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The Business Mr Smart Barista is a modern coffee brand offering high quality, barista style coffee through smart, self-service vending machines. The brand should make automated coffee feel appealing, approachable and full of personality, not cold, overly technical or like traditional vending at all. It should bring a sense of fun and character to everyday coffee convenience while still feeling professional and considered offering quality and high standard café beverages. Mr Smart Barista will need appeal to a broad range of everyday coffee drinkers across workplaces, public spaces, commercial venues and other high-traffic locations. The branding needs to attract customers while also presenting as a credible, professionally managed offering to potential venue partners. Brand Personality The brand should feel: Playful, Clever, Friendly, Modern, Distinctive, Approachable, Reliable The personality should feel fun and memorable without becoming childish, overly corporate or overly masculine. A talking point in traditionally “boring” or mundane locations. Logo & Visual Identity We would like the visual identity to bring the Mr Smart Barista personality to life, through a charming illustrated character, mascot and icon-led visual style. The identity should include: - A primary and secondary/alternate logo - Wordmark / Monogram - Icons and/or symbol - Light/Dark versions - Colour palette and Typography selection - Suitable variations for different applications and sizes - Suitable social media and website assets - Brand icon or mascot - Supporting icons, illustrations or graphic elements The branding must work effectively across vending-machine wraps, digital platforms, signage, coffee cups and future brand applications. Brand Guide & Final Assets Final approved branding should be supplied in appropriate editable and scalable formats for ongoing digital and print use, including: - Editable/vector master files - SVG - PDF - PNG - JPG where appropriate - Light, dark and transparent-background versions - Relevant HEX, RGB and CMYK colour specifications Creative Approach The overall look should feel fun, memorable and slightly quirky, with subtle inspiration drawn from Melbourne’s strong coffee culture. It should avoid feeling overly corporate, overly retro or generic. The result should make the introduction of our smart, automated coffee machines feel warm and approachable rather than cold or technical. We are drawn to an icon-led, characterful style that creates a memorable experience around the machine while remaining polished, flexible and commercially credible. Attached is a previously AI generated machine wrap image which definitely goes in the direction we are thinking - do not directly copy and reproduce exactly this. We want something unique and individual please.
Project ID: 40718352
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152 freelancers are bidding on average $116 AUD for this job

My Smart Barista Logo Hello how are you ? I read your project and i am very interested in this project i have more than 10 years experience in this field I already completed more than 7000 projects online related to this i will do that for you nicely i am currently available on my PC and i will do that for you with in few hours please give me chance and lets start 100% satisfaction guaranteed waiting for your positive response
$80 AUD in 1 day
9.5
9.5

Hi, I am interested in your "Mr. Smart Barista branding" design project. Please come to a direct chat so we can discuss more on your project. Kindly take a look at my previous work my Portfolio: https://www.freelancer.com/u/iarena With regards, Rupa.
$90 AUD in 1 day
8.8
8.8

☕ Hi! I love to bring (Mr Smart Barista) to life with a fun, clever, and memorable visual identity that makes smart coffee feel friendly—not technical or boring. ✦ I can create a distinctive **mascot, logo system, icons, colours, typography, and supporting graphics** that work seamlessly across machines, websites, social media, and print. ? The goal: **playful + professional + instantly recognizable.** ? Portfolio: https://www.freelancer.in/u/GraphicFuture93 Let’s create a brand people notice, remember, and love! ☕✨ Best regards, Preet
$85 AUD in 1 day
8.6
8.6

Hello, Mr Smart Barista needs a branding system that makes automated coffee feel warm, clever, and memorable — with a characterful mascot, icon-led identity, and flexible assets that work across vending wraps, cups, signage, and digital touchpoints. I’ll develop a distinctive visual direction built around your brand personality, then refine a primary/secondary logo, wordmark, mascot concept, supporting icons, and a polished colour/type system. I’ll ensure the identity scales cleanly in light, dark, and transparent versions, and prepare editable master files for practical use across print and digital applications. Please have a look at our Freelancer portfolio through the links given below. https://www.freelancer.com/u/CreativeDesign50 Best regards Kirandeep K.
$80 AUD in 1 day
7.9
7.9

