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elow you will find two tasks for amazon Search and DSP. Files will be provided once the task is awarded. Attached is a search term report for an Amazon brand. Please complete an analysis and audit of the attached report, complete with recommendations for areas of improvement. In addition, create a presentation detailing your findings. Please put together a Q4 DSP Media Plan for the brand Client A that is in the skincare category. The client has expressed their business objective is to increase their topline revenue by 30% from 2023 to 2024. Create a media plan that shows how you would allocate the investment across different tactics and audiences to support their goals in Q4. Please see the 2023 actuals attached, for context. Q4 DSP Budget: $90,000 Q4 Search Budget: $300,000 (For context) There are no right or wrong answers as we are trying to see your thought process and how you approach Amazon. Within your media plan, answer the following questions below: What is your goal/objective for DSP? What are the main KPIs you would use to measure success? What is the timeline for execution of this strategy? Aside from advertising what other strategies should be implemented or considered to help the brand reach their goal? Please use either Excel or PowerPoint to present your media plan
Project ID: 38743802
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20 freelancers are bidding on average $31 USD for this job

As a creative and strategic thinker who has an implicit understanding of the power of effective analysis, I would be thrilled to tackle your project head-on. In regard to your project brief specifically, my proficiency in advertising means I'm well-versed in analyzing search term reports and deriving insights from them. I can not only identify areas of improvement but also provide concrete recommendations for optimizing those areas for maximum impact. Additionally, given my understanding of presentation styles for various audiences, I will structure a presentation that effectively communicates these findings to you and Client A in a way that is clear and incisive. In short, I offer a fusion of impeccable storytelling, comprehensive advertising knowledge, thoughtful planning, and analytical perspective ready to analyze Amazon Search term reports alongside threaded insights tailored towards efficiently utilizing DSP budgets as well as an unwavering dedication towards your brand's growth objectives. Would love to connect further on this opportunity!
$130 USD in 1 day
3.6
3.6

Hi, If I will prepare a presentation file for Amazon DSP then how I would be able to attached/share with you. Please let me know your thoughts. Waiting for your consideration and positive response. Thank you ?
$50 USD in 7 days
4.2
4.2

As a Digital Marketing Strategist, I specialize in optimizing sales on Amazon and have expertise in both Google Ads and social media. This allows me to explore cross-platform advertising opportunities for your skincare brand. My data-driven approach aims to increase your topline revenue by 30% from 2023 to 2024, with key performance indicators including positive brand mentions and growth in daily impressions and engagements. With your Q4 budget in mind, my strategy will focus on targeted audience campaigns, leveraging Display, Sponsored Brands, Sponsored Products, and Sponsored Brands video ads. I will prioritize quick wins while laying the groundwork for long-term success.
$20 USD in 7 days
2.7
2.7

With a proven track record in optimizing workflows and driving efficiency, I excel in solo contributions that elevate project outcomes. My unique strengths in leadership, combined with a keen ability to streamline processes, ensure timely and effective results. I welcome the opportunity to discuss how I can add value to your team and projects.
$10 USD in 7 days
1.6
1.6

Hello, I am excited about the opportunity to assist with your Amazon Search and DSP project. I will conduct a thorough analysis of the provided search term report, identify areas for improvement, and deliver a comprehensive presentation of my findings. Additionally, I will develop a Q4 DSP Media Plan for Client A, focusing on allocating the $90,000 budget to achieve a 30% revenue increase. My plan will outline clear objectives, key performance indicators for success, and a detailed timeline for execution. I am also prepared to suggest additional strategies to help the brand reach its goals beyond advertising. Best regards, Aklima Khatun
$20 USD in 7 days
1.0
1.0

Hi there, I’d be pleased to help develop a revenue growth strategy for your Amazon skincare brand. I can focus on optimizing product listings, leveraging Amazon ads, enhancing customer reviews, and exploring product line expansion to drive sustainable growth. Could you share more about your current listings and advertising efforts? This will help me tailor a strategy that aligns with your goals. Note: The budget is just a placeholder Best regards, Abrar
$20 USD in 2 days
0.0
0.0

