The Entrepreneurial Venture
THE BUSINESS PLAN
>>>>Please Read Page 22, the file attached<<<<
Submission date: 03/01/2013 by 12 noon
This is an individual project in which you are required to write a business plan for an opportunity of your choice, which builds on the investigations you have already made for Assignment 1. You will produce no more than 3000 words for this report, plus financial analysis and appendices.
You are advised to develop your business idea within the opportunity area you have been working on during this course and specifically in Assignment 1. However, at this stage, your business idea will have clearly developed its own profile, which distinguishes itself from the ideas already developed by your group.
The plan should be presented as if it was being submitted to an external audience such as an investor or bank manager.
Please Note: reports emanating from the same Opportunity Area will be marked sequentially in order to detect any overt collaboration.
There will be a full teaching session on ‘Creating and Documenting a Small Enterprise Strategy’ however, a basic format for such a business plan would be:
? Front Cover Page
? Table of Contents
? Executive Summary
? The Team
? Markets and Marketing
? Finance – including scenario forecasts
? Risks and Reward – including exit plans
Your tutor will arrange individual tutorials slots with your to formally assess your progress and discuss any issues you may have.
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