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Restaurant Brand Identity Design – Phase 1 We are looking for an experienced branding designer or creative agency to create the Phase 1 visual identity for THE SPOT, a brand-new multi-concept takeaway food destination in Oslo, Norway. This is not just a logo project. We are looking for a creative partner who can help us build a strong and memorable brand that can grow with our business. About THE SPOT THE SPOT is a modern takeaway food destination that will combine several food concepts under one master brand. The brand identity should be designed as a scalable system that can support multiple food concepts under one master brand while remaining flexible for future expansion. The concept currently includes: Indo / Pakistani Cuisine Burgers Shawarma Pizza Slow Cooked Meat (Brisket, BBQ, Loaded Fries) Thai / Sushi / Chinese (not confirmed yet) Desserts: Cheesecakes Ice Creams Waffles/Crepes/Churros Boba Tea & Drinks The business is designed for a multicultural customer base and focuses on affordable, high-quality takeaway food in a modern and energetic environment. We are NOT looking for luxury or fine-dining branding. Phase 1 Deliverables We are looking for a complete launch-ready brand identity including: Brand Direction Understanding our concept Simple brand positioning One moodboard Creative direction Logo Design Master logo Secondary logo Icon Horizontal version Vertical version Black & white versions Visual Identity Colour palette Typography Graphic elements Image style recommendations Sub-brand System CreatCreate a scalable visual identity system that allows each food concept to have its own personality while remaining clearly connected to THE SPOT master brand. The system should make it easy to introduce additional concepts in the future without redesigning the overall identity. Indo/Pak Burger & Pizza Smoke Asia Dessert The sub-brands should clearly belong to the same family. Brand Applications Please provide concept mockups for: Shop signage Neon sign Staff T-shirt Takeaway bag Burger wrapper Pizza box Drink cup Social media profile Mini Brand Guide Create a simple PDF including: Logo usage Colour palette Typography Graphic elements Basic brand rules Design Style We want a brand that feels: Modern Bold Urban Friendly Memorable Youthful Multicultural High-energy Affordable (important) Takeaway-first It should be easy to apply across restaurants, packaging, uniforms, menus, signage and future locations. Required Experience Please apply only if you have experience with: Restaurant branding Food & Beverage brands Logo design Visual identity systems Packaging design Experience with franchise or multi-location brands is a bonus. Please Include With Your Proposal Portfolio Restaurant branding examples Similar projects Timeline Fixed price What is included in your proposal Future Opportunity This is Phase 1 of a much larger project. The designer we select will be our first choice for future work, including: Packaging expansion Restaurant signage Menus Website Social media assets Marketing campaigns Interior graphics Future restaurant concepts Franchise branding We are looking for a long-term creative partner, not just a one-time designer.
Project ID: 40608726
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216 freelancers are bidding on average $381 USD for this job

Hi, this is a very interesting branding brief and I like that you are thinking beyond just a logo. THE SPOT needs a master identity that can stretch across multiple food concepts while still feeling unified, and that is exactly the kind of system-based branding I can help with. I can create the logo suite, visual direction, sub-brand structure, application mockups, and a clean mini brand guide for launch. If you want, I can also make sure the identity is built in a way that stays easy to expand for future concepts and locations.
$500 USD in 7 days
9.3
9.3

Hi, Sir, I have completed more than 3000 projects on freelancer.com. I will design Professional Complete Restaurant Branding & Visual Identity for your company, and I am highly interested in delivering you a quality service. Our Portfolio links: For Logo Design & Branding https://www.freelancer.in/u/FUTUREDESIGNS/LOGO-11959 For Marketing Materials & Stationary https://www.freelancer.in/u/FUTUREDESIGNS/Brochure-Flyer-Banner-11960-1 For Illustration & Caricature https://www.freelancer.in/u/FUTUREDESIGNS/Illustration-Caricature For Graphic Materials https://www.freelancer.in/u/FUTUREDESIGNS/Graphics-Photoshop With over a decade of experience in the field of graphic design, I am proud to be a part of a dynamic and proficient team dedicated to delivering high-quality design solutions. Here are some key benefits you can expect when working with us: * 100% original and unique work guaranteed. * 4 Initial concepts from 4 different designers within the agreed timeframe * Unlimited revisions on the selected design until it meets your requirements. * Commitment to delivering top-notch quality and ensuring your satisfaction. * Full copyright ownership of the final design. * Provision of all source and raw files in various formats (Adobe Illustrator, EPS, JPG, PNG, PDF, SVG, etc.) * Extraordinary aftercare services. Best regards, Anie j.
$250 USD in 1 day
8.4
8.4