For the past 5 years, I've honed my skills in Advertising and data analysis to help brands like yours thrive in the highly competitive e-commerce space. Specifically, I've successfully managed DSP campaigns for skincare brands, leveraging Amazon's data-driven strategies to increase their topline revenue by an average of 35%. Given that your main objective is to boost revenue by 30% from 2023 to 2024, I'm here to offer you insightful results that will exceed your expectations. In approaching your project, I don't subscribe to "one size fits all". My methodology is distinct because it aligns solely with clients' significant needs after meticulous analysis. Your media plan will be thorough and meticulously crafted. But beyond DSP and advertising tactics, I'll propose other strategies that would work in tandem with your campaign such as product bundling, running promotions targeted at loyal customers, and optimizing product listings. I am ready and competent to deliver a top-notch report and presentation that not only speaks to solid findings from the attached search term report but also presents a clear roadmap for executing your Q4 DSP Media Plan. Let's drive engagement, increase conversions, and by implication propel the brand towards crushing its revenue goals for 2024.
$20 USD in 1 day
0.0
0.0

Hi sir, I don't see 2023 or 2024 Amazon search term report so I have not created create plan of action for these questions. I will provide you plan of action with PowerPoint slides on how I can increase sales with ads. please come on in the box. and share the attachment. I have a proven track record to handling amazon accounts also, i am already handling amazon accounts to boost sale. I can show live my running account. I will charge 10$ per hour. and help out with A to Z store handling. what do i do to boost sale? I will SEO listing so buyers easily reach out to the listing and add specifications. If needed i will run ads. I have good experience in customer service. if you reach out to my proposal so please come on chat and give me one chance so i can show my result. thank you. kind regards. Sajjad ali
$10 USD in 6 days
0.0
0.0

Hi I’m excited to submit my proposal for the analysis and media planning tasks for your I am confident in my ability to provide valuable insights and a robust media plan. Task Overview I will conduct a thorough audit of the attached search term report, identifying key areas for improvement. Based on my analysis, I will provide actionable recommendations to optimize your search strategy. Q4 DSP Media Plan for Client A: I will develop a comprehensive DSP media plan aimed at achieving a 30% increase in topline revenue for 2024. The plan will include: Tactical budget allocation across various strategies. Audience targeting recommendations based on insights from 2023 actuals. Clear goals and KPIs to measure success, including timeline for execution. Key Components DSP Goals/Objectives: My primary objective will be to enhance brand visibility and drive conversions through targeted DSP campaigns. KPIs for Success: Key performance indicators will include ROI, CTR, and conversion rates. Timeline: I will outline a detailed timeline for execution, ensuring all elements are strategically aligned for Q4. Additional Strategies: I will suggest complementary strategies beyond advertising to support the brand's revenue goals. Deliverables I’m eager to leverage my expertise to help your brand thrive on Amazon. Please let me know if you have any questions or need further information. Looking forward to your response!
$50 USD in 7 days
0.0
0.0

Hi Sir, I'll conduct a detailed audit of the Amazon search term report, providing insights on keyword performance and recommending budget optimizations. For DSP, I'll create a Q4 media plan with a strategic budget allocation to achieve the client's 30% revenue growth goal. Past Work Experience : ANNY-H Sofas Company amazon ads manager ( From 0$ to 20k$ in just 2 months ) OPEAK E-Bikes amazon ads manager ( From 0$ to 10K$ in 1.5 months ) Proofs are ready. Lets Connect !!! Regards Facilitator
$30 USD in 1 day
1.0
1.0

Search Term Report Analysis: Top-Performing Keywords: Identify high-converting keywords with strong CTR and ROI to reallocate budget towards them. Low-Performing Keywords: Note keywords with high spend but low conversion to consider bid reductions or removal. Keyword Gaps & Opportunities: Highlight missing keywords and explore related terms to capture new audiences. Negative Keywords: Identify irrelevant terms to add as negative keywords and save on ad spend. Recommendations: Prioritize high-ROI keywords, adjust bids accordingly, and optimize match types for high-intent searches. A presentation will outline key metrics, findings, and recommendations. Q4 DSP Media Plan for Client A (Skincare) Objective: Increase brand revenue by 30% by combining awareness, engagement, and conversion tactics. Budget Allocation: Awareness (20%): Drive visibility with new audiences. Retargeting (40%): Focus on site visitors and cart abandoners. Interest-Based (25%): Engage skincare and beauty audiences. Lookalike (15%): Target lookalikes based on customer profiles. KPIs: Measure impressions, CTR, ROAS, and CPA. Timeline: Oct: Launch awareness and interest-based ads. Nov: Focus on retargeting around Black Friday/Cyber Monday. Dec: Ramp up retargeting and lookalikes for year-end sales. Additional Strategies: Optimize product listings, leverage Q4 promotions, and use post-purchase emails for retention. This multi-layered plan maximizes budget impact to achieve Client A’s Q4 goals.
$20 USD in 7 days
0.0
0.0

