We are looking for a qualified Content manager to join our health care business team. You will be responsible for creating, improving and maintaining content to achieve our business goals. Your duties will also include sharing content to raise brand awareness and monitoring web traffic and metrics to identify best practices.
Our ideal candidate is an enthusiastic medical journalism professional with demonstrable creative writing skills. As a Content manager, you should perform well under deadlines and be detail-oriented.
Ultimately, you should be able to oversee all content marketing initiatives to ensure customer engagement, brand consistency and a positive customer experience across all online properties.
Execute content activities aligned with short-term and long-term marketing targets
Collaborate with marketing and operations teams to plan and develop online content, style and layout
Create and publish engaging content across web, social media, blog, and other relevant sites.
Create, edit, proofread and improve articles and content to be posted.
Optimize content according to SEO
Use content management systems to analyze website traffic and users engagement metrics
Manage content distribution to online channels and social media platforms to increase web traffic
Develop an editorial calendar and ensure content activities are as per schedule.
Ensure compliance with law (e.g. copyright and data protection)
Stay up-to-date with developments and generate new ideas to draw audience’s attention
Relevant education and work experience as a Content manager. Freshers can be considered based aptitude and skill set.
Hands on experience with MS Office and WordPress
Basic technical knowledge of HTML and web publishing
Knowledge of SEO and web traffic metrics
Good knowledge and familiarity with social media
Excellent writing skills in English
Attention to detail
Good organizational and time-management skills
Degree in Journalism, Marketing or relevant field