with full analytics transparency so you can see exactly what your campaigns generate. Scope of work • Craft a clear positioning and value proposition for each of the three audiences. • Plan and run multichannel campaigns—think Facebook/Instagram, Google Ads, email sequences, partnerships with local school groups, or any tactic your past wins prove effective. • Optimise creatives, copy, and targeting continuously, reporting progress weekly. Deliverables 1. 30-day action plan outlining chosen channels, expected reach, and budget allocation. 2. Campaign assets (ad copy, visuals, landing page tweaks) ready to launch. 3. Weekly performance reports with installs, activations, and paying-user conversions traced back to your work. Acceptance criteria • A measurable uptick in installs from the defined audiences. • At least five new paying institutions or driver groups within the first 90 days. • Cost per acquisition that keeps our lifetime value ratio healthy. When you send your proposal, focus on your relevant experience—previous app launches, ed-tech or SaaS growth, partnership building—so I can see how you’ll replicate that success here. Let’s get schools, parents, and drivers tracking buses with confidence while we both grow the revenue.
Project ID: 40549353
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Active 3 days ago
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15 freelancers are bidding on average ₹4,314 INR for this job

✅ Android App's SEO Promotion Work Plan – 100% White Hat Strategy ✅ I specialize in promoting Google Play Store apps through high-quality SEO backlinks, helping app owners improve Play Store visibility, keyword rankings, and organic installs from both Google Search and the Play Store. With a proven SEO-driven approach, I focus on safe, white-hat backlink strategies that support long-term app growth, authority, and discoverability. What I Offer: ✔ High-quality, niche-relevant SEO backlinks ✔ Google Play Store app page promotion ✔ Keyword-focused backlink strategy (ASO + SEO) ✔ Contextual links from authoritative websites ✔ Indexing support for faster visibility ✔ Competitor backlink & keyword analysis ✔ Anchor text optimization ✔ Safe, white-hat SEO practices ✔ Detailed backlink & progress reports Why This Works: ✔ Improves app ranking potential on Google Play ✔ Increases organic traffic and app installs ✔ Builds trust and authority for your app brand ✔ Supports long-term growth and user acquisition My goal is to naturally promote your Play Store app using ethical SEO techniques that comply with search engine and Google Play guidelines while minimizing risk. I’d be happy to review your app and create a custom backlink strategy based on your niche, keywords, and competition. Best regards,
₹3,555 INR in 31 days
7.5
7.5

Hello, I’m Firoz Khan from A1Ranking, and I help businesses achieve top Google rankings with proven SEO strategies. With 7+ years of experience in SEO & digital marketing, I’ve supported start-ups, e-commerce stores, and established brands in boosting their visibility, organic traffic, and revenue through data-driven and ethical SEO practices. ? What I Offer: ✔️ Advanced keyword research & competitor gap analysis ✔️ Detailed technical SEO audits to fix site health issues ✔️ Tailored on-page & off-page SEO strategies for your niche ✔️ High-authority backlinks for long-term ranking stability ✔️ SEO-optimized content designed for both users & search engines ✔️ Transparent monthly reports with actionable insights Whether you need a complete SEO overhaul or want to climb Google rankings faster, I can deliver measurable growth with lasting results. Let’s connect and take your website to the next level. I assure you 100% dedication and satisfaction. Regards, Firoz Khan
₹3,500 INR in 30 days
6.4
6.4

Hi There, Hope you are doing well! Thanks for sharing your project requirement with us. It will be our great pleasure to work on your project. We have checked your requirement, yes we can do it. We will promote your app through ASO in the online market which increase visibility and ranking. Recently completed the similar task, please visit my profile and see my reviews. My offer includes. 1. Keywords Research & Analysis 2. ASO - Optimize the app in play store which is helpful in ranking 3. Submit PR - Write the Press Release and distribute it which boost the awareness. 4. Bookmarking - Bookmarking in Top Website improve ranking in Play Store. Note-: ASO is an ongoing process and it take time to rank the app in playstor or applestore. If you have any questions please feel free to ask and interested to work with me, please ping me on freelancer chat. Thanks Antops Technologies
₹1,450 INR in 7 days
4.9
4.9

I'm Akanksha, a versatile digital solutions provider with a proven track record in driving growth and exceeding targets for startups and enterprises alike. In your quest to amplify the reach of School Bus Track, my strategic approach to digital marketing and insightful utilization of platforms like Google Ads, social media and more could significantly accelerate user acquisition. With strong background in ed-tech and SaaS promotion, I understand the distinct challenges you face - targeting not just schools but also parents and private bus drivers. Drawing from that experience, I aim to create a customized campaign that resonates with each audience segment, positioning your app as the essential tool it is. Let's join forces to bring confidence and convenience to school transportation while growing your revenue exponentially. Choose OTUSONE for holistic digital solution that amplifies every rupee spent on promotions into sustainable business results!
₹1,050 INR in 30 days
1.0
1.0

School Bus Track has a very practical value: it solves daily uncertainty for parents, gives schools a safer communication tool, and helps private drivers appear more professional and reliable. For this project, I would approach the marketing in three separate audience tracks instead of using one generic campaign. For schools, the message should focus on safety, parent trust, and organized transport management. For parents, the focus should be peace of mind, live tracking, and timely updates. For private drivers, the positioning should highlight credibility, easier trip management, and better service quality. My 30-day plan would include clear positioning, simple campaign messaging, social media creatives, Google/Facebook ad copy, email or WhatsApp outreach scripts, and basic landing page improvements to make sign-ups easier. I can also create clean Canva visuals and short-form content ideas to explain the app quickly for school groups and parents. Since this is a revenue-share model, I would keep the strategy practical and measurable: weekly reports, audience testing, creative optimization, and tracking installs, activations, and paying conversions linked to each campaign. I’d be happy to help build a focused campaign that brings School Bus Track closer to schools, parents, and drivers who need it most.
₹1,300 INR in 7 days
0.0
0.0