Task 1: Amazon Search Term Report Analysis & Recommendations Audit the Search Term Report: Look at what’s working: Highlight the top-performing keywords with good conversions. These are worth more investment. Spot what’s not working: Pull out any keywords with high spend and low conversions. Either reduce bids, pause, or consider adding negative keywords. Key Recommendations: Optimize High Performers: Increase bids on terms that are driving sales, and look for similar keywords to expand reach. Cut Waste: Adjust or cut any terms that are costing too much without converting. Presentation: Put together a PowerPoint with visuals, showing key data points and straightforward recommendations, so the client can quickly see areas to improve. Finish with a “Next Steps” slide to make it clear what actions we suggest. Task 2: Q4 DSP Media Plan for Client A – Skincare Brand Goal & Strategy: Main Goal: Help Client A increase revenue by 30% by driving brand awareness and bringing back interested shoppers. DSP Budget Breakdown: Upper Funnel (Awareness): Use 40% ($36,000) to show ads on beauty/lifestyle sites to new audiences who don’t know the brand yet. Mid Funnel (Consideration): Allocate 30% ($27,000) to target users who’ve visited the Amazon listing but haven’t purchased. Can't explain further i am maxed out from the characters limit. DM me, and I will explain the rest. Thank You
$20 USD in 7 days
0.0
0.0

With extensive experience in Amazon DSP and Search advertising, I can deliver a comprehensive analysis and media plan tailored to your goals. For the search term report, I’ll provide a detailed audit with actionable recommendations and a presentation that highlights areas for improvement. For the Q4 DSP media plan, I will create a strategy focused on maximizing topline revenue growth, efficiently allocating the $90,000 DSP budget across targeted tactics and audiences to support the 30% growth objective. I’ll also include a clear timeline, KPIs, and additional strategies beyond advertising to help drive results. Looking forward to collaborating on this project!
$20 USD in 7 days
0.0
0.0

Hi there, I am eager to assist with your Amazon Search and DSP tasks. Here's how I would approach both assignments: Task 1: Search Term Report Analysis I will audit the provided search term report to identify high-performing keywords, low-converting terms, and potential negative keywords to exclude. This analysis will include trends in impressions, clicks, and conversion rates, along with actionable recommendations to optimize bids and improve campaign performance. A comprehensive presentation will be created to visually represent these findings with charts and graphs. Task 2: Q4 DSP Media Plan The main objective for the DSP is to increase topline revenue by 30% through targeted advertising strategies. Key Performance Indicators (KPIs) will include ROAS, CTR, and conversion rates to measure success. The execution timeline will span from initial setup to continuous optimization throughout Q4. I will also suggest additional strategies, such as social media campaigns and product listing optimizations, to further support the revenue goal. Once awarded, I would appreciate access to the necessary files for a thorough analysis. Regards, Engr. Amjad KH
$20 USD in 7 days
0.0
0.0

As you search for an Amazon account manager to boost your skincare brand's revenue growth, I come with a track record of success over the past five years working on Amazon. My role as an account manager has focused on optimizing product listings, strategizing effective marketing campaigns, and ensuring optimal customer experiences. Throughout my career, I have consistently worked to improve brand visibility and increase sales - a skillset that would be invaluable in achieving your 30% revenue growth goal. I will integrate my strategic planning abilities and strong analytical skills to deliver actionable insights and recommendations that align with your business objectives. Beyond advertising, I understand the importance of other strategies in scaling up on Amazon; whether it is in enhancing product content or leveraging customer feedback, I'm keen on employing all available tools for success. With a commitment to staying ahead of trends and competitor activities, your project will benefit from my ability to make data-driven decisions and adapt to the ever-transforming e-commerce ecosystem. Let's forge a partnership that drives not only revenue growth but also long-term value for your brand.
$35 USD in 7 days
0.0
0.0

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