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Strategic Management

Strategic management is examined in terms of contents, process and context. The subject covers issues of internal and external environment analysis and associates them with the notion of competitive advantage. Strategy is defined at three levels: corporate, business and functional, nonetheless, it is thoroughly discussed at the business and functional level only. The roles and responsibilities of managers involved in the decision making process are also highlighted.


• David, R., Strategic Management: Concepts and Cases. New Jersey: Prentice Hall


• Wheelen, T., and Hunger, D. Strategic Management and Business Policy. New Jersey : Prentice Hall.

• Thompson, Jr., and Strickland III, A. Strategic Management: Concepts and Cases, McGraw Hill.

Færdigheder: Engelsk(UK), Research Writing

Se mere: t.a. associates, management concepts, david hall, advantage of academic writing, academic writing notion, UK process , the strategic, strategic management , management uk, hunger, business strategic, business management academic writing, external environment analysis, internal environment competitive, corporate analysis, internal environment analysis, analysis english, analysis business external environment, management strategy, analysis competitive environment, analysis competitive advantage, external analysis internal analysis, opencart additional image main product image, roles responsibilities, management strategic style starbucks

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( 17 bedømmelser ) AMPANG, Malaysia

Projekt-ID: #6031524

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