Hey Mate , I’ve carefully checked your requirements and really interested in this job. I’m working as a freelance graphic designer with U.S. and European teams. I’m offering best quality and highest performance at lowest price. I can complete your project on time and your will experience great satisfaction with me. I have rich experienced in Menu Design, Photoshop, Branding, Typography, Print Design, Corporate Identity, Urban Design, Graphic Design, Packaging Design and Logo Design. For more information about me, please refer to my portfolios. I’m ready to discuss your project and start immediately. Looking forward to hearing you back and discussing all details.. Thanks & Regards
$250 USD in 1 day
8.5
8.5

Hi there, I have read and understood the project details. THE SPOT is more than a restaurant logo. You need a scalable brand identity that unifies multiple food concepts under one modern master brand while allowing each sub brand to maintain its own personality. I also understand the need for launch ready assets, packaging mockups, signage concepts, and a brand system that supports future locations and franchise growth. My approach is to begin with brand discovery and positioning, followed by a moodboard and creative direction to establish the visual foundation. Using Adobe Illustrator, Photoshop, and InDesign, I will develop a versatile logo system, colour palette, typography, graphic elements, and a cohesive sub brand framework for each food category. I will then create realistic brand application mockups and a concise brand guide that ensures consistency across packaging, uniforms, menus, signage, social media, and future expansions. ✅PORTFOLIO: https://www.freelancer.com/u/AneesaIBA?w=f&ngsw-bypass= Do you already have a preferred colour direction or any competitor brands that inspire your vision? Will the sub brands each require their own logos, or should they share a unified logo system with distinct colours and graphic elements? Cheers, Rabia Shaikh
$250 USD in 1 day
8.0
8.0

Greetings, I have carefully reviewed your project description for THE SPOT's restaurant branding and visual identity design in Oslo, Norway. As an experienced branding designer with over 15 years in the industry, I understand the importance of creating a strong and memorable brand that resonates with your multicultural customer base. Effective branding is crucial for establishing credibility, recognition, and customer trust, especially in the competitive food and beverage industry. I specialize in logo design, branding, graphic design, menu design, and packaging design, which align perfectly with your project requirements. I invite you to review my portfolio for examples of my work in restaurant branding and visual identity design: https://www.freelancer.com/u/engmoriadham Could you please share more details about your timeline and expectations for this project? Looking forward to the opportunity to collaborate on this exciting project. Best regards, Adham
$250 USD in 3 days
8.0
8.0

As an experienced branding designer, I fully understand the significance of building a distinctive and resonant identity for any restaurant. Having developed visual brand strategies for numerous food and beverage brands, I can wholeheartedly assure you that my knowledge and skills align perfectly with your project requirements for THE SPOT. What sets me apart is my unique ability to create scalable visual identity systems that cater to multiple concepts without diluting the overarching brand's core values. My proficiency in Adobe suite - including Indesign, Photoshop, Illustrator - helps me in crafting logos, typography, and graphic elements that truly embody modernity, urbanism while remaining friendly and approachable – exactly what you're looking for! Moreover, my expansive experience in print design and packaging ensures that your take-away items like bags, wrappers, and boxes will bear a coherent style speaking volumes about your affordable, multicultural high-energy brand philosophy to help keep it memorable among customers.
$250 USD in 1 day
8.0
8.0

Hello! I am ready to help you with Complete Restaurant Branding & Visual Identity (Phase 1), Exactly as you want. I have lots of experience in Graphic Design, Logo Design, Photoshop, Menu Design, Branding, Corporate Identity, Packaging Design, Print Design, Typography. Must check our profile to check amazing ratings and reviews: https://www.freelancer.com/u/komalshaikh92 I am available to chat or a call to discuss the project right now. Thankyou, Komal. Digitaurus Technologies.
$250 USD in 5 days
7.8
7.8

