A new member trying out my craft
I'm a new member to the Freelancer.com community. I have plenty of writing samples from the company that I work for. They are work for hire and not proper to be released publicly. So I'm building up my portfolio here. I'm a professional writer with over 9 years of experience at a top-notch high-tech multinational. I've been through 6 rounds of website redesigns at this company. Writing landing pages is part of my routine job. For this specific contest, I still know little about the audience or the product. Do we have personas? What are our value props? Most of the customer testimonials are from consumers. Is this B2B or B2C? Do we have any data to use as social proofs? So much more can be done to write this landing page. And you need to have a holistic view of the website - the information architecture, color scheme, design elements, and even the product packaging. I've just put together something quick to show you the idea.