Employer Branding Content & Execution

Employer Branding Action Plan – Execution Brief for Freelancer We are initiating our Employer Branding 2025 project for our company, and you will play a key role in creating & publishing engaging content across multiple platforms. Below is the detailed brief and deliverables you need to work on: 1. Content Creation for Social Media & LinkedIn a. Hyatt Hotel Team Gathering Event Collect and curate all photos & videos from the Hyatt event (team shots, candid moments, speeches, group pictures). Prepare a 30–45 sec video montage with background music, showcasing culture, fun, and team bonding. Design a carousel post titled: “Our team celebration at Hyatt – celebrating creativity & collaboration.” b. Employee Benefits Showcase (2024 Recap) Create strong visuals and infographics listing benefits: Uniform provided Petrol compensation Annual bonus Apartment rent paid Salary increments Team gatherings & celebrations (Hyatt Hotel, Goa events, etc.) Skill development sessions/trainings (Google Ads, Zoho Desk Admin, Zoho CRM, Zoho People – include hours & expenses invested). Personal loan support (granted earlier – highlight as company’s willingness to help). Tone to follow: “We are committed to creating a workplace where talent grows, and contributions are rewarded.” Use these visuals both for posts and for AmbitionBox company benefits updates. 2. Platform-Specific Guidelines Instagram (atelier bespoke) Style: Lifestyle, creative, team bonding. Deliverables: 1 Reel/Story for Hyatt event. 1 Carousel for benefits. LinkedIn (La French Studio Pvt Ltd) Style: Professional, HR-focused, highlighting company values. Deliverables: Hyatt Event Post: “Team Spirit & Togetherness – Hyatt Celebration.” Benefits Infographic Post: “Our Commitment to Employee Growth & Rewards.” AmbitionBox Upload Hyatt event images in Company Culture section. Update Benefits section with all above-listed perks. Coordinate with us to report/remove anonymous defamatory review (attach resignation letters & warning letters where necessary). 3. Zoho Projects Setup (Tracking & HR Follow-up) Project Name: Employer Branding 2025 – La French Studio Pvt Ltd Task Lists: Content Preparation → Hyatt images, benefit infographics, video montage. Social Media Posting → Instagram & LinkedIn scheduling. AmbitionBox Update → Culture images + benefits. Zoho People Uploads → HR policies, benefits documentation. Milestones: Content Ready → To be delivered by Wednesday Include images from recent rooftop employee onboarding. Each employee already received an End-of-Year Benefits Letter → we want to show this publicly (design as an infographic). Before posting anything, share drafts with us for review and approval. Please confirm receipt of this brief and share your execution timeline.

Project ID: 39731056