With over a decade of experience in graphic design and branding, I bring comprehensive and diverse skills to the table that make me an excellent candidate for THE SPOT's Phase 1 Visual Identity Project. I have a deep understanding of branding in the food and beverage industry, honed through varied projects, including restaurant and packaging design. My expertise extends to developing scalable visual identity systems for multi-concept brands, something highly relevant to your vision for THE SPOT. Moreover, my ability to speak and work across different visual languages will ensure each sub-brand retains its unique personality while remaining part of the larger family. My proficiency in tools like Adobe Illustrator, Photoshop, InDesign, CorelDRAW, Figma and Canva Pro will help me not only create unique logos for all your sub-brands but also design impactful asset mock-ups such as shop signage, neon signs, burger wrappers, pizza boxes, menu boards and more. With this understanding and expertise at hand, I believe I can deliver exceptional results that not only capture THE SPOT's youthful culture but also effectively communicate your brand identity to diverse target audiences throughout Oslo and beyond. Let's create an urban and unforgettable visual presence together!
$250 USD in 1 day
7.7
7.7

Hello, THE SPOT needs a bold, scalable identity that can unite multiple food concepts under one memorable master brand while staying urban, friendly, and takeaway-first. I can build a launch-ready system that balances strong recognition with flexibility for future sub-brands and locations. I’ll start with brand direction and a moodboard, then develop a master logo suite, colour palette, typography, graphic elements, and image style. After that, I’ll design a clear sub-brand structure for each concept and create practical mockups for signage, packaging, uniforms, and social media, followed by a concise mini brand guide. Please have a look at our Freelancer portfolio through the links given below. https://www.freelancer.com/u/CreativeDesign50 Best regards Kirandeep K.
$250 USD in 1 day
7.8
7.8

Hi, THE SPOT is much more than a logo, and I understand you're looking for a scalable brand system that can grow into multiple food concepts while keeping one strong, recognizable identity. The challenge is creating a bold, youthful and takeaway focused brand that feels modern, multicultural and affordable, while allowing each sub brand to have its own personality without losing the connection to the master brand. I have experience designing complete visual identities, restaurant branding and packaging systems that work consistently across signage, uniforms, social media and printed materials. Phase 1 will include brand direction, moodboard, master logo, supporting logo variations, colour palette, typography, graphic elements, scalable sub brand system, concept mockups for packaging and signage, plus a clean mini brand guide. Every element will be designed with future expansion and franchise consistency in mind. You can view my portfolio here: https://www.freelancer.com/u/Humaumair12 I can deliver Phase 1 within 2 to 3 weeks with regular progress updates throughout the project, and I'd be excited to continue supporting future phases as your long term branding partner. Warm Regards, Huma
$500 USD in 7 days
7.7
7.7

Hello, I'm Bilal, a graphic designer specializing in restaurant branding, logo design, and complete brand identity systems. I read your project carefully and understand that you're looking for a long-term creative partner, not just someone to design a logo. I can create a complete launch-ready brand identity for THE SPOT, including the master brand, scalable sub-brand system, visual identity, brand applications, and a clean mini brand guide. The branding will be modern, bold, youthful, affordable, and designed to grow with your business as new food concepts are added. I'll also provide realistic mockups for signage, packaging, uniforms, drink cups, social media, and other brand touchpoints to help you visualize the complete identity before launch. Why work with me? - Unlimited revisions - Multiple logo concepts - 160+ successful clients served - Quick response and clear communication - Complete editable source files included Thank you! I'd love to discuss your vision for THE SPOT and build a brand identity that stands out and supports your future expansion.
$750 USD in 5 days
7.8
7.8

As an experienced strategic designer with more than 10 years within the flexible business of branding, I believe I am the ideal candidate for your project. With my strong background in restaurant branding and food and beverage concepts that have garnered enough expertise, helping you build a strong and scalable visual identity system is a challenge I'm more than ready to take on. On top of that, my proficiencies in Adobe Illustrator, Photoshop, Corel Draw, and other design tools give me an upper hand in delivering excellent designs for your signage, menus, packaging and many other outlets.
$255 USD in 1 day
8.0
8.0

Hello, I can create a complete brand identity for THE SPOT that feels modern, bold and multicultural, covering logo, sub‑brand system and all the packaging and signage assets you listed. Using Graphic Design, Logo Design and Branding I will develop a master logo, secondary marks, colour palette, typography and graphic elements, then apply them to shop signage, neon sign, staff tees, takeaway bags, wrappers and social media profiles. I’ll deliver a concise PDF brand guide that makes future concept additions easy. My opening estimate is $350 for delivery within 3 days. Do you already have any moodboard ideas or existing brand assets that should be incorporated? Best regards, Waqas & GoDesign Team
$350 USD in 3 days
7.4
7.4

