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We are looking for an experienced Airbnb and [login to view URL] listing optimisation specialist to review and optimise our existing short-term rental listings in Melbourne, Australia. We currently manage multiple furnished apartments across Southbank and Melbourne CBD and want to improve listing visibility, search ranking, click-through rates and ultimately increase bookings and occupancy. Scope of Work The successful freelancer will review our existing Airbnb and [login to view URL] listings and provide practical recommendations covering: Listing titles, descriptions and overall content Airbnb and [login to view URL] search visibility/SEO Cover photo selection and photo sequencing Amenities, features and listing attributes Pricing presentation, discounts and promotions Minimum-stay and booking restrictions Cancellation and booking settings where relevant Competitor analysis against comparable properties in our market Opportunities to improve click-through and booking conversion Identification of missing or underutilised listing features Recommendations to improve overall listing performance We are not simply looking for someone to rewrite our descriptions. We want someone who understands how Airbnb and [login to view URL] platforms work and can identify the factors that may be limiting visibility or conversion. What We Are Looking For Ideally, you will have: Proven experience optimising Airbnb and [login to view URL] listings Strong understanding of short-term rental platforms and ranking factors Experience analysing competing listings and local markets Knowledge of STR pricing, promotions and booking strategies Examples of listings you have previously optimised Evidence of measurable improvements achieved for previous clients Experience with PriceLabs and Hostaway would be an advantage. Please include examples of your previous Airbnb/[login to view URL] optimisation work and briefly explain how you would approach auditing an existing listing before making recommendations. We would initially like to optimise a small number of listings. If the results are successful, there is potential for ongoing work across our portfolio.
Project ID: 40671578
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Active 5 days ago
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43 freelancers are bidding on average $174 AUD for this job

Your Southbank and CBD listings have real potential, and I bring direct STR platform experience that goes beyond copywriting, having managed Airbnb listings and booking operations for VIVI Stays across properties in Edinburgh and the wider UK using Guesty. I'll audit your existing titles, photo sequencing, amenity completeness, booking settings, and pricing presentation, then benchmark against comparable Southbank and CBD properties to identify exactly where visibility or conversion is being lost. The goal is practical, prioritized recommendations that move occupancy, not a generic rewrite. For this scope, I'd propose $160 AUD for the initial audit and recommendations across a small number of listings, delivered within 5 days, with ongoing work available if results deliver. Samiha S.
$160 AUD in 5 days
3.5
3.5

Your focus on enhancing visibility and conversion rates for your Melbourne listings caught my attention. I understand that simply rewriting descriptions isn't enough; you need a strategic approach that truly understands the mechanics behind Airbnb and Booking.com. To tackle this, I would start with a thorough audit of your existing listings, assessing titles, descriptions, and SEO elements. I'd analyze competitor listings in Southbank and the CBD, pinpointing gaps and opportunities. My experience with similar projects has taught me the importance of optimizing cover photos and amenities, which significantly impact booking rates. I prioritize clear communication throughout the process to ensure my recommendations align with your goals. I’m excited about the potential for ongoing collaboration after the initial optimizations. Could you share more about your current listings that you feel need the most attention? I have done similar work: Employee Management Database
$100 AUD in 7 days
0.2
0.2

Hi, I can conduct a comprehensive audit and optimization for your short-term rental listings across Southbank and Melbourne CBD to improve search rank, CTR, and booking conversions. My Approach to Auditing & Optimizing Your Listings: Algorithm & SEO Factors: Review search ranking signals across Airbnb and Booking.com. Optimize titles and content with high-intent keywords while keeping the copy natural and guest-focused. Visual Hierarchy: Audit cover photos and re-sequence the first 5 images to maximize click-throughs and highlight key selling points for corporate and leisure guests. Filter & Amenity Triggers: Identify missing attributes (e.g., dedicated workspace, self-check-in, parking) so your properties never get filtered out by high-intent bookers. Competitor & Pricing Strategy: Benchmark minimum stays, cancellation policies, and discount structures against direct Melbourne CBD competitors. Actionable Report: Provide clear "before vs. after" recommendations and ready-to-paste optimized copy for quick implementation. Ready to audit an initial sample listing immediately. Looking forward to reviewing your property links!
$150 AUD in 4 days
0.0
0.0

Ethan here, from South Africa. Your project immediately caught my eye. I'm really excited to partner with you. I understand that you aim to improve listing visibility and increase bookings for your furnished apartments in Melbourne. To achieve this, I would start with a comprehensive audit of your current listings, focusing on key elements like titles, descriptions, and photo selection. By analyzing competitor listings, I can pinpoint opportunities to enhance your visibility and click-through rates. I would also recommend practical adjustments to pricing strategies and booking settings while ensuring that all listing features are fully utilized. Quality assurance will be paramount; I will provide clear, actionable feedback to ensure that each listing meets high standards and resonates with potential guests. What you truly need is not just a rewrite, but a strategic approach that drives higher occupancy and better visibility. Please feel free to reach out so we can connect and further explore how I can contribute to your project's success. Kind regards, Ethan
$100 AUD in 8 days
0.0
0.0

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