Ecommerce Growth Manager (Focus on Social Traffic & PPC)

We’re seeking an experienced Ecommerce Growth Manager to help prioritize increasing social traffic, driving outbound clicks, and optimizing operations for our new site, www.pethubonline.com. Key goals include: 1. Increasing social traffic and enhancing strategies across social media platforms. 2. Driving outbound clicks to boost conversions and product visibility. 3. Building and managing a remote team of freelancers for specialized tasks. 4. Coordinating PPC campaigns with knowledge of platforms like Google Ads, Meta Ads, and others where applicable. 5. Provide weekly performance reports covering key metrics: traffic improvements, clicks generated, ad performance, conversion rates, etc. Requirements: - Proven experience growing eCommerce websites under 1 year old. - Expertise in social media traffic generation (organic + paid) - Data-driven approach with tools like Google Analytics and Ahrefs already set up. - Strong understanding of PPC management (Google Ads/Meta). Ability to optimize campaigns effectively. - Collaborative leadership skills to drive synergies between outreach content, ads, and SEO efforts. - Bonus: Shopify/eCommerce store experience or work in digital agencies focused on pet niches. Looking for someone ready to dive deep into growth efforts for a younger eCommerce site while ensuring accountability across all marketing areas.

Project ID: 40550613