Mr Smart Barista needs a brand identity that makes automated coffee feel warm, clever and memorable, with enough personality to stand out on vending machines while still looking professional to venue partners. I can develop a unique mascot led visual system with primary and alternate logos, wordmark, icon set, supporting illustrations, colour palette and typography. I’ll use the supplied AI concept only as directional inspiration and create an original identity suited to machine wraps, cups, signage, social media and web. Final delivery will include editable vector masters, SVG, PDF, PNG and JPG files, light and dark versions, plus a concise brand guide with HEX, RGB and CMYK values. You can view my work here: www.freelancer.com/u/Humaumair12
$90 AUD in 7 days
7.8
7.8

Greetings, I thoroughly understand the vision for Mr. Smart Barista and the importance of creating a brand that is playful, modern, and approachable while maintaining professionalism. With over 15 years of experience in branding, logo design, and illustration, I am well-equipped to bring your brand personality to life through charming illustrated characters and icons. Effective branding is essential for building credibility and trust with customers, which is why I am committed to creating a visual identity that resonates with your target audience and stands out in high-traffic locations. My portfolio showcases my expertise in creating unique and memorable brand identities that align with the project's goals. Could you please take a moment to review my portfolio at https://www.freelancer.com/u/engmoriadham to see how my previous work aligns with your vision for Mr. Smart Barista? Looking forward to the possibility of collaborating on this exciting project. Best regards, Adham
$80 AUD in 3 days
8.0
8.0

⭐ SMART BARISTA BRANDING - READY TO CREATE ⭐ Hey, I’m a professional branding designer with strong experience in logo design, mascot illustration, and complete visual identity systems. I’ve carefully reviewed your Mr Smart Barista brief and understand that the brand needs to feel playful, clever, friendly, and memorable while still looking polished and professional. ✦ Original branding • Character-led identity • Commercial-ready design ✦ ✅ WHAT I’LL CREATE: ◈ Unique primary & secondary logo ◈ Memorable Mr Smart Barista mascot ◈ Wordmark, monogram & supporting icons ◈ Colour palette & typography selection ◈ Light, dark & transparent versions ◈ Vending machine, cup, signage & digital applications ◈ Social media & website assets ◈ Editable vector files + SVG, PDF, PNG & JPG ◈ HEX, RGB & CMYK colour specifications ✅ MY APPROACH: I’ll create a fresh character-led identity inspired by Melbourne’s coffee culture, keeping it fun and slightly quirky without making it childish or overly corporate. I’ll use your AI-generated wrap only as visual direction and develop an original concept with its own personality. ❓ QUICK QUESTIONS: ◈ Do you already have preferred colours, or should I create the palette? ◈ Would you prefer a human-style barista mascot or a more unique character? ╰┈➤I’m ready to create a memorable and flexible identity for Mr Smart Barista. Regards, Nupur
$100 AUD in 4 days
8.1
8.1

★★ Mr Smart Barista Brand Identity ★★ Hello! I’ll develop a playful yet polished visual identity that gives Mr Smart Barista a memorable personality through a distinctive mascot, expressive logo system, and flexible coffee-inspired graphics. **Branding Deliverables:** • Primary, alternate, wordmark & mascot logo concepts • Editable vector masters, SVG, PDF, PNG & JPG assets • Light/dark versions with HEX, RGB & CMYK colour specifications I’ll create an original character-led direction inspired subtly by Melbourne’s coffee culture, ensuring the identity feels friendly, modern, and commercially credible across machine wraps, cups, signage, websites, and social media. Portfolio: https://www.freelancer.com/u/graphicexpert9 Warm regards, Jyoti
$80 AUD in 1 day
7.8
7.8

With my 8 years of proven expertise in graphic design, illustration, and logo design, I am confident in my ability to transform your vision for Mr. Smart Barista into a delightful and engaging brand identity. I understand the importance of creating a playful and approachable image that resonates with customers while maintaining a level of professionalism that would appeal to commercial venues. My experience also includes developing comprehensive brand guides which ensure consistency and clarity across all platforms. The creativity that went into your previously generated machine wrap image is in line with the direction I'd propose for your brand - something unique, individualistic, and thoroughly memorable. Your need for a charming illustrated character and mascot perfectly aligns with my illustrative approach – creating vivid and captivating imagery that doesn't feel generic. Please feel free to reach out so we can connect and explore how I can contribute to your project’s success. My Portfolio: https://www.freelancer.com/u/rinuart28 Looking forward to your response. Best regards, Pink Pony D.
$100 AUD in 1 day
7.4
7.4

