Design a Logo for Indoor Play Center

Status: Closed
Prize: $200
Entries Received: 4
Winner: cbarberiu

Winner

Contest Brief

Playopolis is a new business in a large metropolitan area in the northeastern United States. It will provide safe and secure indoor play for children from infants to 8 years old.

The main play equipment will showcase soft play areas from different parts of the world: large cities such as London; famous manmade landmarks such as the Great Wall of China or Taj Mahal; famous natural landmarks such as Mount Fuji; or sport activities like surfing associated with countries such as Australia. Children will be able to play freely within these play areas that will stimulate many types of play activity: gross motor, fine motor, social interaction, exploration, and risk taking, just to name a few. The play center will have rooms for birthday parties and other celebrations for children.

The logo for Playopolis must include the name. The logo will be used in marketing, building signage (external and internal), on the website, and on the staff uniform. It should stand out on a number of background colors or should have its own background color as part of the design. No other words are needed though a tagline could be incorporated such as A World of Play Every Day. No stand-out characters should be introduced - character development and website design will be separate projects that may follow on to the winning freelancer or be awarded by competition. Characters might be appropriate if used to show the dynamic nature of the play or the fun that is on offer.

The logo must convey fun. It must do so to adults (parents) and children (from toddler to 8 year olds). The name is playful and stands out by itself - the design needs to reinforce the opportunity of free play that the indoor center will offer. At the same time the logo needs to be sophisticated to reflect the quality of the play experience.

The logo has to appeal to all children (no boy girl bias, no culture bias) though the language is English. A tagline might be appropriate and it could be the one above or one created as part of the logo design. The logo will be judged on its appearance rather than any used tagline.

It might be that a symbol will work in concert with the name. In such a case, it may be that the name could be given less prominence if the overall effect of the symbol is to convey the key points of this design brief.

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Winner

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Employer Feedback

“cbarberiu produced an excellent logo, was very patient and worked hard to refine her designs to produce the final winning logo. Good English, diligent, and creative - an excellent freelancer.”

lpdr, United States.

Public Clarification Board

cbarberiu
- 11 years ago
Thank you arifkadarmantop and Kriwil10!
- 11 years ago
arifkadarmantop
- 11 years ago
congratulations to cbarberiu
- 11 years ago
Kriwil10
- 11 years ago
congratulations to cbarberiu. good work
- 11 years ago
rannieayson2002
- 11 years ago
please check entries #101 and #102 thank you CH
- 11 years ago
1. rannieayson2002
  - 11 years ago
  thankyou for the rate sir. any changes you like?
  - 11 years ago
Contest Holder
- 11 years ago
Many, many thanks to all of you who have entered the competition. Thank you too for those of you that submitted revisions and changes. We are getting close to making a decision and have begun rejecting designs to make our final selection. We really appreciate you time and effort and think we have had some amazing designs to choose from. Regards and good luck.
- 11 years ago
mugshots
- 11 years ago
#90
- 11 years ago
mugshots
- 11 years ago
#89
- 11 years ago
jaydevb
- 11 years ago
Please check #66
- 11 years ago
studionowhere
- 11 years ago
Hi please have a look at #57
- 11 years ago
Contest Holder
- 11 years ago
Thank you again for the submissions so far. Some very promising ideas. For an understanding of the play in the center you can check out soft brick.co.uk and look around the site. Or have a look at riverside hub.com and the gallery on their site (we have no affiliation to either). As regards the name Playopolis, our son looked at the entries and thought that some would look good if they showed cityscapes or the word curved. We think that there is more movement to come from the name alone as well as any added characters. Thanks again for you work - please refine or submit new ideas.
- 11 years ago
View 2 more messages
1. JOne11
  - 11 years ago
  No i did not mean playo but polis, polis/police, they are pronounced the same (to me at least, i do not live in an English speaking country?).
  - 11 years ago
2. Contest Holder
  - 11 years ago
  Now I understand and I see what you mean. The -opolis ending comes from the Greek meaning city, as in Metropolis. The pronunciation of the word and how it would be read is play-opolis, play city. The trick for me is to have a logo that takes the name, which is unusual and has play, and make it fun and relevant to the world of play equipment. How to bridge the city in the opolis part of the name to the world of play equipment? Fun and motion and key in the play center. This is why I emphasized these aspects in the brief above. I hope this is helpful!
  - 11 years ago
Contest Holder
- 11 years ago
Fantastic to see so many great ideas so soon. Remember that to win your design must not infringe another organization's copyright. We will review entries so far in 12 hours and give detailed feedback. Thanks for your creative effort.
- 11 years ago
stardust4me
- 11 years ago
please review #15
- 11 years ago
jaydevb
- 11 years ago
Please check # 1, Feedback please
- 11 years ago