Develop a Corporate Identity for my Artesanal Soap Company
- Status: Closed
- Præmier: $190
- Modtagne indlæg: 45
- Vinder: iammisterbrown
I've been making soap for a while now and want to upgrade my game and take my soap making bussiness to the next level. In order to do that, I need my soaps to look as good as the quality they are.
I need the development of a complete corporate identity for them which include logos and packaging.
What I want to communicate:
My soaps are made with 100% natural ingredients, 100% biodegradable, and no detergents. The oils I use in the recepies are purely vegetable oils which include: Coconut oil, Olive oil, Almond oil, Soybean oil, Sunflower oil, Corn oil and Beeswax. Other ingredientes I include are plant teas and infussions and natural esential oils and fragrances.
Since my products use premium ingredients, I want to charge a premium for them and are to be marketed to more upscale, conscious consumers who appreciate quality, are willing to pay for it and are into topics such as: health practices, vegetarianism/veganism, yoga, spirituality, eco-consciousness, nature, animal rights, permaculture, farmers markets, etc.
This is a company started and run by me. And although many of my customers are indeed female. I think it's important to give it a feel of where it's coming from:
- I have a PASSION for the ocean. I love to surf. I love water, sunrises and the breeze.
- I have a very natural and organic lifestyle. I go with the flow.
- Think ALL THINGS TROPICAL: Palm trees, coconuts, piña coladas, waves, sunlight, salt water, the ocean breeze, etc.
Now that I think about it, I like that name: TODO TROPICAL for the main line, I had also thought about "Jabonería 7 Bambúes" since it's the name of the farm where I started it last year (it means 7 Bamboos Soapery in spanish). I must confess that I need suggestions with the name as well. I'm just starting out with this and need you guy's expert opinions on how to craft a good image and give the company some personality.
The look I'm going for is artesanal but not home-made. Something easy to print in mass-scale and with not-too elaborate materials.
I would need a really eye-catching logo, a box or wrapper design for the soaps and ideally 7 different designs for the 7 different types of soaps on the individual packaging (maybe 7 different rubber stamp designs and a main package with a space to stamp it on?).
I've included some photos of what my soaps look like (unbranded ones) and some ideas and inspiration to use, although not necessarily does it have to look like these.
“Jeremy was awesome. Great communication, really good suggestions at times when I didn't know exactly what I wanted. Very patient and understanding. Would definitely work with him again. ”
XavienMar, El Salvador.