Hi there, I’m ready to work on your project “Complete Restaurant Branding & Visual Identity (Phase 1).” as per your requirements, I’m a professional graphic designer with a lots of experience in Graphic Design, Logo Design, Branding, Photoshop Let’s connect to discuss your ideas in detail and bring your vision to life. You can view my portfolio and client reviews here: ✨ https://www.freelancer.com/u/KomalShaikh9200 Looking forward to collaborating with you! Thank you, Komal S
$250 USD in 3 days
7.6
7.6

Hi, I’ve reviewed your requirements and would love to create complete restaurant branding for your brand : THE SPOT. You can check some of my similar work here: https://www.freelancer.in/u/thedesignertec.html I’ll provide original concept options and deliver all final files in required formats (.AI, .EPS, .PDF, .PNG, etc.), ready for print and use. Looking forward to working with you. Regards, Preeti Designertec
$250 USD in 5 days
7.7
7.7

Your concept has a lot of potential because it is not a single restaurant brand, it is a growing food platform under one umbrella. I would approach this by first defining a strong master look for THE SPOT, then building a flexible visual system for Indo/Pak, Burger & Pizza, Smoke, Asia, and Dessert so they clearly belong to the same family. I can also include practical mockups for packaging, signage, staff wear, and social profiles so you can see how the brand works in the real world. This sounds like a good long-term partnership opportunity as well.
$500 USD in 7 days
7.4
7.4

With my diverse background in graphic design and specific experience in creating powerful restaurant branding strategies, I am confident in my ability to deliver an exceptional visual identity for THE SPOT. The fact that this project extends beyond the typical logo design is really exciting to me, as it aligns perfectly with my approach to design - creating solutions that are flexible, scalable, and unique to each client's vision. Proof of this can be seen in my work on a multi-concept restaurant based in Toronto where I successfully crafted distinct identities for various cuisine styles without diluting the primary brand essence. I invite you to review my portfolio here: https://www.freelancer.com/u/Jneutron1237890 I would be happy to discuss your project requirements in detail and provide the most suitable solution for your needs. Budget and project timeline can be discussed through chat based on the scope and complexity of the work. Feel free to contact me at your convenience. I look forward to working with you. Best Regards, Jimmy G.
$250 USD in 1 day
7.1
7.1

Hi there, I understand you need Phase 1 branding for THE SPOT, a multicultural takeaway food destination in Oslo, Norway. I can create a scalable identity with master logo, sub-brands, packaging designs, social assets, and brand guidelines. I'm an expert and have a very strong grip on Photoshop & Illustrator. I also offer unlimited revisions and at the end, all the vector formats for future use. Visit my portfolio at https://www.freelancer.com/u/allanashan99. Thanks & Regards, Shan.
$250 USD in 2 days
6.9
6.9

Hi, I'd love to help build **THE SPOT** into a bold, scalable brand that stands out in the takeaway market. I have 6+ years of experience in logo design, brand identity, packaging, and marketing materials, with a focus on creating cohesive visual systems that grow with a business. I'll deliver a complete Phase 1 brand identity, including the master logo, sub-brand system, visual identity, mockups, and a professional brand guide—designed for consistency across packaging, signage, uniforms, and future locations. I'm committed to original, strategic design and would be excited to become your long-term creative partner for future branding and marketing projects. Looking forward to discussing your vision! Best regards, Mumit
$400 USD in 5 days
7.1
7.1

Hello, I'm **Mohammad Raihan**, a branding designer with **7 years of experience** creating modern visual identities for restaurants and food brands. I can develop a complete, scalable brand system for **THE SPOT**, including a memorable master logo, cohesive sub-brand identities, packaging, signage, uniforms, social media assets, and a concise brand guide. My focus is on bold, urban, takeaway-first branding that is consistent, production-ready, and built for future expansion. I can share relevant restaurant branding projects, provide a clear timeline, and offer a fixed-price proposal. I’m committed to delivering your project perfectly. **Best regards,** **Raihan**
$260 USD in 7 days
7.3
7.3

Oslo, Norway
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