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I'm looking to use my website, [login to view URL] to build a strong vehicle and equipment finance broking business. I will not be location centric, and all business will be done online. I like the ideas provided by co-pilot below, but am open to other ideas from you. The focus can be on enhancing the google search prospect of the website, but in addition I want to use Microsoft Ads - which tend to be more a business to business service. I am looking to generate 100 quality leads per month, with a significant conversion rate of 20 to 30%. Want to write 5 finance deals per week.... The business operates Australia wide - regardless of where I am located. Currently we are writing business mainly in relation to car purchases. Often our significant competitor is the finance offered by motor dealers and new machinery franchises. So perhaps there is a market for our services in the secon hand or used machinery sales field, and private sales for vehicles - but the process is slower and more complicated. CoPilot ideas are below. I like some, don't like others. Your thoughts please. Re price. Provide a quote and details of what can be done and I'll consider the offer. Thansk you. Co-Pilot ideas are: "If I Were Building This as a Mobile Office Business My priorities would be: 1. SEO (highest priority) Build authority around equipment and vehicle finance. 2. Microsoft Ads Small budget, highly targeted campaign. 3. Google Ads Only for proven high-intent keywords. 4. CRM Automation Instant SMS, email and follow-up sequences. 5. Reviews Collect a review from every successful settlement. 6. Content One high-quality finance article each week. The result is a business that can generate enquiries nationally without relying on face-to-face networking, referral partners, or a fixed office location—much more aligned with your vision of operating entirely from a mobile office while specialising in vehicle and equipment finance. Provide your feedback on BizChat Sources You said: How to optimise my Google Business Profile for my finance broking business, which focuses only on providing finance solutions to business operators buying machinery, vehciles and plant and equipment Copilot said: For your business, I'd use Google Business Profile (GBP) less as a local lead generator and more as a trust, authority and conversion asset. Most finance brokers optimise for: "Finance Broker Brisbane" You should optimise for: "Equipment Finance Australia Wide" "Vehicle & Equipment Finance Specialist" "Commercial Asset Finance" Even though Google Business Profile is designed around local businesses, it still influences trust, reviews, branded searches and website conversions. 1. Primary Category Use: Financial Consultant or Finance Broker (if available) Avoid generic categories that don't clearly describe your service. 2. Business Description Use all available characters and include major keywords naturally. Example: Equipment Finance Australia Wide specialises in vehicle finance, equipment finance, machinery finance, truck finance and commercial asset finance for Australian businesses. We help business owners, contractors, tradies, transport operators and self-employed professionals secure finance for vehicles, machinery, plant and equipment. Our Australia-wide service offers fast approvals, access to multiple lenders and flexible finance solutions for new and used assets. Include keywords such as: Equipment Finance Machinery Finance Vehicle Finance Truck Finance Commercial Asset Finance Business Equipment Finance 3. Services Section Create individual services for: Equipment Finance Description: Finance solutions for new and used business equipment. Machinery Finance Description: Finance for construction, earthmoving and industrial machinery. Vehicle Finance Description: Finance for commercial vehicles, utes and business fleets. Truck Finance Description: Finance for trucks, trailers and transport equipment. Excavator Finance Description: Specialist finance for new and used excavators. Commercial Asset Finance Description: Flexible funding solutions for business asset purchases. Plant & Equipment Finance Description: Finance for plant, equipment and machinery acquisitions. These services help Google understand your specialisation. 