New Name Generation

  • Status: Closed
  • Præmier: $100
  • Modtagne indlæg: 152
  • Vinder: Asturias09

Konkurrence Instruktioner

The contest is simply to generate a name for the new business that must be able to have the .com.au domain name registered. The name needs to be memorable, appealing, the shorter the better, and hint at the type of business that it will be (ie. begin to tell the brand story). Please see below for background on the new business.

We have run a successful direct selling party plan business called PASH in Australia for a number of years (url is pashparties.com.au).
We now wish to evolve the business to a wider, more holistic offering to women around helping them with all their sexual wellness needs — everything from simply providing advice, tips & products to women looking to reinvigorate their love life to women at specific lifestages such as post-baby or menopause that are looking for assistance to get their sexual lives back on track. We will also offer advice to women impacted by serious health issues such as cancer that are looking for advice and assistance around their sexual wellness.
We will still continue to run home parties at which our wide range of sensual, sexy products will be showcased (everything from massage oils to lubes, love toys and libido lift products). However the focus of the new business will be more in the area of offering trusted support and advice to women, albeit with the fun underpinning of the home parties.

Names we have generated ourselves so far are as follows (none of which we feel is quite right, memorable enough - we have registered the .com.au urls however just in case):
thelovehub
Ilovelife
vivawoman
hellowomen

Even though the core underpinning of the business is to help women with their sexual wellness needs, whatever their stage of life, we don’t think we should feature the word ‘sex’ (or any derivative of) in the name as it tends to be polarising and is easily misinterpreted.

There are so few new company names that are memorable, clever, appealing that also begin to tell the brand story.

Notable exceptions would be: ‘Shoes of prey’ -- a female shoe company where you can design your own bespoke shoes, and ‘Fabletics’ — a new active wear apparel business launched by the actress Kate Hudson.

We would ideally like the name for our new business to ideally be as memorable and clever as these.

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Profilbillede PASHAustralia, Australia.

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