Hi, Hope you are doing well, I’m excited about the opportunity to help grow School Bus Track. I’ve gone through your project details, and I like that the platform already has a live Android app and web portal. The challenge now is reaching the right audience and converting them into active, paying users. Rather than running generic ad campaigns, I would focus on three separate customer groups—school administrators, private bus operators, and parents—because each has different concerns and decision-making factors. This allows us to create targeted messaging that highlights safety, real-time tracking, convenience, and operational efficiency. My approach would include: * Creating a 30-day marketing roadmap with clear objectives and KPIs * Running targeted Facebook, Instagram, and Google Ads campaigns * Building email outreach campaigns for schools and transport operators * Optimizing ad creatives, copy, and landing pages for higher conversions * Exploring partnerships with schools, coaching institutes, and local transport associations * Tracking installs, registrations, and paid conversions through detailed analytics * Sharing weekly performance reports with actionable insights and recommendations I believe continuous optimization is the key to reducing acquisition costs and increasing conversions. Every campaign will be monitored closely so we can scale what works and improve what doesn't. Looking forward to working together. Best Regards, Prachi Agrawal
₹1,500 INR in 10 days
0.0
0.0

I have a feeling most proposals you're receiving look exactly the same. This isn't one of them. I understand the need for a clean, professional, and user-friendly marketing approach to promote the School Bus Tracker App effectively. While I'm new to Freelancer I've spent years working on projects outside the platform and know what it takes to deliver quality work on time. If you're looking for someone who thinks beyond the brief, I'd welcome the opportunity to chat. Regards, Warrick Van Eeden
₹700 INR in 7 days
0.0
0.0

Hi, I’d love to help grow School Bus Track by building a performance-driven user acquisition strategy focused on schools, parents, and private bus operators. I have 4+ years of experience managing Google Ads and lead generation campaigns, including working with Google Operations Center, Accenture, and freelance clients. I specialize in campaign strategy, audience targeting, conversion tracking (GA4), landing page optimization, and performance analysis. For this project, I would: Define clear messaging for school administrators, parents, and drivers. Create targeted Google Ads and Meta Ads campaigns based on user intent and demographics. Set up conversion tracking to measure installs, registrations, and paid conversions accurately. Optimize creatives, keywords, audiences, and budgets based on weekly performance. Provide transparent reporting with actionable recommendations to improve ROI. I also believe partnership marketing with schools, transport associations, and local communities can complement paid campaigns and help acquire high-quality users. I'm excited about the performance-based model and would focus on acquiring users who not only install the app but also become paying customers. I look forward to discussing your goals and creating a 30-day growth plan for School Bus Track. Best regards, Shreya Jain
₹2,500 INR in 60 days
0.0
0.0

Hello, I specialize in building multi-channel growth strategies that combine paid ads, audience targeting, and conversion optimization to drive measurable installs and paying users. For School Bus Track, I would start by defining clear value propositions for school administrators, parents, and bus operators, then build targeted acquisition funnels for each segment. My approach would include Google Ads for high-intent searches, Meta campaigns for awareness and retargeting, and partnership outreach to school networks and transport providers to drive trust-based adoption. I can deliver a 30-day action plan, campaign assets (ad copy, creatives, landing page improvements), and structured weekly reporting tracking installs, activations, and conversions. I focus heavily on performance analytics and iterative optimization to ensure sustainable growth and strong ROI. I am confident I can help scale your user base and would be excited to build a long-term growth partnership with you. Thanks.
₹15,000 INR in 40 days
2.8
2.8

Hi, Your app solves a real problem—trust and safety in school transportation. I checked the concept, and the market potential is strong because parents want transparency and schools want better communication. What makes this interesting is that it’s not just another app; it’s a trust-based system for schools, parents, and drivers. Here’s how I can help: ✔ Position the app differently for schools, parents, and drivers ✔ Run targeted Facebook, Instagram & Google campaigns ✔ Create conversion-focused creatives and landing page improvements ✔ Build local partnerships with schools and transport groups ✔ Track every install, activation, and paid conversion for ROI clarity My focus will not be just on getting installs, but on bringing quality users who convert into paying customers—because installs without retention don’t build revenue. The 10% revenue-share model works for me because it aligns our growth together. If I grow your business, we both win. I’d love to discuss the first 30-day strategy and show how we can get the first paying schools and drivers onboard. WhatsApp: +91 7533875401
₹1,050 INR in 6 days
0.0
0.0

Hello, My name is Nurin Syahirah, and I am applying for the Product Marketer role for School Bus Track. I will focus on creating clear, targeted messaging for schools, parents, and drivers, along with simple and effective ad creatives to improve engagement and conversions. I can support campaign setup, content planning, and performance tracking to help optimize installs and reduce acquisition costs. My approach is structured, data-focused, and aimed at driving consistent user growth. Best regards, Nurin Syahirah
₹1,050 INR in 7 days
0.0
0.0

Nashik, India
Member since Jul 27, 2021
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