Hey there! I'm Jimmy Francais, and if distinctive, engaging branding is what you're after, consider the job done. As a seasoned graphic designer with an eye for detail and a love for all things playful, I’m incredibly excited about the opportunity to develop Mr. Smart Barista’s visual identity. With 6+ years of experience in branding and a speciality in character design and illustration, I believe I can create something not just memorable but truly captivating - the kind of branding that gets conversations started and brings a unique sense of character even to mundane locations. I invite you to review my portfolio here: https://www.freelancer.com/u/Jneutron1237890 I would be happy to discuss your project requirements in detail and provide the most suitable solution for your needs. Budget and project timeline can be discussed through chat based on the scope and complexity of the work. Feel free to contact me at your convenience. I look forward to working with you. Best Regards, Jimmy G.
$100 AUD in 1 day
7.2
7.2

Hi, I can create the brand identity for **Mr Smart Barista**. Your direction for a playful, clever and character-led coffee brand is exactly the kind of branding work I enjoy. I can develop a distinctive mascot/character and icon-led identity that makes the smart vending experience feel warm, approachable and memorable while still maintaining a polished, professional appearance for workplaces, venues and commercial partners. I can provide: * Primary and alternate logo concepts * Wordmark, monogram and brand icon * Custom mascot/character and supporting illustrations * Light, dark and transparent logo versions * Carefully selected colour palette and typography * Vending-machine wrap and signage applications * Social media and digital assets * Complete brand guidelines * Editable vector master files, SVG, PDF, PNG and JPG * HEX, RGB and CMYK specifications I understand the attached AI-generated wrap is **creative direction only**, not something to reproduce. I’ll create an original visual identity with its own personality, drawing subtle inspiration from Melbourne’s coffee culture while avoiding generic, overly corporate or childish styling. I’m experienced in creating scalable, production-ready branding for both digital and print applications, and I’d be excited to turn Mr Smart Barista into a memorable coffee brand. Best regards, Sultana
$110 AUD in 1 day
7.3
7.3

Hi I can create a smart, modern barista brand identity with distinctive logo design, refined typography, cohesive colors, coffee-inspired visual elements, and versatile branding assets for digital and print use. Kundan
$100 AUD in 3 days
7.5
7.5

Hi, I can build a playful, distinctive brand identity for Mr Smart Barista with a charming mascot, character-led visuals, and modern typography that makes automated coffee feel warm, memorable, and approachable. I’ll develop primary/secondary logos, wordmark/monogram, mascot, supporting icons, light/dark variations, colour palette, typography, and adaptable assets for machine wraps, cups, signage, websites, and social media. The supplied reference will guide the direction without copying it. You’ll receive fully editable vector masters plus SVG, PDF, PNG/JPG and HEX/RGB/CMYK specifications. Portfolio: https://www.freelancer.com/u/GraphicZONE28 Ready to start immediately. Best Regards, Aastha
$80 AUD in 1 day
7.3
7.3

With my extensive experience as a graphic artist, I'm confident that I can provide Mr. Smart Barista with an authentic and memorable visual identity that perfectly captures your brand's essence. As a freelancer, I understand the value of tailoring my work to suit the unique needs and requirements of each project. And in working with you, that's precisely what I'll do. My skills in character design, graphic design, icon design, illustration, and logo design have primed me for this assignment. I can create a playful and clever mascot and icon-led visual style that aligns with your desired tone as well as complementary variations for various applications. More than just creating aesthetic designs, I prioritize conveying meaningful messages through visuals, which is particularly important for your brand – making automated coffee feel fun yet reliable. Deadline & Cost will be quoted after the discussion Kindly check out my previous work https://www.freelancer.com/u/roger220 1. Multiple rounds of revision 2. 100% Satisfaction So that you will consider me every time for future job whenever you needed. Best Regards ROGER P.
$100 AUD in 1 day
7.1
7.1

Driven by deep admiration for Melbourne's vibrant coffee culture, my name is Shaikh Muhammad, and I'm incredibly excited to bring my artistic expertise to the Mr Smart Barista project. As a professional Adobe Illustrator and Vector Illustrator, transforming your vision into polished and detailed illustrations that strongly resonate with your intended audience is my specialty. The branding you're after not only requires a playful charm but also a professional appeal that triggers trust with potential venue partners. My skills in Typography, Logo, and Emblem Illustration make me a perfect fit for this role. I'll skillfully combine clean paths, strong visual balance, and precise shapes to craft captivating graphics that embody the essence of Mr Smart Barista while evoking a sense of fun and approachability. Moreover, my familiarity with Digital Marketing will help guide your brand's presentation on social media platforms and websites while maintaining its charisma. For final delivery of the work, rest assured you'll receive 100% scalable vector art, high-quality Adobe Illustrator files in several formats that remain true to your vision and usable across diverse mediums. I offer 2 revisions as a sign of commitment to quality results. Let's join hands to create an authentic experience around Mr Smart Barista's smart coffee vending machines!
$80 AUD in 2 days
7.4
7.4

