Write me an article/blog post

I need a 2,000 words articles in English (US) with keywords "Indiana parenting time guidelines". It should resume or explain with simple words this: [login to view URL]

Target Audience

Separated parents

Products and Services

- Mobile and web app that help divorced parents to communicate and get better organized



Search Phrases

Divorce, parents, family organizer, parenting app, shared calendar, shared expenses, co-parenting, custody calendar, divorce app

Role Models


[login to view URL]

Key Points

Halloween : funny things to do with your kids

Key words: halloween and joint custody

What could separated parents do with their kids for Halloween? What kind of activities?

Point of View

2nd person - you

Special Instructions


Try to write short sentences, max 20 words

Use transition words between paragraph


Use the key words in the first paragraph and if possible in one of the subtitles.


Messages conveyed in your content should reflect the following values:

▪ Benevolence: Divorce is a generally difficult time for the people who are going through it and for those around them. In any case, this is an event that causes many changes in their lives. It is therefore necessary to demonstrate prudence, respect and non-judgment in the content.

▪ Positivity: In complicated circumstances, communication will convey a positive message to avoid "weighing down" the situation, while trying not to embellish things or put aside unpleasant elements. The goal is to convey the following message: "Even if you are going through a more difficult time, life goes on, you will be able to overcome this challenge and move on."

▪ Transparency: although the angle of attack of the contents will be positive, there will be no question of lying or diverting certain information to make them more pleasant. The information will be objective.

▪ Confidence: the goal is to position the 2Houses blog as a reference medium for parents in difficulty and to answer their questions, while anticipating their needs.

The voice

The voice given to your content should reflect the elements mentioned above. It must be simple and comprehensible by all social levels, while remaining level-headed. For this reason, we prefer to use French as a tuple.

Some content will also be able to integrate the "we" when you decide to highlight your strengths and services.

The tone

▪ Simple: content must be easily understood by all users in any environment. The tools proposed should also be easy to use and intend to simplify the lives of families.

▪ Positive: content should be positive. They will want to be as objective as possible in the information transmitted, in the sense that they will aim to reflect the reality, but it will not come across as feeling sorry about the situation of the divorced parents..

▪ Benevolent: Articles will not issue a judgment on divorce, regardless of the circumstances in which it takes place. The aim is to provide assistance and information to divorced parents (or parents in difficulty) and to those around them.


Generally speaking, 2Houses' target heart corresponds to separated parents who must manage a shared custody situation or to busy families who need a planning management tool. However, it is possible to go even further by segmenting this target. We can classify them into two main categories, a direct target and an indirect target, and thus define several types of personas:

Direct target:

• The separated parent

• The busy parent

Indirect Target:

• The child of separated parents

• The close relative of a separated parent

These are the most important targets but are not exhaustive.

Links to 2houses

No links needed, just information for the reader.

More info about us : [login to view URL]

Evner: Article Writing, Skrivning, SEO, Blog Writing

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Projekt ID: #22777791

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