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Google Ads Setup for Local Cleaning Company (West Lothian, Scotland) Project Overview I own a cleaning company serving West Lothian, Scotland. Our services include: * Carpet Cleaning * Upholstery Cleaning * End of Tenancy Cleaning * Oven Cleaning * Deep Cleaning I am looking for an experienced Google Ads specialist to create and set up a local lead-generation campaign focused on generating enquiries and phone calls from customers within West Lothian and surrounding areas. What I Need I am looking for a one-time setup rather than ongoing management initially. The successful freelancer should: * Review my website and provide recommendations * Carry out keyword research for my services and local area * Create a Google Search Ads campaign structure * Set up relevant ad groups * Write effective ad copy * Create a negative keyword list to reduce wasted spend * Configure location targeting for West Lothian and surrounding towns * Set up conversion tracking for contact forms and phone calls * Provide a brief explanation of how the campaign has been structured * Give recommendations for a suitable starting daily budget Important Requirements * Campaign must be created in my own Google Ads account * I must retain full ownership and access to the account * Experience with local service businesses is preferred * Please explain how you would approach a campaign for a cleaning company * Please provide examples of similar Google Ads projects you have completed Services & Target Locations Primary Services: * Carpet Cleaning * Upholstery Cleaning * End of Tenancy Cleaning * Oven Cleaning Target Area: * West Lothian * Livingston * Bathgate * Linlithgow * Broxburn * Whitburn * Armadale
Project ID: 40499323
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Warm greetings, setting up a high-converting local Google Ads campaign for your cleaning company in West Lothian aligns perfectly with our expertise. We are a team of 62 professionals with over 9 years of experience in Google Ads, SEO, and local lead generation for service businesses. Here's how we can help: * Keyword research for carpet, upholstery, end of tenancy & oven cleaning * Build structured Search Ads campaign & ad groups * Write high-intent ad copy + negative keyword list * Set up conversion tracking (calls, forms) via GA4/GTM * Configure geo-targeting, budget guidance & full documentation Before we start, could you share your website and Google Ads access? Also, what is your target cost per lead and average job value so we can align the bidding strategy?
£135 GBP in 7 days
4.2
4.2

Hi, I understand you need a one-time Google Ads setup for a cleaning business in West Lothian focused on getting calls and local enquiries, not ongoing management. I’ve set up search campaigns for local service businesses before (cleaners, trades, home services), so I’d structure this around high-intent searches like “end of tenancy cleaning Livingston” etc., with tight location targeting and strong negative keywords to avoid wasted spend. I’d also set up conversion tracking properly (calls + forms), so you can actually see what’s bringing in leads instead of guessing. I can work directly inside your account and leave you with a clear structure so you can manage or scale it later if you want. Quick question do you already have call tracking set up, or should I build everything from scratch inside Google Ads? Best, Fizza
£135 GBP in 7 days
3.5
3.5

Bathgate, United Kingdom
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