4. Use Products Like Mini Landing Pages Many businesses ignore this feature. Create "products" such as: Excavator Finance Starting from: "Fast approvals available" Description: New & used excavators Flexible terms Australia-wide service Truck Finance Commercial Vehicle Finance Equipment Finance Machinery Finance Add a CTA linking back to the relevant website page. 5. Reviews Strategy This is probably your biggest opportunity. After settlement, ask clients for reviews mentioning: Equipment financed Industry Experience Example review you want: Peter helped us secure finance for a used excavator quickly and with minimal paperwork. Excellent equipment finance service. This reinforces keyword relevance naturally. Aim for: 2-4 reviews per month 50+ reviews in the first 18 months 100+ reviews long term 6. Weekly Google Posts Most businesses never use this feature. Post once per week. Examples: Recent Approval We recently assisted a Queensland earthmoving contractor with finance for a $120,000 excavator. Educational Chattel Mortgage vs Finance Lease – which is right for your business? Industry Specific Looking at upgrading your truck fleet? Here's what lenders currently look for. These posts keep the profile active. 7. Photos Don't use generic stock photos where possible. Upload: Business logo Professional headshot Mobile office setup Screenshots of website Branded graphics Finance approval success graphics Examples: "Excavator Finance Approved" "Truck Finance Settlement" "Machinery Finance Success" 8. Questions and Answers Seed your own Q&A section. Examples: Do you provide finance Australia-wide? Yes. We assist businesses throughout Australia with vehicle, machinery and equipment finance solutions. Can you finance used equipment? Yes. Finance is available for both new and used machinery, vehicles and commercial equipment. Do you work with self-employed borrowers? Yes. We assist sole traders, contractors and small business owners. Can I get truck finance? Yes. We provide truck, trailer and transport equipment finance solutions. 9. Website Link Strategy Link directly to your website homepage. Also use: Appointment Link Link to: Quote form or Application form This creates another direct conversion pathway. 10. GBP Content Calendar Every month: Week 1 Recent client success Week 2 Equipment finance tip Week 3 Industry-specific finance article Week 4 Business vehicle finance article This alone puts you ahead of most finance brokers. What Success Looks Like Your Google Business Profile should communicate three things immediately: Specialist Not "mortgages, personal loans, insurance and finance." Only: Vehicle Finance Equipment Finance Machinery Finance Truck Finance Commercial Asset Finance Australia-Wide Operate nationally. Easy To Deal With Online quote Online application Phone Chat Email That positioning supports your vision of a digital-first, mobile-office finance brokerage where clients can obtain finance anywhere in Australia without ever needing a face-to-face meeting. Provide your feedback on BizChat How to write effective GBP descriptions?How to automate review requests?What keywords should I target in GBP? FilesFiles
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Hello I'm Nihal from Twigital — a results-driven, AI-powered digital marketing agency with 13+ years of experience, 25+ experts, 1000+ completed projects, and 950+ reviews with 4.9★ rating. We have checked complete project description what Co-pilot has recommended and we would like to discuss each week task in detail. Let's chat and build that strategy for you. Regards, Nihal Twigital — Your AI-Powered Digital Marketing Partner
$250 AUD in 30 days
9.0
9.0