Drawing from my decade-long experience in Graphic Design, Illustration, and Logo Design, I am equipped with the skills to bring your Mr Smart Barista vision to life. My work has always focused on infusing designs with character that resonates with your target audience and aligns them with the brand's identity. I understand that you want your brand to feel playful, clever, friendly, modern, and approachable – not to mention, distinctively memorable in an industry congested with clichés. Moreover, as a seasoned designer, I am no stranger to delivering designs that work effectively across various physical and digital applications, such as vending-machine wraps, signage, coffee cups, social media assets and websites. Your machine wrap image sets the tone and direction clearly but it isn't enough because you want unique work – something that sets you apart completely. I assure you that I have no intentions of merely replicating it; instead, my goal is to build upon it and create a memorable customer experience while maintaining polished-credibility. Please take a moment to explore my portfolio: https://www.freelancer.com/u/sadian4 If my style and expertise align with your vision, I’d love to discuss how I can bring your project to life. Let’s connect — budget and deadline can be finalized during our chat. Best regards, Sadia S.
$100 AUD in 1 day
7.0
7.0

Hi there! I love the idea of creating a fun and memorable brand identity for Mr. Smart Barista. To kick things off, I would brainstorm a charming mascot that embodies the playful and approachable essence you're aiming for. I’m available right away and can ensure a fast, clean delivery of all assets. Let’s make coffee convenience feel exciting together! Feel free to message me to discuss further.
$100 AUD in 1 day
6.6
6.6

With JAWAD's extensive experience in the field of graphic design and branding, along with our unmatched skillset encompassing logo design, illustration, icon design and graphic design, we are equipped to create a spot-on visual identity that will deliver exactly the kind of message your brand needs. Our expertise guarantees designs that are original, distinct and easily scalable to various mediums, be it vending-machine wraps, digital platforms or coffee cups; nothing is outside the grasp of our creativity. Moreover, our collaborative approach aligns profoundly with your project needs. We understand the importance of capturing brand personas and traits to perfection and can assure you that our designs will not just be visually stunning but have the ability to emotionally connect with potential stakeholders as well. Our efforts will make you stand out in the market while still emanating credibility and maintaining a high-standard café beverages look. Here is the link of my profile you can check relevant portfolio and if there is any question and concerns you can reach out to me. https://www.freelancer.com/u/javeda5 Shoot me a message so we can discuss the project scope, deadline and budget will be discussed over chat Thanks and Regards, Creative Beavers R.
$80 AUD in 1 day
6.8
6.8

Hi there, I can help create a playful mascot-led brand identity for Mr Smart Barista, coffee vending brand. I will design logo, wordmark, icons, colour palette, light and dark versions, and deliver editable vector, SVG, PDF, PNG files for all applications. You'll receive 3 initial logo concepts based on your brief, giving you options to pick the one that fits best. I’ll also provide unlimited revisions on the chosen design and deliver all necessary file formats for your future needs: JPG, PNG, WEBP, PDF, AI, PSD, SVG, and EPS. Feel free to check out my portfolio at the link below: https://www.freelancer.com/portfolio-items/10388198-logo-designs Thanks & Regards Humayo.
$80 AUD in 1 day
6.8
6.8

Automated coffee often feels impersonal. The real task here is making the machine feel warm and human to daily drinkers while keeping the branding professional enough to secure placement in corporate venues. Looking at your sample wrap, the Melbourne elements and character direction make sense. For a physical vinyl wrap, we need custom vector artwork laid out around the machine hardware (screen, cup dispenser, door seams) so main elements do not get cut off during installation. I will create a mascot and visual identity with scalable vector master files (SVG, PDF), color specs for CMYK and digital, and a modular illustration set. Everything will be built with clean vector paths ready for large-format print, coffee cups, and social media. I recently designed a character-led branding system for a self-service retail footprint that needed this same balance of playfulness and commercial trust. If you have the machine wrap template or dimensions, we can start discussing mascot directions.
$180 AUD in 3 days
6.7
6.7

Melbourne, Australia
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