With over 15 years of deep expertise in SEO, I am confident that I can help you enhance your online finance broking business and reach your specific goals. I have a strong track record of ranking more than 7000 keywords on the first page of Google, which has translated into significant organic traffic, leads, and sales for my previous clients. In line with CoPilot's recommendations, my approach for your business would be rooted in consistently building authority around equipment and vehicle finance to maximize visibility and trust. I'd not only optimize your Google Business Profile to establish your brand as a specialist but also focus on targeted Microsoft and Google Ads campaigns using proven high-intent keywords. To drive faster conversions, I'll implement CRM automation with instant SMS and emails, along with comprehensive follow-up sequences tailored to your audience. Additionally, my content strategy will revolve around creating high-quality finance articles specifically geared towards the needs of your target audience. Furthermore, I will make sure to collect reviews from every successful settlement as this plays a crucial role in establishing trust for businesses like yours. My work is always aligned with long-term growth visions rather than short-term hacks, so if you want a dedicated partner who delivers measurable results while keeping a transparent communication channel throughout the project, let's connect now!
$100 AUD in 31 days
8.7
8.7

Hello, I can help you build a strong digital marketing strategy that increases your online visibility, drives qualified traffic, and generates more leads through data-driven marketing campaigns. With 10+ years of experience in digital marketing, I specialize in creating growth-focused strategies that combine SEO, Google Ads, Meta Ads, social media marketing, content marketing, and conversion optimization to deliver measurable business results. 1. What I'll Do for You: ✔ Digital Marketing Strategy & Campaign Planning ✔ SEO (On-Page, Off-Page & Technical SEO) ✔ Google Ads & Meta Ads Management ✔ Social Media Marketing & Content Strategy ✔ Keyword Research & Competitor Analysis ✔ Conversion Rate Optimization (CRO) ✔ Performance Tracking, Analytics & Monthly Reporting ✔ Lead Generation & Brand Awareness Campaigns My approach is focused on data, continuous optimization, and sustainable growth to maximize your ROI while building a strong online presence. If you're looking for a dedicated digital marketing specialist who can help grow your business with proven strategies and measurable results, I'd be happy to discuss your project. Best Regards, Anju RB,
$250 AUD in 30 days
6.5
6.5

Hi, You’re not just looking for more traffic, you’re trying to turn the website into a predictable lead engine for Australia-wide finance broking, and that’s the right focus. I’ve worked on web-based businesses where the real leverage comes from tightening SEO, building high-intent landing pages, setting up Microsoft Ads, and adding CRM follow-up so enquiries don’t go cold. I can help refine the site structure for vehicle, equipment, machinery, and used/private-sale finance, then map the best conversion path for search and paid traffic. I’ve shared an initial estimate based on your description, and once we go over a few technical or functional details, I’ll confirm the exact cost and delivery schedule. Would you like the first phase to focus on SEO structure, Microsoft Ads setup, or CRM automation for lead follow-up? I can also advise on review automation, lead forms, and tracking so you can see which channels are actually producing settled deals. Looking forward to your reply so we can finalize the exact plan. Thanks, Asad
$30 AUD in 3 days
5.6
5.6

Hello, I will help grow your business through a complete digital marketing strategy that combines Google Ads, Facebook Ads, SEO, and social media marketing to increase visibility, generate qualified leads, and drive sales. With 8+ years of experience in digital marketing, I specialize in creating data-driven campaigns that help businesses attract the right audience, improve search rankings, and increase conversions. 1. My expertise includes: • Google Ads Campaign Setup, Management & Optimization • Facebook & Instagram Ads for Lead Generation & Sales • SEO (On-Page, Technical SEO & Keyword Research) • Social Media Management & Content Strategy • Audience Targeting & Retargeting Campaigns • Competitor Analysis & Performance Tracking • Conversion Rate Optimization • Monthly Reporting & Continuous Campaign Improvement I focus on developing customized marketing strategies that combine paid advertising and organic growth to deliver measurable business results. From increasing website traffic and improving search engine rankings to generating leads and building brand awareness, I can help create a complete digital marketing solution tailored to your goals. I am committed to providing transparent communication, quality work, and ongoing optimization to ensure long-term success. Let’s discuss your goals and how I can help grow your business effectively. Best regards, Raghav RB,
$250 AUD in 30 days
5.2
5.2

Hi, There, I reviewed Equipment Finance Australia Wide and recommend positioning it around high-intent niches such as used machinery, private vehicle sales, excavators, trucks, and commercial equipment rather than competing broadly with dealer finance. With 4+ years of SEO and paid-search experience, I’ll build dedicated landing pages, strengthen technical and local trust signals, launch tightly controlled Microsoft Ads campaigns, and connect forms, calls, CRM follow-ups, and review requests to accurate conversion tracking. Performance will be measured by qualified applications, cost per lead, approval quality, and settled deals, with the 100-lead target approached through tested, scalable milestones. I can start immediately and work within your decided budget. Best regards, Waqas Ahmad
$200 AUD in 7 days
4.6
4.6

Hello, It sounds like you're looking to enhance your online finance broking business by boosting your website's visibility and generating quality leads across Australia. With 7+ years of experience in SEO and lead generation, I can help you build authority in the vehicle and equipment finance space. My approach would focus on optimizing your website for relevant keywords, setting up targeted Microsoft Ads campaigns, and creating valuable content that resonates with your audience. I appreciate the ideas from CoPilot and see potential in implementing a strong reviews strategy to build trust and credibility. Additionally, I can help automate follow-ups and create a content calendar that keeps your audience engaged. What specific challenges have you faced so far in attracting quality leads, and how do you envision your ideal client finding you? Best regards, Ivan Mandinski
$20 AUD in 2 days
4.5
4.5

I understand that your finance broking business requires a specialization in driving quality leads and enhancing visibility for conversions - both of which I've successfully executed. As an experienced digital marketing professional, my main strengths lie in SEO and targeted ad campaigns on platforms like Google and Microsoft Ads. I'll ensure that your website is optimized with impactful keywords that will resonate with your audience, such as "Equipment Finance Australia Wide" and "Vehicle & Equipment Finance Specialist." Additionally, I strongly advocate using CRM automation to improve engagement and the customer journey. I'll set up powerful follow-up sequences through instant SMS and email to keep potential leads engaged and drive higher conversion rates. Another effective strategy I propose is leveraging reviews as a marketing asset. Each successful settlement can be leveraged to collect reviews, building trust and authority around your brand. Lastly, to guarantee consistent brand visibility to aid in rehabilitation, I'll create high-quality, engaging content every week centered around informative articles about various finance matters tailored specifically for your industry. With my diverse range of skills from writing native-level content to executing targeted ads on popular platforms, I believe the unique blend of my expertise would prove to be the driving force behind attaining your objective of generating 100 leads per month with a substantial conversion rate.
$20 AUD in 2 days
4.2
4.2

I will develop targeted Microsoft and Google Ad campaigns engineered to intercept high-intent B2B buyers searching for private and used machinery finance Australia-wide, directly driving your goal of 100 qualified leads per month. Simultaneously, I will fully optimize your website SEO architecture and Google Business Profile to establish national commercial authority, bypass point-of-sale dealer competition, and maximize lead conversion. For a fixed-price package of $500 AUD, I will deliver the complete campaign architecture, conversion tracking setup, and profile optimization within 5 to 7 business days.
$150 AUD in 7 days
2.3
2.3

Hi, I’m ProfessorVats. I reviewed your project “Enhance Online Finance Broking Business” and can help deliver it with clear communication, tested work, and regular progress updates. I’m ready to discuss the requirements and begin right away.
$30 AUD in 7 days
0.0
0.0

Hello. I am Ankit. Your finance‑broking growth brief is clear. I would confirm your lead‑quality criteria, preferred asset segments, and how aggressively you want to scale SEO and Microsoft Ads together. A focused digital strategy helps Australian brokers win equipment‑finance clients nationwide and compete with dealer finance. I will strengthen search visibility, refine ad targeting, build content authority, and set up automation for consistent lead flow. One risk is relying too heavily on car‑finance keywords instead of expanding into used machinery and private‑sale segments. Let’s discuss in more detail now. Would you like me to begin shaping the SEO growth plan or the Microsoft Ads strategy?
$30 AUD in 2 days
0.0
0.0

Hi, I have read your project details and as you mentioned you need some one who has the experience in finacial market so here i am . I have very good experience in fintech and i can help you out in it. Please let me know if we can discuss. Thanks
$20 AUD in 7 days
0.0
0.0

[INSIGHT] To enhance your online finance broking business, we will prioritize a clean, user-friendly website that optimizes for high-intent keywords such as "Equipment Finance Australia Wide." This approach not only boosts your Google search prospects but also positions you as a modern, seamless solution in the finance industry. [CREDIBILITY] Our team specializes in web development, SEO, and UI/UX design, ensuring a professional and effective online presence tailored to your needs. [OUTRO] Message me, and I will share how I would tackle it—no strings attached. Worst case, you get a free idea or two. Regards, Keann.
$23 AUD in 7 days
0.0
0.0

Hey I'm Michael, I've read your project details and I'm confident I can get this done. I specialize in SEO, Microsoft Ads, and CRM automation, perfectly aligning with your goal of generating 100 quality leads per month. I understand you want to enhance your Google search presence while exploring financing options for used machinery and private vehicle sales. I have years of experience doing projects similar to yours and am offering high-quality work at competitive prices in order to build up my reputation on Freelancer. My goal is to make sure you are 100% satisfied: you release payment only once you're happy with my work.
$12 AUD in 1 day
0.0
0.0

You need an urgent fix for a WordPress All Import plugin issue where Excel imports for a custom post type suddenly stopped working after updates. I have 9+ years of full-stack development experience with WordPress, PHP, MySQL, JavaScript, and backend debugging. I have worked on custom WordPress solutions, database-driven websites, and import/data handling workflows, including troubleshooting plugin conflicts and PHP compatibility issues. I can investigate the failed import process, check plugin logs, review custom post type mappings, validate database operations, and identify whether the issue comes from PHP changes, WordPress updates, plugin conflicts, or incorrect field configurations. I will keep the fix lightweight and maintainable so future Excel imports continue working without manual intervention.
$50 AUD in 2 days
0.0
0.0

Hi, I really like your vision of building a nationwide, digital-first finance brokerage. I can help you create a complete lead generation system—not just improve rankings. My approach includes: * SEO optimization for high-intent finance keywords. * Microsoft Ads and Google Ads setup focused on quality leads. * Google Business Profile optimization. * Landing page and conversion improvements with tracking and automation. The goal is to generate consistent, qualified enquiries and continuously optimize for better conversions. I'd be happy to discuss the best strategy for your budget. Best regards, Abdalla
$20 AUD in 1 day
0.0
0.0

Hi, I've read through your brief and the CoPilot ideas carefully, and I think the priority stack is largely right, SEO first, Microsoft Ads second, Google Ads third for proven high-intent terms. Here's how I'd approach it for a digital-first, Australia-wide finance broking business targeting 100 quality leads a month. SEO would be the foundation, building topical authority around equipment finance, machinery finance, truck finance, and commercial asset finance through on-page optimisation, keyword mapping, and one strong content piece per week targeting the searches your ideal clients actually make. Google Business Profile would be optimised as a trust and conversion asset rather than a local directory listing, with a services structure and review strategy that reinforces your specialist positioning. Microsoft Ads would run a small, highly targeted B2B campaign aimed at business operators searching for asset finance, the audience quality on Bing tends to be stronger for commercial finance than Google, which makes it worth the investment. Google Ads would be layered in for the highest-intent keywords once we've identified what converts. CRM automation for instant follow-up sequences would be set up to maximise conversion from every enquiry that comes in. I'd put together a detailed quote once we've had a quick conversation about your current website setup and where you're starting from. Looking forward to discussing this further.
$20 AUD in 7 days
0.0
0.0

I appreciate your vision for enhancing your online finance broking business and understand the competitive landscape you're navigating. I HAVE RECENTLY COMPLETED A SIMILAR PROJECT, helping a client elevate their digital presence and lead generation. To achieve your goal of generating 100 quality leads per month with a 20-30% conversion rate, we can prioritize SEO to build authority around equipment and vehicle finance, coupled with targeted Microsoft Ads. Failing to optimize these channels could result in missed opportunities and poor lead quality, which is crucial for your growth. My expertise includes clean and scalable development, SEO strategies, and effective campaign management. I focus on crafting conversion-focused content and automating workflows to streamline processes. Even if you choose another freelancer, I’m happy to offer free consultations to help you avoid common pitfalls. Let’s discuss your project further! What specific ideas resonate with you, and when can we connect? I’m available to start soon.
$15 AUD in 7 days
0.0
0.0

Melbourne, Australia
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